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商務 電子書

如果您喜歡 商務 電子書，或許您也會喜歡這些熱門精選。
顯示第 1 － 24 個結果，共 1697 個
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  • 在家買股滾出破億身價【Vol.2】，倫敦最狂散戶的股市實戰策略：「策略站得穩，不怕市場作風颱！」寫給小資股民的48堂盤前策略課

    The Naked Trader’s Book of Trading Strategies: Proven ways to make money investing in the stock market

    由 羅比‧伯恩斯 ……
    譯者: 李祐寧 ……
    系列 series 極道商學院
    「策略站得穩，不怕市場作風颱！」專為小資股民而寫的48堂盤前策略自學課連續二十年在家交易的億級玩家，告訴你：想在股市賺錢，根本不需要搞得太複雜！「這本書要說明的策略很簡單。它們既符合邏輯，也很容易理解，而且確實有效。」他沒上過大學，從未在金融業工作過一天靠著自學投資，身價破億……《倫敦最狂散戶的投資心理學》怪物作者再次傾囊相授！本書作者──羅比‧伯恩斯是英國散戶圈中享譽盛名的傳奇人物，自2001年投入全職交易以來（按照他的說法，是穿著一條內褲在家工作），他年年都獲利，多空都能賺，且持續將自己的交易紀錄、持股明細及操作分析更新至個人網站上，這不僅使他的網站成為英國瀏覽人次最高的金融網站之一，他更以一介「散戶」之姿，吸引無數專業作手、基金經理人拜入他所主持的投資研討會門下。繼《倫敦最狂散戶的投資心理學》大受歡迎之後，羅比將... …… 閱讀更多內容

    $78.03 HKD

  • 繁榮的悖論：如何從零消費、看似不存在的市場，突破創新界限、找到新商機

    The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty

    由 克雷頓．克里斯汀生, Clayton M Christensen, 艾弗沙．歐久摩, Efosa Ojomo, 凱倫．狄倫, Karen Dillon ……
    譯者: 洪慧芳 ……
    系列 series 天下財經
    全球最受推崇創新大師 克里斯汀生最後代表作：越絕望的地方，越有潛力！用反直覺的方法發現數據看不到的全新客群，在意想不到的地方創造新成長市場，向上流動！「每種創新對於維持經濟活力都很重要，但是有一種創新特別關鍵──創造市場的創新，可以為持久的經濟繁榮奠定堅實的基礎。」──克里斯汀生不斷改進產品的持續性創新，為什麼愈做市場愈小、競爭愈激烈？用新技術改善流程、精簡人力，提高了獲利，卻常面對社會負評，怎麼辦？面對企業創新的困境，創新大師克里斯汀生提出了第三種模式：創造市場的創新，是真正持續成長的唯一路徑！投資「創造市場的創新」，鎖定零消費客群，打造全新商業模式克里斯汀生是當代最受推崇的創新大師，提出過去30年來最重要的創新理論：破壞性創新理論，至今都是全球經... …… 閱讀更多內容

    $83.23 HKD

  • 商業冒險（暢銷新修版）：華爾街的12個經典故事，勇於冒險才能登上顛峰

    Business Adventures: Twelve Classic Tales from the World of Wall Street

    由 約翰‧布魯克斯 John Brooks ……
    譯者: 譚天, 許瑞宋 ……
    系列 series FROM
    ★全球兩大商業巨頭比爾‧蓋茲與華倫‧巴菲特一致推薦。★《紐約時報》暢銷書，Amazon.com商業類暢銷書Top1。★長銷超過50年的商業經典，三度獲得財經新聞界最高榮譽羅布獎得主的代表作。十二則永垂不朽的經典商業案例，一本比爾蓋茲讀過最棒的商業書一個來自鄉下的連鎖超市老闆，孤身挑戰華爾街的投機作手；一件劃時代的新產品，造就全錄（Xerox）以驚人的速度驟然崛起；一款慘虧三．五億美元的新車，幾乎賠掉了福特汽車公司一整年的淨收益……有關商業與華爾街的故事，總是充滿戲劇轉折與冒險，展現金融世界的奇謀詭計與動盪變化。本書作者布魯克斯是美國享譽已久的財經作家，他善於以獨到的見解，栩栩如生的敘述，將冷酷不帶感情的交易員、企業家帳戶的數字、與枯燥乏味的財務報告昇華為深刻、深具戲劇性的故事書寫，並以充滿文學性、豐富的形容詞為財經報導這個文類注入了活力。他形容股市是「是有錢人的白日冒險，若沒了漲跌波動 …… 閱讀更多內容

