Get motivated by this collection of voices from women in leadership and their allies. Janel Keating and Jasmine K. Kullar gather a wide variety of educational leaders to focus on effective leadership practices as they relate to women, the roadblocks and complications women face in professional advancement, and strategies for lifting off the sticky floor and breaking the glass ceiling.Aspiring educational leaders and current leaders seeking professional growth will:...

Champion continuous school improvement with the support of our Leading PLCs at Work® Districtwide Plan Book. Divided into weekly and monthly planning pages, the plan book helps guide leaders in identifying and acting upon major responsibilities, tasks, and goals throughout the year. Also included are PLC checklists as well as multiple tools for self-reflection, project preparation, and meeting planning.Leaders can use this resource to embed core values into the pla...

Written for educators and administrators, this book explores professional learning communities from a teacher’s perspective. Focused chapters survey effective and collaborative team actions, instructional practices that enhance teacher efficiency, and the role teacher judgment and classroom context play in determining instructional outcomes. The authors show that shifting teachers’ focus from teaching to learning creates a lasting commitment to PLC success.

Ensure your school district is doing the right work, the right way, for the right reasons. With this resource as your guide, you will learn how to align the work of every PLC team districtwide--from the boardroom to the classroom. Each chapter focuses on one of four types of teams and provides practices and tools for working together to foster a districtwide culture of continuous improvement.Use this resource to align your district's work in a top-down, bottom-up cyclical p...

The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business SuccessBlending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and un...

Learn how to use neuromarketing and understand the science behind itNeuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do consumers buy? Neuromarketing For Dummies goes beyond the hype to explain the latest findings in this growing and often misunderstood field, and shows business owners...

The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice.Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donat...

This book shows how schools can--and must--develop expertise in "learning variation" (understanding how different kinds of minds learn) and apply this knowledge to classroom instruction in order to address the chronic learning challenges and achievement gap faced by millions of students. Barringer shows how using what we know about learning variation with a focus on discovering learning strengths, not just deficits, can help schools create plans for success for those stud...

A must-have resource for coaches, leaders, and teams, this book covers approaches for boosting professional growth and macrostrategies that are responsive to student needs. Learn how to offer targeted feedback to teachers, empowering them to identify how they can improve their knowledge and skill. Step-by-step guidelines will help teachers increase their performance on the 280 research-based strategies from Becoming a Reflective Teacher.

"Students of all ages and stages of development can profit from the clarity that Thinking Maps provide."—Bena Kallick, Co-DirectorInstitute for Habits of Mind, Westport, CT"This is one of the rare books that links research and practice to show the true impact of a specific instructional approach on student learning. The research, experiences from the field, vignettes, and work samples are excellent."—Giselle O. Martin-Kniep, PresidentLe...

This title is a greatly expanded volume of the original Art and Science of Teaching, offering a competency-based education framework for substantive change based on Dr. Robert Marzano's 50 years of education research. While the previous model focused on teacher outcomes, the new version places focus on student learning outcomes, with research-based instructional strategies teachers can use to help students grasp the information and skills transferred through their instruction. Thr...

Examining and Facilitating Reflection to Improve Professional Practice is specifically designed and organized to be used throughout a teacher-education program from an introductory foundations course, continuing through content-specific methods classes to graduate-level theory seminars, and, ultimately onto professional development workshops. Harris and her co-authors provide a method for directly instructing students on the practice of reflection and the understanding and identif...