This book capitalizes on the authors' longitudinal perspective in program development in approaching a K-12 reading strategy, The school administrator and classroom teacher will find the book's guidelines right to the point. They hit the key issues involved in selecting a reading program: from forming workable and effective professional committees, to conducting the essential evaluations. Anyone who has been through this process will recognize the wealth of expertise required to condense w...

“While you’re reading Neuro Web Design, you’ll probably find yourself thinking ‘I already knew that…’ a lot. But when you’re finished, you’ll discover that your ability to create effective web sites has mysteriously improved. A brilliant idea for a book, and very nicely done.”– Steve Krug, author of Don’t Make Me Think!A Common Sense Approach to Web UsabilityWhy do people decide to buy a product online? Register at your Web site? Trust the information you provide? Neu...

This guide helps teachers integrate online with face-to-face instruction to personalize learning, increase engagement, and prepare students for high-stakes exams without sacrificing class time.

Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The volume presents a scientific approach that helps future and current practitioners understand and communicate the value of public relations to others, using performance metrics to demonstrate return on investment.New to the third edition...

This book provides easily accessible guidance for new teachers who are planning to apply for their first teaching job. The ideas in the book, garnered from years of experience hiring teachers at all levels of the public school system, are organized in time order, providing teacher applicants with timely and specific details about how to prepare for each step of the interview process. This is a book that every aspiring teacher should own.

At a time when more and more of what people learn both in formal courses and in everyday life is mediated by technology, Learning Online provides a much-needed guide to different forms and applications of online learning. This book describes how online learning is being used in both K-12 and higher education settings as well as in learning outside of school. Particular online learning technologies, such as MOOCs (massive open online courses), multi-player games, learning analytics...

For the first time, a book exists that compiles all the information candidates need to apply for their first LPTA job, or to apply for a better job.What you'll find especially helpful are the worksheets. It is so much easier to write about a work experience using these outlines. It ensures that the narrative will follow a logical structure and reminds you not to leave out the most important points. With this book, you'll be able to revise your application into a much stronger docum...

Find the right words to communicate with teachers, other educators, personnel, vendors, and morePerfect Phrases for School Administrators contains features the key words, phrases, acronyms, jargon and buzzwords used in the field of education and training. You can use these words to write teacher evaluations, settle union issues and contract disputes, deal with vendors and sales reps, communicate effectively with staff, deescalate grievances, and more.

Need to make changes in your organization? Not sure how to go about it? A program evaluation makes a great start! Program Evaluation: A Step-By Step Guide provides practical tips for developing and implementing your own evaluations! Whether you want to improve an existing program, identify new program directions, or prove that you have met your stated goals, this book can help you do that. You will learn how to: Write compelling questions

Today, more than ever, you are required to use a quality assurance program as a key part of your job. But how do you make one work for you? This book gives you the information you need to develop and run a meaningful quality assurance program that will pass standards. The material presented is down to earth and practical.

In a world of tightening budgets and increased competition for grant money, Developing a Winning Grant Proposal provides the guidelines, strategies, plans, and techniques to craft a fundable grant proposal. A user-friendly, engaging, and up-to-date guide, this book covers the entire process from the inception of a good idea, to the formulation of a strong proposal, to the next steps once a proposal is funded. Providing a basic overview and helpful tools for busy faculty and resear...

Effective Planning Strategies and Proposal Writing: A Workbook for Helping Professionals provides a comprehensive review of planning strategies and related concepts, including leadership and the role of the helping professional as "change agent." The text intends to de-mystify planning processes and related jargon for graduate students and practitioners in the helping professions and provides examples from the field. Effective grant-writing is emphasized, as well as information re...