    $96.29 HKD

  • Oversubscribed

    How To Get People Lining Up To Do Business With You

    由 Daniel Priestley ……
    Learn how to get your business oversubscribed in a crowded marketplace to make your business stand out and get people lining up to do business with youAre you constantly chasing customers? Why does it seem like some businesses have their customers begging to purchase their goods or services? Think about it for a moment. When a new iPhone is released, why do customers camp overnight to be the first …… 閱讀更多內容

    $118.00 HKD

  • 商業大騙局：風險專家解密驚天詐欺案手法與犯罪溫床

    由 丹･戴維斯 ……
    譯者: 陳榮彬 ……
    系列 series FOCUS
    《黑天鵝效應》作者塔雷伯＋《全球化矛盾》作者羅德里克等，口碑強推！　　假鈔、假金礦，甚至假國家。藏在行李箱裡的幼童、五鬼搬運的沙拉油……，儘管詐取錢財的騙徒往往使用各種複雜的障眼法，但犯罪模式大多建立在很簡單的基礎上。　　***　　現代經濟能夠蓬勃發展是建立在分工之上，而隨著商業體系越來越龐雜，現代社會也越來越傾向於「信任的分工」。然而儘管工作層層分化出去的過程中，催生了相應的控管制度，但由於我們不可能查核所有自己沒有親自經手的作業，因此制度中仍有許多可以「上下其手」之處——甚至可以說，企業經營上衍生了多少控管制度，也就蘊藏了多少心懷不軌之人可以「趁虛而入」的地方。　　本書蒐羅了從古至今、相當豐富的詐騙實例（美國經濟學家布萊德佛‧德隆誇讚說，能跟這本書相提並論的，他只想得到亞當•斯密的金融經典《金錢遊戲》），書中金融管控專家丹・戴維斯藉由這些知名詐騙案，帶大家了解商業騙局的幾大特色 …… 閱讀更多內容

    $88.08 HKD

  • 業務之神的筆記

    寫下來、問對問題，讓「99％的成交」靠你更近！

    由 優渥誌編輯部 ……
    ★超實用！提供8種業務超強表格範例（8項目×3****步驟）★寫下來！問對問題，讓「99％的成交」靠你更近「不論景氣蓬勃或低迷，業務員該做的事都一樣，所有成果都是靠每一天累積而來。」　　　　　　　　　　　──日本超業林文子（前日本BMW社長、前大榮公司會長）◎業務之神不但「把事做對」，更會「做對的事」　　業務員有百百種，同樣付出時間，有人業績嚇嚇叫，有人卻績效慘淡。想要成為超業，就必須了解他們做了什麼，又是怎麼做！　　管理學之父彼得‧杜拉克說：「效率是把事情做對；效能是做對的事。」其中，效率是投入資源與獲得功效的比率，而效能則是運用資源達成目標。但是，要把這兩件事都做到好並不容易，本書將提供實用工具，幫助你兼顧效... …… 閱讀更多內容

    $48.67 HKD

  • The Box

    How the Shipping Container Made the World Smaller and the World Economy Bigger - Second Edition with a new chapter by the author

    由 Marc Levinson ……
    In April 1956, a refitted oil tanker carried fifty-eight shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that made the boom in global trade possible. The Box tells the dramatic story of the container's creation, the decade of struggle before it was widely adopted, and the sweeping economic consequences of the sharp fall in …… 閱讀更多內容

