How did a modest industry of diets and calisthenics evolve into this mammoth business of luxe self-care?In this fun-filled dive into the wellness industry, journalist Rina Raphael looks at the roots of a sector that is now worth $4.5 trillion dollars and explores why it's been so alluring to women all over the globe, promising health and vitality in the most fashionable package.At times both fun and funny, from interviews with leading players in the industry to adventures i...

"Narrating with a reporter's eye for detail, Rina Raphael delivers an in-depth exploration of the contemporary wellness industry with its laser-like marketing focus on women."- AudioFile Magazine**This program is read by the author.Journalist Rina Raphael looks at the explosion of the wellness industry: how it stems from legitimate complaints, how seductive marketing targets hopeful consumers–and why women are opening up their wallets like never be...

'An excellent exposé of the "wellness" industry' Daily Telegraph'Revealing' Sunday Times Style'Excellent ... Rina really knows her sh*t' Jameela Jamil'Next level revelatory' Sarah Knight, internationally-bestselling author of The Life-Changing Magic of Not Giving a F*ckWhat happens when the cure becomes as bad as the disease?Women are pursu...