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Interactive Technologies eBook Series

Showing 1 - 12 of 12 results
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  • Understanding Your Users

    A Practical Guide to User Requirements Methods, Tools, and Techniques

    by Catherine Courage, Kathy Baxter ...
    Series series Interactive Technologies
    Today many companies are employing a user-centered design (UCD) process, but for most companies, usability begins and ends with the usability test. Although usability testing is a critical part of an effective user-centered life cycle, it is only one component of the UCD process. This book is focused on the requirements gathering stage, which often receives less attention than usability testing, ... Read more

    S$ 98.63 SGD

  • Understanding Your Users

    A Practical Guide to User Research Methods

    by Kathy Baxter, Catherine Courage, Kelly Caine ...
    Series series Interactive Technologies
    This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method ... Read more

    S$ 69.10 SGD

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  • Usability Testing Essentials

    Ready, Set...Test

    by Carol M. Barnum ...
    Do you love your mobile phone? Your MP3 player? Your e-book reader? You laptop or tablet PC? There’s a reason for that. Usability.When usability testing is part of the design and development of products, the results are better products that users want and like. You may be doing testing now or want to help your company get started, but you may not have all the tools to know how to properly prepare, ... Read more

    S$ 57.54 SGD

  • Content Strategy for the Web

    by Kristina Halvorson, Melissa Rach ...
    Series series Voices That Matter
    FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESSBETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn’t help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you’re not sure where to start. How can you realize the value of content while planning for its long-term ... Read more

    S$ 42.83 SGD

  • Sketching User Experiences: Getting the Design Right and the Right Design

    by Bill Buxton ...
    Series series Interactive Technologies
    Sketching User Experiences approaches design and design thinking as something distinct that needs to be better understood—by both designers and the people with whom they need to work— in order to achieve success with new products and systems. So while the focus is on design, the approach is holistic. Hence, the book speaks to designers, usability specialists, the HCI community, product managers, ... Read more

    S$ 57.54 SGD

  • You Should Test That

    Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing

    by Chris Goward ...
    Learn how to convert website visitors into customersPart science and part art, conversion optimization is designed to turn visitors into customers. Carefully developed testing procedures are necessary to help you fine-tune images, headlines, navigation, colors, buttons, and every other element, creating a website that encourages visitors to take the action you seek. This book guides you through ... Read more

    S$ 27.99 SGD

  • The UX Book

    Process and Guidelines for Ensuring a Quality User Experience

    by Rex Hartson, Pardha S. Pyla ...
    The UX Book, winner of a 2013 Most Promising New Textbook Award from the Text and Academic Authors Association, is a comprehensive textbook on designing interaction to ensure a quality user experience. Combining breadth, depth, and practical applications, this book takes a time-tested process-and-guidelines approach that provides readers with actionable methods and techniques while retaining a ... Read more

    S$ 102.45 SGD

  • Paper Prototyping

    The Fast and Easy Way to Design and Refine User Interfaces

    by Carolyn Snyder ...
    Series series Interactive Technologies
    Do you spend a lot of time during the design process wondering what users really need? Do you hate those endless meetings where you argue how the interface should work? Have you ever developed something that later had to be completely redesigned? Paper Prototyping can help. Written by a usability engineer with a long and successful paper prototyping history, this book is a practical, how-to guide ... Read more

    S$ 59.83 SGD

  • Using Wikis for Online Collaboration

    The Power of the Read-Write Web

    by James A. West, Margaret L. West ...
    Series Book 15 - Jossey-Bass Guides to Online Teaching and Learning
    How can online instructors and course designers' instruction harness the popular Web 2.0 tool, the wiki, for successful collaboration and learning outcomes? This book focuses on using wikis in the active learning processes that are the hallmark of collaborative learning and constructivism. It provides both the pedagogical background and practical guidelines, tools, and processes for accomplishing ... Read more

    S$ 39.99 SGD

  • User Experience Management

    Essential Skills for Leading Effective UX Teams

    by Arnie Lund ...
    User Experience Management: Essential Skills for Leading Effective UX Teams deals with specific issues associated with managing diverse user experience (UX) skills, often in corporations with a largely engineering culture. Part memoir and part handbook, it explains what it means to lead a UX team and examines the management issues of hiring, inheriting, terminating, layoffs, interviewing and ... Read more

    S$ 46.10 SGD

  • Business Analysis Based on BABOK® Guide Version 2 - A Pocket Guide

    by Jarett Hailes ...
    A Guide to the Business Analysis Body of Knowledge® (BABOK® Guide) is the collection of knowledge within the profession of business analysis and reflects current generally accepted practices. As with other professions, the body of knowledge is defined and enhanced by the business analysis professionals who apply it in their daily work role. The purpose of this pocket guide to the BABOK® Guide is ... Read more

    S$ 29.99 SGD or Free with Kobo Plus

  • Web 2.0 How-To for Educators

    by Gwen Solomon, Lynne Schrum ...
    Web 2.0, the second generation of the World Wide Web, allows us to connect, create, collaborate, and share information. When we bring Web 2.0 tools into the classroom, we transform learning. By applying these tools thoughtfully, we see a shift in student engagement, creativity, and higher order learning skills. In this companion book, the authors of the best-selling Web 2.0: New Tools, New Schools ... Read more

    S$ 17.89 SGD