    $112.29 HKD

  • Google 廣告超Easy！ 七天內學會自己投

    投遞廣告不求人，素人也能變廣告優化師

    由 bohsiang Liao ……
    本書內容採以簡單又簡潔的方式，帶讀者去學習從一步一步建立Google廣告帳戶、到新增廣告活動，以及投放廣告後的優化方式。 而本書建立在如何最有效幫助到網站銷售的角度上，所以非常適合正在從事電子商務的中小企業老闆以及員工去研讀。 再次強調，本書所撰寫的內容，都是教能夠「直接」幫助到網站銷售的廣告建議和教學。本書架構： 做網路廣告前要知道的事第一章：從零建立Google Ads 帳戶第二章：建立GTM（Google Tag Manager）和埋設Code第三章：關鍵字廣告（Sem , Searching Engine Marketing）第四章：購物廣告（GSA , Google Shopping Ads）第五章：多媒體廣告（GDN , Google Display Network）第六章：問題集（Questions） …… 閱讀更多內容

    $52.04 HKD

  • The Anatomy of the Swipe

    Making Money Move

    由 Ahmed Siddiqui ……
    系列 第 1 冊 - Anatomy of the Swipe
    Have you ever wondered what happens during a swipe of a credit card?Every major tech company will become a payments company. Yet, not many people understand how payment systems in the US work. Those that do “get it” are unlocking multi-billion dollar opportunities.If you’ve ever wondered what happens when you actually swipe/dip/tap your credit card or debit card then The Anatomy of the Swipe …… 閱讀更多內容

    $54.62 HKD 透過 Kobo Plus 免費享用

  • Instagram Marketing Mastery: How To Dominate On Instagram

    Grow Massive Social Following Fast, Build Your Brand & Reach More Customers

    由 Giannis Andreou ……
    Hello and welcome to my e-book! Here we are going to examine the secrets of Instagram and you’re going to see them unfold right before you and you will know how to use them.The purpose of this book is to make you an expert, to give you all the knowledge you need and all the background information so that you can become an expert on Instagram. You can create your audience on Instagram successfully …… 閱讀更多內容

    $53.59 HKD

  • How the World Ran Out of Everything

    Inside the Global Supply Chain

    由 Peter S. Goodman ……
    By the New York Times’s Global Economics Correspondent, an extraordinary journey to understand the worldwide supply chain—exposing both the fascinating pathways of manufacturing and transportation that bring products to your doorstep, and the ruthless business logic that has left local communities at the mercy of a complex and fragile network for their basic necessities."A tale that will change …… 閱讀更多內容

    $144.39 HKD

  • The Inner Lives of Markets

    How People Shape Them – And They Shape Us

    由 Ray Fisman, Tim Sullivan ……
    '...a quick, and exceedingly engaging, tour of economic history...' Financial TimesWhat is a market? To most people it is a shopping center or an abstract space in which stock prices vary minutely. In reality, a market is something much more fundamental to being human, and it affects not just the price of tomatoes but the boundaries of everything we value.Reading the newspapers these days, you …… 閱讀更多內容

    $160.19 HKD

  • Guanxi And Business (2nd Edition)

    由 Yadong Luo ……
    系列 第 5 冊 - Asia-pacific Business Series
    Guanxi or interpersonal relationships is one of the major dynamics of Chinese society. A pervasive part of the Chinese business world for the last few centuries, it binds literally millions of Chinese firms into a social and business web. Any business in this society, including local firms and foreign investors and marketers, inevitably faces guanxi dynamics. In China's new, fast-paced business …… 閱讀更多內容

    $321.79 HKD

  • The connected Store

    How traditional brick-and-mortar retail can win the clash of channels

    由 Dominik Brokelmann ……

    $168.12 HKD

  • Lean Customer Development

    Building Products Your Customers Will Buy

    由 Cindy Alvarez ……
    How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research—before you waste months and millions on a product or service that no one needs or wants.With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers …… 閱讀更多內容

