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商務 電子書

如果您喜歡 商務 電子書，或許您也會喜歡這些熱門精選。
顯示第 1 － 24 個結果，共 1702 個
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  • 在家買股滾出破億身價【Vol.2】，倫敦最狂散戶的股市實戰策略：「策略站得穩，不怕市場作風颱！」寫給小資股民的48堂盤前策略課

    The Naked Trader’s Book of Trading Strategies: Proven ways to make money investing in the stock market

    由 羅比‧伯恩斯 ……
    譯者: 李祐寧 ……
    系列 series 極道商學院
    「策略站得穩，不怕市場作風颱！」專為小資股民而寫的48堂盤前策略自學課連續二十年在家交易的億級玩家，告訴你：想在股市賺錢，根本不需要搞得太複雜！「這本書要說明的策略很簡單。它們既符合邏輯，也很容易理解，而且確實有效。」他沒上過大學，從未在金融業工作過一天靠著自學投資，身價破億……《倫敦最狂散戶的投資心理學》怪物作者再次傾囊相授！本書作者──羅比‧伯恩斯是英國散戶圈中享譽盛名的傳奇人物，自2001年投入全職交易以來（按照他的說法，是穿著一條內褲在家工作），他年年都獲利，多空都能賺，且持續將自己的交易紀錄、持股明細及操作分析更新至個人網站上，這不僅使他的網站成為英國瀏覽人次最高的金融網站之一，他更以一介「散戶」之姿，吸引無數專業作手、基金經理人拜入他所主持的投資研討會門下。繼《倫敦最狂散戶的投資心理學》大受歡迎之後，羅比將... …… 閱讀更多內容

    $78.03 HKD

  • 商業冒險（暢銷新修版）：華爾街的12個經典故事，勇於冒險才能登上顛峰

    Business Adventures: Twelve Classic Tales from the World of Wall Street

    由 約翰‧布魯克斯 John Brooks ……
    譯者: 譚天, 許瑞宋 ……
    系列 series FROM
    ★全球兩大商業巨頭比爾‧蓋茲與華倫‧巴菲特一致推薦。★《紐約時報》暢銷書，Amazon.com商業類暢銷書Top1。★長銷超過50年的商業經典，三度獲得財經新聞界最高榮譽羅布獎得主的代表作。十二則永垂不朽的經典商業案例，一本比爾蓋茲讀過最棒的商業書一個來自鄉下的連鎖超市老闆，孤身挑戰華爾街的投機作手；一件劃時代的新產品，造就全錄（Xerox）以驚人的速度驟然崛起；一款慘虧三．五億美元的新車，幾乎賠掉了福特汽車公司一整年的淨收益……有關商業與華爾街的故事，總是充滿戲劇轉折與冒險，展現金融世界的奇謀詭計與動盪變化。本書作者布魯克斯是美國享譽已久的財經作家，他善於以獨到的見解，栩栩如生的敘述，將冷酷不帶感情的交易員、企業家帳戶的數字、與枯燥乏味的財務報告昇華為深刻、深具戲劇性的故事書寫，並以充滿文學性、豐富的形容詞為財經報導這個文類注入了活力。他形容股市是「是有錢人的白日冒險，若沒了漲跌波動 …… 閱讀更多內容

    $96.29 HKD

  • 繁榮的悖論：如何從零消費、看似不存在的市場，突破創新界限、找到新商機

    The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty

    由 克雷頓．克里斯汀生, Clayton M Christensen, 艾弗沙．歐久摩, Efosa Ojomo, 凱倫．狄倫, Karen Dillon ……
    譯者: 洪慧芳 ……
    系列 series 天下財經
    全球最受推崇創新大師 克里斯汀生最後代表作：越絕望的地方，越有潛力！用反直覺的方法發現數據看不到的全新客群，在意想不到的地方創造新成長市場，向上流動！「每種創新對於維持經濟活力都很重要，但是有一種創新特別關鍵──創造市場的創新，可以為持久的經濟繁榮奠定堅實的基礎。」──克里斯汀生不斷改進產品的持續性創新，為什麼愈做市場愈小、競爭愈激烈？用新技術改善流程、精簡人力，提高了獲利，卻常面對社會負評，怎麼辦？面對企業創新的困境，創新大師克里斯汀生提出了第三種模式：創造市場的創新，是真正持續成長的唯一路徑！投資「創造市場的創新」，鎖定零消費客群，打造全新商業模式克里斯汀生是當代最受推崇的創新大師，提出過去30年來最重要的創新理論：破壞性創新理論，至今都是全球經... …… 閱讀更多內容

