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The Deviant's Advantage
How Fringe Ideas Create Mass Markets
2010
EN
Accessible
In The Deviant's Advantage, Ryan Mathews and Watts Wacker demonstrate how ideas create increasingly profitable markets as they move from The Fringe, to the Edge, to the Realm of the Cool, to the Next Big Thing, to Social Convention. The book tracks the products and people haunting the fringes of sex, science, art, language, faith, war and marketing, branding and macro-economics. Tomorrow's commercial success is an obsession in the mind of today's deviant. Las Vegas is a perfect example: it...
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Weapons of Mass Instruction
A Schoolteacher's Journey Through the Dark World of Compulsory Schooling
2010
EN
Accessible
Expose the hidden mechanisms that turn curious children into compliant workers. John Taylor Gatto's explosive follow-up to Dumbing Us Down reveals the specific techniques schools use to destroy imagination, discourage critical thinking, and create a false view of learning as rote memorization rather than creative discovery.The Weaponization of Education:This isn't conspiracy theory - it's documented history. Gatto traces how compul...
Too Big to Know
Rethinking Knowledge Now That the Facts Aren't the Facts, Experts Are Everywhere, and the Smartest Person in the Room Is the Room
2014
EN
"If anyone knows anything about the web, where it's been and where it's going, it's David Weinberger. . . . Too Big To Know is an optimistic, if not somewhat cautionary tale, of the information explosion." -- Steven Rosenbaum, ForbesWith the advent of the Internet and the limitless information it contains, we're less sure about what we know, who knows what, or even what it means to know at all. And yet, human knowledge has recently grown in previo...
2011
EN
This definitive best-of collection of one of the web’s best young writers is packed with provocations and entertainments, guaranteed to make you think and smile. You’ll learn to find passion, think free, manage time, pay attention and more. Fast paced, inspiring and memorable, you'll find new ideas and inspirations on every page. Essays include: - How to be a free thinker - The Cult of busy - Why smart people defend bad ideas - Street smarts vs. Book smarts - Hating vs. loving - Why the wo...
Consumed: How Markets Corrupt Children, Infantilize Adults, and Swallow Citizens Whole
How Markets Corrupt Children, Infantilize Adults, and Swallow Citizens Whole
2008
EN
"Powerful and disturbing. No one who cares about the future of our public life can afford to ignore this book."—Jackson LearsA powerful sequel to Benjamin R. Barber's best-selling Jihad vs. McWorld, Consumed offers a vivid portrait of an overproducing global economy that targets children as consumers in a market where there are never enough shoppers and where the primary goal is no longer to manufacture goods but needs. To explain how and why this has come about, Barber br...
Free Agent Nation
How Americans New Independent Workers Are Transforming the Way We Live
2001
EN
Widely acclaimed for its engaging style and provocative perspective, this book has helped thousands transform their working lives -- Now including a 30-page resource guide that explains the basics of working for oneself.It's about fulfillment. A revolution is sweeping America. On its front lines are people fed up with unfulfilling jobs, dysfunctional workplaces, and dead-end careers. Meet today's new economic icon: the free agent-men and women who are working for t...
The Joy of Missing Out
Finding Balance in a Wired World
2014
EN
After giving up the Internet for a month, a writer shares how we can all learn from her experience and rethink our relationship with the digital world.There's no doubt that technology has overrun our lives. Over the past few decades, the world has embraced "progress" and we're living with the resultant clicking, beeping, anxiety-inducing frenzy. But a creative backlash is gathering steam, helping us cope with the avalanche of data that threatens to overwhelm us dail...
The Courage to Lead
Transform Self, Transform Society
2012
EN
To transform society, we first need to transform ourselves. The Courage to Lead starts from this premise and delivers a strong, simple message: if you relate authentically to life, to yourself, to the world and to society, you start the process of social change. Grounded in more than fifty years of in-depth research and practical experience in over thirty nations, The Courage to Lead uses a large canvas to paint a vivid picture of leadership in its many forms: personal, family, work, organ...
The Mouse that Roared
Disney and the End of Innocence
2010
EN
How are children-and their parents-affected by the world's most influential corporation? Henry A. Giroux explores the surprisingly diverse ways in which Disney, while hiding behind a cloak of innocence and entertainment, strives to dominate global media and shape the desires, needs, and futures of today's children.
Chief Culture Officer
How to Create a Living, Breathing Corporation
2009
EN
Trenchantly on point and bursting with insight, anthropologist Grant McCracken shows American corporations how keeping a finger on the pulse of contemporary cultural trends can change their business practices for the better -- and ahead of the curve.Levi-Strauss, the jeans and apparel maker, missed out on the hip-hop trend. They didn't realize that those kids in baggy jeans represented a whole new -- and lucrative -- market opportunity, one they could have seen com...
The Social Organism
A Radical Understanding of Social Media to Transform Your Business and Life
2016
EN
"A must-read for business leaders and anyone who wants to understand all the implications of a social world." -- Bob Iger, Chairman and Chief Executive Officer of The Walt Disney CompanyFrom tech visionaries Oliver Luckett and Michael J. Casey, a groundbreaking, must-read theory of social media -- how it works, how it's changing human life, and how we can master it for good and for profit.In barely a decade, social media has positioned itself at the center of twenty-first c...
Against The Machine
Being Human in the Era of the Electronic Mob
2011
EN
Against the Machine is a fascinating look at how the Internet is reshaping the way we think about ourselves and the world. Siegel explores how the internet affects culture and social life, particularly the psychological, emotional and social cost of high-tech solitude. Arguing that the internet's widespread anonymity eliminates boundaries and encourages otherwise polite people to be downright abusive, Siegel discusses the half-fantasy, half-realism of online personae. By experiencing virtu...