    $112.79 HKD

  • Food Truck Business 2021-22: the Pratical Guide to Start and Grow Your Successfull Food Truck Company

    由 Brendon Stock ……
    **Are you looking for a business opportunity that will make you a decent living?Do you want something that is quick to set up and won't take long to establish?Have you considered having your own food truck?**Many people want to start their own business but, perhaps, don't have any real skills that they can turn to. The business mind is often present, but the idea for a profitable enterprise isn't. …… 閱讀更多內容

    $77.99 HKD

  • Twitter and Wordpress : How to multiply the power of Twitter and Wordpress to generate more traffic

    由 Kenneth Parker ……

    $23.18 HKD

  • Ascent after Decline: Regrowing Global Economies after the Great Recession

    由 Otaviano Canuto, Danny M. Leipziger ……
    The Great Recession of 2009-11 was not simply a severe business cycle slowdown or even a combined credit, housing, and asset market collapse. It left permanent scars, especially on the advanced economies. In its wake, policy makers must navigate uncharted economic territory where 'business as usual' no longer applies and deep structural changes mark the global economic landscape. Fundamental …… 閱讀更多內容

    $223.39 HKD

  • Tactical Money

    由 Na'im Muhammad ……
    Learn How To Make Money By Starting An Online Business!You'll Master the Key Elements of Starting and Running a Successful Online Venture!Grab Your Copy of "Tactical Money" Today! …… 閱讀更多內容

    $39.08 HKD

  • How to make money online quickly !

    由 benoit dubuisson ……
    My name is James Ong. First of all, I would like to thank you for downloading this special report. One of the greatest things about affiliate marketing is that you can literally start making money online in a matter of few days or even few hours. You don't need to have your own product or website if you choose to create campaigns that direct visitors through your affiliate links. You can choose …… 閱讀更多內容

    $105.39 HKD

  • MAKING TECHNIQUE FOR LARGE-DIAMETER CONCAVE MIRROR, CONVEX MIRROR, AND THIN-SIDED LENS

    Make products that are a few meters tall with the materials you can buy from the market

    由 Ali Haydar Tunç ……
    With this book in your hand, you will be able to make your concave mirror, convex mirror, and thin-edged lens with easily available materials. This way, you will have the knowledge and skills to do this, especially if you want to produce it on large scale. …… 閱讀更多內容

    $77.67 HKD

  • International Commercial Technology Revolution

    由 Professor Sanjay Rout ……
    A Boon For Businesses in 2020 The time period '5G' has been creating a buzz for nearly 1/2 a decade now and since it has rolled out, it truly, like its predecessors, has created a revolution of a type. The creation of 5G is one of the most enigmatic new upcoming technology that could impact agencies in 2020. The book tells New generation will maintain to generate breakthroughs in medicine, …… 閱讀更多內容

    $70.49 HKD

  • Instagram Stories Unleashed

    由 Deepti Gupta ……
    Did you know that Instagram is actually the second largest social network in terms of users? Did you know that it has some of the very best engagement out of any platform too?That may surprise you seeing as many people aren’t aware of just how big Instagram really is. That quickly becomes apparent though, when you look at some of the massive celebrities that owe their entire careers to Instagram. …… 閱讀更多內容

    $7.69 HKD

  • Secretos de dominio del taller

    由 Evelyn Pinheiro ……
    Organizar un taller exitoso requiere una gran cantidad de planificación muy cuidadosa y una cantidad considerable de tiempo.Involucrar a todos es la clave del éxito. Los talleres deben ser experiencias valiosas para todos los asistentes.En este libro, usted aprenderá:Conceptos básicos del tallerDefinir el resultado deseado que la organización visualiza, planea y se compromete a lograrDeterminar …… 閱讀更多內容

    $23.99 HKD