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eBooks de Industrial

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  • The Effective Executive

    The Definitive Guide to Getting the Right Things Done

    A handsome, commemorative edition of Peter F. Drucker’s timeless classic work on leadership and management, with a foreword by Jim Collins.What makes an effective executive?For decades, Peter F. Drucker was widely regarded as "the dean of this country’s business and management philosophers" (Wall Street Journal). In this concise and brilliant productivity guide, he looks to the most influential ... Leer más

    $219 MXN

  • Blue Ocean Strategy, Expanded Edition

    How to Create Uncontested Market Space and Make the Competition Irrelevant

    OVER 4 MILLION COPIES SOLDWALL STREET JOURNAL AND BUSINESSWEEK BESTSELLERRECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTENThe global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents—now updated and expanded with new content. Named by Fast Company as one of the most influential ... Leer más

    $426 MXN o gratis con Kobo Plus

  • The 22 Immutable Laws of Marketing

    Exposed and Explained by the World's Two

    Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing. ... Leer más

    $241 MXN

  • The 22 Immutable Laws of Branding

    How to Build a Product or Service into a World-Class Brand

    This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding.Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. ... Leer más

    $219 MXN

  • Strategie di Marketing: Dalle Fondamenta alle Frontiere Future

    Un Viaggio Completo attraverso Evoluzione, Innovazione e Sostenibilità nel Marketing Moderno

    Strategie di Marketing: Dalle Fondamenta alle Frontiere Future si presenta come una guida essenziale e completa per navigare nel dinamico mondo del marketing moderno. Attraverso un viaggio che parte dalle radici storiche del marketing fino ad arrivare alle più innovative strategie del futuro, questo libro offre una visione a 360 gradi su come il marketing sia evoluto nel corso del tempo e su come ... Leer más

    $74 MXN

  • Very Good Marketing

    For Small Business

    de Amy Miocevich ...
    When it comes to marketing, most business leaders don’t feel they have a grip. A lack of understanding, too many marketing methods, confusing data and inadequate results leave marketing at the very bottom of the list. It is frustrating and it is impossible to know where to turn.But there is a solution. And it’s so much more than the hottest and latest digital marketing trend.Amy Miocevich’s ... Leer más

    $119 MXN

  • Construyendo un imperio de blogs con fines de lucro

    Mejores Libros sobre Cómo Ganar Dinero

    Series series Mejores Libros sobre Cómo Ganar Dinero
    ¿Quién más está interesado en obtener libertad financiera total en 30 minutos al día o menos? ¡Ahora puede ganar dinero fácilmente usando la información que ya conoce al publicarla en un blog!¡Sigue los sencillos pasos que se describen aquí y vendrán personas de todos los rincones del mundo para leer el conocimiento y las opiniones que tienes para compartir! Todo el mundo tiene algún conocimiento ... Leer más

    $60 MXN

  • Attraction Marketing to Bring People

    Bring People To You Rather Than Going After Them!Attraction marketing may be the buzz word that is out there commonly heard by most Internet marketers. Yet, what does this mean? As an Internet marketer, you do need to know what this type of marketing is as it will likely be one of the most important, profitable tools you have in low cost online marketing that is highly effective.First, understand ... Leer más

    $28 MXN

  • High-Tech Marketing Simplified

    An insider's shared experience

    de Ted Marena ...
    All of the key experiences, across numerouscompanies in my career are shared in High-Tech MarketingSimplified. This book helps you understand what marketing is requiredto launch high-tech products from start to finish . Learn the insider secrets to improve yourodds of success.Everything I have experienced in my extensive career insemiconductors and various technical roles is in this book. High ... Leer más

    Gratis

  • Facebook Live Mastery

    Facebook is the biggest social network, and you can find lots of potential customers for your business with it.Using Facebook Live events is a great way to connect with your audience.It is easier to find potential customers on Facebook than with other platforms.Facebook Live is an outstanding marketing tool, but you still need to learn what you need to do and what you need to avoid.Here is what ... Leer más

    $99 MXN

  • Neuromarketing - Scopri come capire e influenzare i processi mentali e decisionali del consumatore per aumentare il tuo fatturato e le tue vendite (sia offline che online)

    de Mark Falk ...
    Il marketing come lo conoscevi è stato superato.Sei a conoscenza dei meccanismi inconsci che portano i clienti ad acquistare i tuoi prodotti?Ti piacerebbe sfruttarli per aumentare il tuo fatturato?Devi sapere che ciò che spinge il consumatore all'acquisto è una sequenza di stati d'animo comuni, diventati prevedibili grazie al neuromarketing. In questo libro scoprirai i segreti per riuscire a ... Leer más

    $79 MXN

  • Trade Show Success

    de V.T. ...
    Do you want to set up a successful trade show? There are lots of things you have to take care before it'll be a success. This ebook compiles tons of tips from REAL trade show organizers and participants all over the world, sharing their experiences and failures with you, such as booth banners, marketing, what to say, staff training, uniforms, gifts, budgeting, etc ... If you want a successful ... Leer más

    $80 MXN

  • Send Better Emails

    Your Essential Guide To Turn More Readers Into Customers

    de Jon May ...
    Don’t just send more emails. Send BETTER emails.This is the only way to making your email program work harder and smarter.This book will help clarify where you are on your email journey and give a roadmap of where you want to be and which areas you need to focus on.You’ll learn how to:✔ Plan and build a solid foundation for success✔ Grow your list and welcome new subscribers✔ Convert your readers ... Leer más