    $83.23 HKD

  • 商業大騙局：風險專家解密驚天詐欺案手法與犯罪溫床

    由 丹･戴維斯 ……
    譯者: 陳榮彬 ……
    系列 series FOCUS
    《黑天鵝效應》作者塔雷伯＋《全球化矛盾》作者羅德里克等，口碑強推！　　假鈔、假金礦，甚至假國家。藏在行李箱裡的幼童、五鬼搬運的沙拉油……，儘管詐取錢財的騙徒往往使用各種複雜的障眼法，但犯罪模式大多建立在很簡單的基礎上。　　***　　現代經濟能夠蓬勃發展是建立在分工之上，而隨著商業體系越來越龐雜，現代社會也越來越傾向於「信任的分工」。然而儘管工作層層分化出去的過程中，催生了相應的控管制度，但由於我們不可能查核所有自己沒有親自經手的作業，因此制度中仍有許多可以「上下其手」之處——甚至可以說，企業經營上衍生了多少控管制度，也就蘊藏了多少心懷不軌之人可以「趁虛而入」的地方。　　本書蒐羅了從古至今、相當豐富的詐騙實例（美國經濟學家布萊德佛‧德隆誇讚說，能跟這本書相提並論的，他只想得到亞當•斯密的金融經典《金錢遊戲》），書中金融管控專家丹・戴維斯藉由這些知名詐騙案，帶大家了解商業騙局的幾大特色 …… 閱讀更多內容

    $88.08 HKD

  • Oversubscribed

    How To Get People Lining Up To Do Business With You

    由 Daniel Priestley ……
    Learn how to get your business oversubscribed in a crowded marketplace to make your business stand out and get people lining up to do business with youAre you constantly chasing customers? Why does it seem like some businesses have their customers begging to purchase their goods or services? Think about it for a moment. When a new iPhone is released, why do customers camp overnight to be the first …… 閱讀更多內容

    $118.00 HKD

  • 業務之神的筆記

    寫下來、問對問題，讓「99％的成交」靠你更近！

    由 優渥誌編輯部 ……
    ★超實用！提供8種業務超強表格範例（8項目×3****步驟）★寫下來！問對問題，讓「99％的成交」靠你更近「不論景氣蓬勃或低迷，業務員該做的事都一樣，所有成果都是靠每一天累積而來。」　　　　　　　　　　　──日本超業林文子（前日本BMW社長、前大榮公司會長）◎業務之神不但「把事做對」，更會「做對的事」　　業務員有百百種，同樣付出時間，有人業績嚇嚇叫，有人卻績效慘淡。想要成為超業，就必須了解他們做了什麼，又是怎麼做！　　管理學之父彼得‧杜拉克說：「效率是把事情做對；效能是做對的事。」其中，效率是投入資源與獲得功效的比率，而效能則是運用資源達成目標。但是，要把這兩件事都做到好並不容易，本書將提供實用工具，幫助你兼顧效... …… 閱讀更多內容

    $48.67 HKD

  • The Box

    How the Shipping Container Made the World Smaller and the World Economy Bigger - Second Edition with a new chapter by the author

    由 Marc Levinson ……
    In April 1956, a refitted oil tanker carried fifty-eight shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that made the boom in global trade possible. The Box tells the dramatic story of the container's creation, the decade of struggle before it was widely adopted, and the sweeping economic consequences of the sharp fall in …… 閱讀更多內容

    $112.29 HKD

  • How the World Ran Out of Everything

    Inside the Global Supply Chain

    由 Peter S. Goodman ……
    By the New York Times’s Global Economics Correspondent, an extraordinary journey to understand the worldwide supply chain—exposing both the fascinating pathways of manufacturing and transportation that bring products to your doorstep, and the ruthless business logic that has left local communities at the mercy of a complex and fragile network for their basic necessities."A tale that will change …… 閱讀更多內容

