Showing results for "carla langhorst"
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Will It Fly?
The Idea Tester
2009
EN
Have you been offered a once-in-a-lifetime opportunity? Do you have a potentially ground-breaking idea? Are you contemplating starting your own business? If youve answered yes to any of these questions, then youve already taken the first step. The second step is the Idea Tester. Contrary to popular belief, writing a business plan isnt the best gauge of your dreams success; its the second best. If you want to know if your dream will fly, put it to the test. This revolutionary process will t...
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Hot or Not
How to Know if Your Business Idea Will Fly or Fail
2012
EN
GREAT IDEAS CHANGE THE WORLD, but how do you know if your idea is truly great? That is the problem Professor Sean Wise addresses in his third and best book to date. Sean Wise, former online host and business advisor to the hit reality show, Dragons' Den, has heard tens of thousands of entrepreneurs' idea pitches. Some were good, most were bad, and in this book he shows you how to tell the difference. Based on more than 20,000 hours of pitches, Wise takes us inside the minds of investors an...
Topgrading for Sales
World-Class Methods to Interview, Hire, and Coach Top SalesRepresentatives
2008
EN
A concise extension of the business classic Topgrading, targeted to sales managersBrad Smart's Topgrading has sold more than 150,000 copies since 1999, making it the definitive book for executives who want to hire, coach, and retain top talent. Now Smart has teamed up with Greg Alexander, who used Topgrading to radically improve his sales force at EMC.In Topgrading for Sales, they have boiled down the key Topgrading ideas to a pithy 112 p...
Sexy Little Numbers
How to Grow Your Business Using the Data You Already Have
2012
EN
Imagine if you could identify your business’s most profitable customers, craft a better marketing strategy to communicate with them, and inspire them to buy more? Well now you can. And the best part is that you can do it using the data you already have.Today, everything we do creates data, and the volumes are enormous. Virtually every time someone views something online, enters search on Google, or even surfs the web on a smart phone, another chunk gets added – in real time - to th...
Business Plan Project
A Step-by-Step Guide to Writing a Business Plan
2009
EN
Business Plan Project provides detailed instructions on how to write a comprehensive business plan for new ventures. The intended market segments are graduate or upper-level undergraduate students, entrepreneurs, consultants, and college instructors or corporate trainers. Business Plan Project can be used in executive development programs and over 10 college level courses.Business Plan Project is designed to meet important needs of each s...
2013
EN
WHAT IF YOU HAD AN ANGEL ON YOUR SIDE?"Terrific advice from a master of the angel investing game. Brian Cohen reveals the art and craft of raising angel money. An investment in this book will pay off a thousandfold." -- DR. HOWARD MORGAN, founder and partner at First Round CapitalWhen you connect with the right angel investor, it's like finding a new best friend--you just have to know what makes him or her happy.Smart funding is waiting for smart founders...
2012
EN
Put yourself in the customers shoes, with dozens of bids, proposals or tender responses to assess. Its a daunting and difficult job. Despite the hours you have spent writing your proposal, its just one among many. What does it take to be successful in this hyper-competitive environment? What will make your proposal rise to the top of the pile? In this concise and easy to read book, proposal writing expert Robyn Haydon explains why most proposals end up on the reject pile and how to make su...
Fire Someone Today
And Other Surprising Tactics for Making Your Business a Success
2006
EN
Accessible
A breakthrough for business owners and entrepreneurs of small to large businesses and companies looking to achieve more success.Whether you are a young company that's just starting out or a mature business looking to grow, business entrepreneur Bob Pritchett gives hands-on advice and practical examples that are a must-listen for every manager, business owner, and entrepreneur.You will not find Thirteen Incontrovertible Laws of Excellence. You won't find mot...
2006
EN
The right phrase for every situation . . . every timeThe latest guide in the top-selling, easy-to-use Perfect Phrases series gives you the correct vocabulary to use to get the best salary or job offer possible. Using words and phrases that take away the taboo surrounding the subject of money, you can ask for what you want-and deserve-with confidence.Provides quick, easy steps that prepare readers for salary negotiations, job interviews, or performance...
Project Management In A Week
How To Manage A Project In Seven Simple Steps
2012
EN
Managing projects just got easierThis book will help you come to grips with the basics of project management in a week. By the end of the week you will know your way through the process more clearly. For a start, you will have to consult your end users to work out their precise requirements. You will then need to work out the best way to deliver the required outputs, consider the size of the team you will need to meet those requirements and prepare a schedule for th...
Understanding the Professional Buyer
What Every Sales Professional Should Know About How the Modern Buyer Thinks and Behaves
2010
EN
Accessible
Understanding the Professional Buyer is a practical guide for sales people, giving them insight into the behaviour and strategies of buyers, so that they are able to deal with them more successfully and regain power in the buyer-seller relationship.In recent years the balance of power between buyer and seller has swung dramatically in favour of the buyer. Sellers are now faced with more professional, more knowledgeable and more powerful buyers - and the sales techn...
The New Science of Retailing
How Analytics are Transforming the Supply Chain and Improving Performance
2010
EN
Retailers today are drowning in data but lacking in insight: They have huge volumes of information at their disposal. But they're unsure of how to sort through it and use it to make smart decisions. The result? They're struggling with profit-sapping supply chain problems including stock-outs, overstock, and discounting.It doesn't have to be that way. In The New Science of Retailing, supply chain experts Marshall Fisher and Ananth Raman explain how to use analytics to bette...











