Creative Truth is your playbook for starting, building, and enjoying a profitable design business. Whether you’re a solo freelancer working from home or a small group of creative entrepreneurs ready to get to the next level, this is your roadmap to success. You’re the CEO, CFO, CTO, Secretary, Janitor, Office Manager, and everything in between. Finding a balance between running the business and doing great creative work is a constant struggle. From learning how to price your work and manag...

The definitive guide to turning casual contacts into solid sales opportunitiesIn this fully revised edition, Bob Burg builds on his proven relationship-building principles to bring even more clients to your door and helps you attract only those who are interested in what you sell. He shows how to maximize your daily contacts, utilize your tools both online and off, leverage your relationships, and generate ongoing sales opportunities."If you're serious abou...

From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller One Simple IdeaStephen Key is back, and he’s delivering a proven, straightforward process for starting, growing, and running a business—without the need for an MBA or millions of dollars in funding.Key draws on his own experience as a billion-dollar inventor to offer how-tos and other takeaways you can use to get off th...

New York Times and Wall Street Journal Bestseller" Promote Yourself is a perfect read for young people starting their 'real' job, or veterans who want to up their game."--Daniel H. Pink, #1 New York Times bestselling author of To Sell Is Human and DriveHow people perceive you at work has always been vital to a successful career. Now with the Internet, social media, and the unrelenting hum of 24/7 ...

Even for the most organized person, managing a project can be a challenge. The Everything Project Management Book, 2nd Edition is the perfect resource to help you complete any type of job successfully and on time. This book is packed with tips for every stage of project management, from setting goals to evaluating the final results, and provides ways to:Monitor progress and evaluate resultsShift gears while maintaining flexibilityCut costs without...

The New York Times and Los Angeles Times BestsellerBe your own boss, do what you love, and live the entrepreneurial dream by putting your business on autopilot!Filled with expert advice and practical tools, Outsource Smart reveals a proven system for developing and sharpening the productivity and problem-solving skills most essential to success. Learn how to hire, train, and manage a virtual assistant and successfully outsource...

Create systems that run every aspect of your business-so you don't have to.You didn't start your business just to become a slave to it, but how do you get things done the way you want when you're not there? Self-made millionaire and entrepreneurial expert Brad Sugars shows you how. Brad walks you step-by-step through the entire process of systemizing your business. Discover how to:Recognize the ways systems can dramatically increase productivity and p...

Communicate with potential customers—and persuade them to buy: "The best copywriting teacher I know." —Michael Hyatt, New York Times–bestselling author of Your Best Year EverThis book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming "salesy" can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful,...

Expert Q&A that wins the deal--every time!The key to more sales is closing more deals--and sales guru Stephan Schiffman knows all the tricks and techniques you need to do just that. Organized in a simple question-and-answer format that allows you to implement new strategies virtually overnight, this new Schiffman classic is a gold mine of practical information for all salespeople--newcomers and veterans alike. The 250 Sales Questions to Close t...

More Introductions! More Appointments! More Clients!You face four hurdles to gaining new clients: finding enough of the right prospects, getting their attention, making the sale, and multiplying your clients through referrals.While referrals are important, they're not the endgame. Beyond Referrals helps you turn referrals into introductions, appointments, and sales--showing you how to turn referrals into introductions to the prospects who are eager to hear from y...

Long known as the go-to management consultant of the design world, Keith Granet reveals more of his clear-eyed insights about running a creative business in this follow-up to his book The Business of Design. While aimed at creative enterprises, Granet's advice, quickly summarized as "know what you do best and focus on that," applies to any organization, small or large, commercial or nonprofit. He delves into the skill sets and people needed to grow a business, as well as the thing...

Six-Figure Freelancer: How to Find, Price, and Manage Corporate Writing Assignments - Revised & Improved! With more ideas, more detail, more examples, more inspiration and more exercises to get you started and keep you going!Paul Lima was a busy technology freelance writer, earning a six-figure income, during the dot-com boom. When it went bust, so did many of his Information Technology corporate clients. Paul developed new business and marketing plans and within 18 months...