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Showing results for "michael matera"

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Fully Engaged

Playful Pedagogy for Real Results

2021

EN

Join us on the lesson-planning adventure of a lifetime! In classrooms around the globe, teachers hunger for strategies that can inspire authentic engagement, while young minds yearn for a new world of learning where they can become the hero. We crave choice. Mastery. And a clear sense of purpose. Fully Engaged is a fresh and fast-paced study of how teachers can inject curiosity, wonder, and excitement into any classroom. It’s packed with student-centered strategies precision engineered for...

Price9,64 €

Explore Like a PIRATE

Engage, Enrich, and Elevate Your Learners with Gamification and Game-inspired Course Design

2015

EN

Are you ready to transform your classroom into an experiential world that flourishes on collaboration and creativity? Then set sail with classroom game designer and educator Michael Matera as he reveals the possibilities and power of game-based learning. In eXPlore Like a Pirate, Matera serves as your experienced guide to help you apply the most motivational techniques of gameplay to your classroom. You’ll learn gamification strategies that will work with and enhance (rather than replace) ...

Price9,00 €

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Do More Great Work

Stop the Busywork. Start the Work That Matters.

2010

EN

A program of 15 simple exercises to help readers stop doing merely good work and start doing great work. No more busy work—just the work that really matters.You work hard. You put in the hours. Yet you feel like you are constantly treading water with "Good Work" that keeps you going but never quite moves you ahead. Or worse, you are mired in "Bad Work"—endless meetings and energy-draining bureaucratic traps.Do More Great Work gets to the heart of t...

Price7,99 €

Ten Types of Innovation

The Discipline of Building Breakthroughs


2013

EN

Innovation principles to bring about meaningful and sustainable growth in your organizationUsing a list of more than 2,000 successful innovations, including Cirque du Soleil, early IBM mainframes, the Ford Model-T, and many more, the authors applied a proprietary algorithm and determined ten meaningful groupings—the Ten Types of Innovation—that provided insight into innovation. The Ten Types of Innovation explores these insights to diagnose patterns of inn...

Price24,99 €

2005

EN

THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining two-hour read you’ll learn:• the new definition of brand• the five essential disciplines of brand-building• how branding is changing the dyn...

Price24,48 €

2010

EN

In this new paperback edition of the classic bestseller, you'll be taken on a hilarious, fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts, scientists, and much of pop culture foolishly use to guide their thinking about how ideas change the world. With four new chapters on putting the ideas in the book to work, updated references and over 50 corrections and improvements, now is the time to get past ...

Price10,38 €

Talk Less, Say More

Three Habits to Influence Others and Make Things Happen


2009

EN

Talk Less, Say More is a revolutionary guide to 21st century communication skills to help you be more influential and make things happen in our distracted, attention-deficit world. It's loaded with specific tips and takeaways to ensure that you're fully heard, clearly understood, and trigger positive responses in any business or social situation.It's the first book to deliver a proven method to master the core leadership skill of influence. Talk Less, Say More lays out...

Price15,99 €

Unfolding the Napkin

The Hands-On Method for Solving Complex Problems with Simple Pictures


2009

EN

An original workbook companion to the acclaimed business bestseller The Back of the NapkinDan Roam's The Back of the Napkin, a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle.The companion workbook, Unfolding the Napkin, helps readers put Roam's ...

Price8,79 €

The Story Wars

How brand stories beat advertising tales!

2014

EN

Temporary half price! Marketers! Advertising agencies! My brothers and sisters. I see in your eyes the same fear that would take the heart of me. A day may come when the courage of marketers fails, when we forsake our brands and they all come tumbling down; but it is not this day. An hour of wolves and shattered companies when our ability to connect to our stakeholders comes crashing down! But it is not this day! This day we fight! By all that you hold dear on this good earth, I bi...

Price7,35 €

The Decoded Company

Know Your Talent Better Than You Know Your Customers


2014

EN

A powerful guide to building a data-centric corporate culture that unleashes talent and improves engagement Amazon delights customers with recommendations that are spot on. Google amazes us by generating answers before we've even finished asking a question. These companies know who we are and what we want.The key to their magic is Big Data. Personalizing the consumer experience with the collection and analysis of consumer data is widely recognized as one of the biggest business opp...

Price11,12 €

Game Frame

Using Games as a Strategy for Success


2011

EN

Ever wonder why teens can spend entire weekends playing video games but struggle with just one hour of homework? Why we’re addicted to certain websites and steal glances at our smartphones under the dinner table? Or why some people are able to find joy in difficult or repetitive jobs while others burn out? It’s not the experiences themselves but the way they’re structured that matters.All our lives we’ve been told that games are distractions—playful pastimes, but u...

Price13,74 €

2013

EN

THE REVOLUTION WILL BE GAMIFIED MASTER THE GAMIFIED STRATEGIES THAT WILL TRANSFORM YOUR BUSINESS--OR BE LEFT BEHINDGamification: It's the hottest new strategy in business, and for good reason--it's helping leading companies create unprecedented engagement with customers and employees. Gamification uses the latest innovations from game design, loyalty programs, and behavioral economics to help you cut through the noise and transform your organization into a lean, mean machine rea...

Price20,77 €