The Smart Marketing Book is a handbook for modern marketing. It provides practical, evidence-based advice and inspiration on all aspects of marketing from business, brand and innovation strategy through to communications, sales promotion and customer experience. It contains no waffle nor jargon - just clear explanations and unique frameworks and visualisations that make sophisticated ideas easy to grasp, plus famous examples that bring key concepts to life. It offers the clearest summary o...

Soft skills are the skills that enable you to fit in at a workplace. They relate to your personality, attitude, flexibility, motivation, and social and emotional intelligence. Soft skills are often underestimated, yet they can be the key difference to you becoming truly effective and seen as a valued member of the team or company. In this practical and savvy guide, Dan White describes the soft skills that anyone in today’s world of work needs to learn, absorb and demonstrate if they are to...

A Fun and Interactive Baseball IQ Book for Kids & Young PlayersStep onto the field and take control of the game. In Pick-A-Play: Little League Shortstop, you are the shortstop for the Greenfield Cubs Little League team, and every baseball IQ choice you make can change the outcome. Will you charge a grounder or wait for the hop? Steal a base or stay put? The decisions are yours to make.This interactive baseball IQ book puts you in the middle of the action with 39 ba...

Real love is sometimes stronger than the romance of fiction.Laura Ingalls and Almanzo Wilder’s love is such a story.From an unwanted beau to a beautiful romance; from heart wrenching tragedy to heartfelt passion; from tumult and trial to a lifetime love –Laura’s Love Story is the true account of two young people who lived through the most trying troubles to form the most lasting love. Their love story spans the time from the single shot musket to the atomic bomb, bu...

Reading Along with Laura Ingalls at her Kansas Prairie Home further explores each chapter of Laura's Little House on the Prairie. Such as what life was like without bridges, how hard it was to build your own cabin, why Caroline was particular about 'little things' like a neat looking camp, just how dangerous it was to dig your own well, why people back then did not want to be 'beholden' to others, how living simply made them all very thankful for their small Christmas gifts, and how differ...

How are we to read the Gospels and bring them into our lives? The idea of this book is that the Gospels are not merely rules for life, or stories illustrating moral lessons, or statements of theological doctrine, but invitations to thought and conversation. The Gospels are full of problems, uncertainties, and tensions; these difficulties call upon us to engage with the Gospels in a new way: to read them, to ask questions about them, to live with them, alone and together. The way we do that...

Laura Ingalls and Almanzo Wilder lived in the Missouri Ozarks for over a half century. They loved the scenery, the mild climate, their little Rocky Ridge Farm, the people –They loved their life in the Ozarks.So what’s it like to live a life like that, just up the road from Laura's place?Dan L. White and family have done that, for over a quarter century. During that time, they wrote a number of books about Laura and her books and her life. Living Up the Road from Lau...

In today s complex commercial environments, marketing has become a central aspect to every successful business. Businesses need flexible, effective means of gaining commercial traction by managing their relationships with audiences, stakeholders and competitors. They require effective marketing and branding that move beyond the standard forms of brand orientation and commercial interaction. New marketing models must think smart to create innovative strategies which have long-term sustainab...

From the High Sierra to the Adirondacks and the Everglades, Dan White travels the nation to experience firsthand—and sometimes face first—how the American wilderness transformed from the devil's playground into a source of adventure, relaxation, and renewal.Whether he's camping nude in cougar country, being attacked by wildlife while "glamping," or crashing a girls-only adventure for urban teens, White seeks to animate the evolution of outdoor recreation. In the process, he demonst...

Cricket Banter is all the rage among the cricketing cognoscenti and the chat, the sledging and the humour behind the game is all covered here, by those boys at The Middle Stump, in conjunction with Factor 50. Here we cover most aspects of cricket, as we speak with some of the finest, funniest, larger than life characters from the sport over the last thirty years, along with a selection of hilarious stories about the game. It's a highly amusing book; read it and yo...

Dan is a young married man at a outdoor festival where a beautiful young girl catches his eye. He tries to take her home but when she steals his hotel key, things get interesting.

The landscape of Christian spirituality in the West is no longer lush with green grass and wild flowers blooming. Instead, across the country we find dry terrain where churches no longer can expect interested seekers--yet most of our solutions for addressing this predicament link to anxiety around our performance and personality. Rather than going back to the boardroom to cook up new techniques for a trendier church, let's ask more meaningfully rooted questions. Do we know how to be presen...