    $144.39 HKD

  • The Inner Lives of Markets

    How People Shape Them – And They Shape Us

    由 Ray Fisman, Tim Sullivan ……
    '...a quick, and exceedingly engaging, tour of economic history...' Financial TimesWhat is a market? To most people it is a shopping center or an abstract space in which stock prices vary minutely. In reality, a market is something much more fundamental to being human, and it affects not just the price of tomatoes but the boundaries of everything we value.Reading the newspapers these days, you …… 閱讀更多內容

    $160.19 HKD

  • Google 廣告超Easy！ 七天內學會自己投

    投遞廣告不求人，素人也能變廣告優化師

    由 bohsiang Liao ……
    本書內容採以簡單又簡潔的方式，帶讀者去學習從一步一步建立Google廣告帳戶、到新增廣告活動，以及投放廣告後的優化方式。 而本書建立在如何最有效幫助到網站銷售的角度上，所以非常適合正在從事電子商務的中小企業老闆以及員工去研讀。 再次強調，本書所撰寫的內容，都是教能夠「直接」幫助到網站銷售的廣告建議和教學。本書架構： 做網路廣告前要知道的事第一章：從零建立Google Ads 帳戶第二章：建立GTM（Google Tag Manager）和埋設Code第三章：關鍵字廣告（Sem , Searching Engine Marketing）第四章：購物廣告（GSA , Google Shopping Ads）第五章：多媒體廣告（GDN , Google Display Network）第六章：問題集（Questions） …… 閱讀更多內容

    $52.04 HKD

  • The Anatomy of the Swipe

    Making Money Move

    由 Ahmed Siddiqui ……
    系列 第 1 冊 - Anatomy of the Swipe
    Have you ever wondered what happens during a swipe of a credit card?Every major tech company will become a payments company. Yet, not many people understand how payment systems in the US work. Those that do “get it” are unlocking multi-billion dollar opportunities.If you’ve ever wondered what happens when you actually swipe/dip/tap your credit card or debit card then The Anatomy of the Swipe …… 閱讀更多內容

    $54.62 HKD 透過 Kobo Plus 免費享用

  • The Power to Compete

    An Economist and an Entrepreneur on Revitalizing Japan in the Global Economy

    由 Ryoichi Mikitani, Hiroshi Mikitani ……
    "If you're as interested in Japan as I am, I think you'll find that The Power to Compete is a smart and thought-provoking look at the future of a fascinating country." - Bill Gates, "5 Books to Read This Summer"Father and son – entrepreneur and economist – search for Japan's economic cureThe Power to Compete tackles the issues central to the prosperity of Japan – and the world – in search of a …… 閱讀更多內容

    $118.00 HKD

  • Instagram Marketing Mastery: How To Dominate On Instagram

    Grow Massive Social Following Fast, Build Your Brand & Reach More Customers

    由 Giannis Andreou ……
    Hello and welcome to my e-book! Here we are going to examine the secrets of Instagram and you’re going to see them unfold right before you and you will know how to use them.The purpose of this book is to make you an expert, to give you all the knowledge you need and all the background information so that you can become an expert on Instagram. You can create your audience on Instagram successfully …… 閱讀更多內容

    $53.59 HKD

  • Comment Écrire Facilement Votre Propre Infoproduit!

    由 benoit dubuisson ……
    Il y a aujourd’hui de nombreuses façons de gagner de l’argent sur Internet sans produit. Mais tout le monde sait qu’il y a bien plus à gagner en créant votre propre produit d’information. C’est pourquoi de nombreux Web Entrepreneurs sont prêts à créer leurs propres produits et ce, sur des sujets souvent différents de leur marché habituel ou de prédilection.   Beaucoup de perso... …… 閱讀更多內容

    $105.39 HKD

  • Video Marketing Profit Kit

    Discover the step-by-step blueprint to a thriving business using the power of video marketing.