    $236 MXN

  • The One Hour Marketing Plan That Will Generate High-Value Patients For Your Practice

    de Huyen Truong ...
    ELIMINATE THE GUESSWORK.USE THIS TRIED AND PROVEN PROCESS TO GENERATE HIGH-VALUE PATIENTS TODAYWell, you are in the right place, because this guide has a range of tips that we've compiled in one place, all of which have worked previously for our successful clients and their clinics.It features a simple 5 Step Process To Create An Effective Marketing Plan That Can Generate New Patient Enquiries as ... Leer más

    $200 MXN

  • DIGITAALISET PERSUASERIT: Miten puolustautua verkossa toimivien peiteltyjen suostuttelijoiden myyntitekniikoita vastaan

    Keitä ovat digitaaliset suostuttelijat? Mitä salaisia verkkomarkkinointitekniikoita he käyttävät verkossa? Onko olemassa välineitä, joilla niitä vastaan voidaan puolustautua? Kaikki vastaukset ja paljon muuta ensimmäisessä esseessä, jossa tarkastellaan verkkovakuuttelun tekniikoita ja strategioita. Tässä oppaassa saat selville salaisuudet, joita verkossa toimivat suostuttelijat käyttävät ... Leer más

    $32 MXN o gratis con Kobo Plus

  • The Marketing Machine

    How to Engineer Profitable, Effective Marketing for Your Small Business

    de Ros Conkie ...
    From marketing chaos to clarity and growth, The Marketing Machine will give you a structured strategy to fuel your business. No more stress, waste or overwhelm.Most small businesses either muddle along without a marketing strategy, hoping for the best, or they feel trapped in a cycle of frustration, throwing money at 'marketing experts' who promise the world but deliver little more than confusion ... Leer más

    $234 MXN

  • The Branding of Tourist Destinations

    Theoretical and Empirical Insights

    Edición de Mark Anthony Camilleri ...
    The marketing of tourist destinations requires continuous strategic planning and decision making. The Branding of Tourist Destinations: Theoretical and Empirical Insights provides researchers and practitioners with an in-depth understanding of different tourism products, marketing strategies and destination branding tactics, as well as useful insights into sustainable and responsible tourism ... Leer más

    $1,682 MXN

  • The 22 Immutable Laws of Marketing (for Indie Authors)

    In this business essential for the Digital Publishing professional, Indie Authors will learn the hands-on marketing strategies they never teach you in a creative writing course. These immutable laws are your guideposts on the road to success in the Digital Publishing industry. Choose to read the signs along the way or ignore them at your own risk. The 22 Immutable Laws of Marketing (for Indie ... Leer más

    $51 MXN o gratis con Kobo Plus

  • Process-Centric Marketing:Transforming Audience Insights into Improved Customer Experience and Outcomes

    de Harry Blunt ...
    Updated March 2023Early in my career, I came to learn that companies that fully understood and influenced the business processes underlying their products and services could positively influence and dictate future business outcomes.Building on this insight, I began to apply a process-centric audience methodology, first in sales and later in marketing to harness this unique intelligence. That ... Leer más

    Gratis

  • Idea to Aisle

    What You'll GainIf you've ever dreamed of seeing your product on the shelves of top retailers, this book will show you exactly how to get there. It's packed with real-world strategies to help you pitch to buyers, become an approved vendor, and build long-term partnerships with major retailers in the U.S. and beyond.Inside, you'll learn how to:• Identify the ideal retail partners and sales reps for ... Leer más

    $168 MXN o gratis con Kobo Plus

  • De Selfies a Billetes

    Big Millions, #1

    Series Libro 1 - Big Millions
    Imagina por un momento que todo el tiempo que pasas en redes sociales podría convertirse en dinero real. No solo unos cuantos dólares, sino ingresos suficientes para cambiar tu vida por completo. Tal vez ya eres creador de contenido, subes fotos, videos y te esfuerzas por hacer crecer tu audiencia, pero sigues sin ver el dinero que realmente podrías ganar. O quizás apenas estás empezando y quieres ... Leer más

    $34 MXN

  • Advanced edition. Mobilapplikation & Digital Marknadsföring

    de Gyllenstorm ...
    Bygg din egna mobilapplikation med GPS funktion och bilduppladdningsfunktion genom att följa instruktionerna i denna utgåva. Administrera ingångsvärdena enkelt från ett spreadsheet i backend. Börja marknadsföra ditt personliga varumärke med geografisk målinriktning. Publicera mobilapplikationen på Amazon.Com och marknadsför ditt varumärke globalt!Genom denna mobilapplikationsframställning så kan ... Leer más

    $686 MXN o gratis con Kobo Plus

  • The ROI of Social Media Advertising

    "The ROI of Social Media Advertising" is an essential guide for marketers and business owners looking to understand the impact and return on investment of their social media advertising efforts.As social media platforms continue to grow in popularity, businesses are increasingly turning to social media advertising to reach their target audience. However, measuring the success of these campaigns ... Leer más

    $171 MXN

  • Digitalízate o Muere

    de Fuen Carmona ...
    Querid@ lector@,Este libro es la guía definitiva para arquitectos y profesionales de la construcción, con la que aprender de forma sencilla y práctica, a impulsar tu empresa en el ámbito digital.En Digitalízate o Muere, encontrarás todas las claves para crear un servicio irresistible para tus clientes, y liderar una estrategia digital 360º que te permita tomar las mejores decisiones para ... Leer más

    $146 MXN