    由 Ramon Tarruella ……
    Discover the step-by-step blueprint to a thriving business using the power of video marketing.Pictures may be worth a thousand words but videos are worth thousands of pictures... and more!With video, you can pack a tremendous amount of verbal and non-verbal signals.In other words, video is able to put a face to your brand and make your brand talk to the needs, fears, hopes, and aspirations of your …… 閱讀更多內容

    $23.22 HKD

  • PLR Mastery for Internet Marketers

    由 stephen daniels, all another author ……
    The ebook will show you how to perform “Black Magic” with PLR content that you purchase. Also take a look at PLR from the side of those who write and create PLR content.Some topics in this book are:How to quickly and easily cut 6 weeks off the time it takes to develop a product by using private label rights.Simple secrets to making a real income with all kinds of PLR content easily, efficiently …… 閱讀更多內容

    $10.64 HKD

  • The Sustainability Edge

    How to Drive Top-Line Growth with Triple-Bottom-Line Thinking

    由 Suhas Apte, Jagdish Sheth ……
    系列 series Rotman-UTP Publishing - Business and Sustainability
    Business leaders need to embrace sustainability in order to ensure the lasting success of their organizations. Co-authors Suhas Apte and Jagdish Sheth bring their expertise from practice and from academia to illustrate how business leaders can embed sustainability in a truly holistic and transformative way.Through an examination of such companies as Walmart, AT&T, IKEA and the Tata Group, Apte and …… 閱讀更多內容

    $229.19 HKD

  • Facebok Marketing Advantage !

    由 benoit dubuisson ……
    Since its launch in 2004 Facebook has quickly become an everyday part of most peoples life with over 1.1 billions users and 751 million mobile users there is no doubting the massive impact Facebook has had. In fact Facebook users spend 700 billion minutes on Facebook a month with the average user logging on for at least 20 minutes a time. So what does this mean for your business and how can …… 閱讀更多內容

    $105.39 HKD

  • The SEO Secrets: Deliver The Highest Quality SEO Services

    由 Ismael Mckeone ……
    If you are interested in having an entire evaluation of the fundamentals of search engine marketing in keeping with first-class practices, you’re certainly withinside the proper place. Pick up this book and upload a gold mine of information on search engine marketing for your table or shelves. It turns into accessible in your enterprise or profession.Imagine how a lot of a side over your …… 閱讀更多內容

    $57.88 HKD

  • The Corporate Warrior

    Successful Strategies from Military Leaders to Win Your Business Battles

    由 James P. Farwell ……
    You make critical strategic and leadership decisions in real-time. You need clear, concise, timely information to meet goals, improve performance, and increase profitability. With threats, technology, and competition changing the game at cyber-speed you, as a corporate leader and strategist, are constantly faced with life-or-death business challenges.Leading international military strategists who …… 閱讀更多內容

    $151.09 HKD

  • Ecom Mastery

    Discover the inside secrets to making money with your own ecommerce business

    由 Ramon Tarruella ……
    With the advent of systems like Shopify and WooCommerce that make it easier than ever to set up an online store without vast programming knowledge or deep pockets, and the prevalence of drop shipping companies that have affordable prices, e-commerce is booming like never before.E-commerce is one of the only systems you can use to make money online that is truly long-lasting and sustainable, and, …… 閱讀更多內容

    $23.22 HKD

  • Een Social Media Master Worden

    Breid Uw Bedrijf Uit Op Sociale Mediaplatforms

    由 Martha Gilbert ……
    Je moet zo creatief mogelijk zijn als het gaat om de verkoop van uw producten, merken en diensten om te blijven hecht over uw spel; je moet de beste zijn om het geweldig te maken, gezien hoeveel concurrentie er is. Als u genoegen neemt met iets middelmatigs of kies een alledaags pad, dan u en uw bedrijf onopgemerkt blijven.Kom er meer te weten over elke marketingprofessional. Zij zullen …… 閱讀更多內容

    $18.60 HKD

  • The Changing Face of San Antonio

    An Insider's View of an Emerging International City

    由 Nelson W. Wolff ……
    Popular San Antonio politicianConsistent regional sales on his last title …… 閱讀更多內容

    $89.79 HKD

  • Tout sur les QR Codes

    Comment étendre votre visibilité et celle de vos produits

    由 Marcel POTTERAT ……
    Comment étendre votre visibilité et celle de vos produits/services tant sur internet que dans le monde réel. …… 閱讀更多內容

    $36.45 HKD