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Showing results for "kiley larson"

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Safe Space and Shared Interests

YOUmedia Chicago as a Laboratory for Connected Learning

2013

EN

In today’s digital and networked media ecology, young people have a wealth of new learning opportunities that span home, school, community, and peer culture. In addition to being able to access well-established learning resources in the form of school-based classes, museums, and libraries, young people can turn to online resources and communities to pursue self-directed learning tailored to their own unique interests and at their own pace. They can also use accessible digital media authori...

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Platform: Get Noticed in a Noisy World

Get Noticed in a Noisy World


2012

EN

Accessible

Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform.To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He s...

Six Pixels of Separation

Everyone Is Connected. Connect Your Business to Everyone.

2009

EN

Through the use of timely case studies and fascinating stories, Six Pixels of Separation offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base—which, best yet, you can do pretty much for free.Is it important to be connected? Well, consider this: If Facebook were a country, it would have the sixth largest population in the world.The truth is, we no longer live in a world o...

PriceR 156,85

Ctrl Alt Delete

Reboot Your Business. Reboot Your Life. Your Future Depends on It.

2013

EN

A game-changing book that outlines the ways in which technology has transformed how brands and businesses innovate and connect with consumers: "An indispensable read for a time when so much is in transition" (Arianna Huffington).The DNA of business has changed. Forever. You can blame technology, smartphones, social media, online shopping and everything else, but nothingchanges this reality: we are in a moment of business purgatory.So, what are you going to ...

PriceR 156,85

Youtility

Why Smart Marketing Is about Help Not Hype


2013

EN

The difference between helping and selling is just two letters If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. You're competing against your customers' friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: "How can we help?" Jay Baer's Youtility offers a new approach that cuts through the clutter: m...

PriceR 204,57

Buzzing Communities

How to Build Bigger, Better, and More Active Online Communities


2012

EN

Buzzing Communities cuts through the fluff to offer a clear process for creating thriving online communities. This book combines a century of proven science, dozens of real-life examples, practical tips, and trusted community-building methods. This step-by-step guide includes a lifecycle for tracking your progress and a framework for managing your organization's community efforts. This Book Will Help You to: -Understand what the members of your community really want. -Dramatically increase...


2012

EN

Winner of a Choice Magazine Outstanding Academic Title Award!We are on the cusp of a marketing revolution.And it is being led by you.Return on Influence is the first book to explore how brands are identifying and leveraging the world’s most powerful bloggers, tweeters, and YouTube celebrities to build product awareness, brand buzz, and new sales.In this revolutionary book, renowned marketing consultant and college educator...

PriceR 516,57

WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace

Reinventing Your Company in a Customer-Driven Marketplace

2010

EN

Learn how today's hottest, most successful businesses are tapping into social media and other customer-driven tools and technologies to build, expand, or revive their brandsLaunched from branding guru Don Tapscott's landmark $10 million research project on the intersection of technology and business models, WikiBrands explain what your business needs to do NOW to embrace the power of p-2-p technologies like word-of-mouth, user generated content, social media, microbloggi...

PriceR 605,23

The New Social Learning

A Guide to Transforming Organizations Through Social Media

2010

EN

The first book to help organizations understand and harness the extraordinary workplace learning potential of social media Cowritten by the CEO of the world's largest workplace learning organization and a consultant and writer with extensive experience on the forefront of workplace learning technology Features case studies showing how organizations around the world have transformed their businesses through social media Most business books on social media have focused on using it as a marke...

PriceR 339,12

2007

EN

Reinventing Project-Based Learning offers educators an accessible guide for maximizing the benefits of project-based learning in todays technology-rich learning environment. This reader-friendly book speaks directly to educators, administrators, and professional development specialists who want to transform learning into a more active, student-driven experience, using technology tools for inquiry, collaboration, and connection to the world beyond the classroom. Examples from educators in m...

PriceR 203,08

Technically Wrong

Sexist Apps, Biased Algorithms, and Other Threats of Toxic Tech


2017

EN

“An entertaining romp that tells us where and why the tech industry, once America’s darling, went wrong, and what it might do to recover its good graces.” —Tim Wu, author of The Master SwitchBuying groceries, tracking our health, finding a date: whatever we want to do, odds are that we can now do it online. But few of us realize just how many oversights, biases, and downright ethical nightmares are baked inside the tech products we use every day. It’s time...

PriceR 223,66

2010

EN

From the bestselling author of The Exceptional Presenter comes a critical tool for any professional who needs to deliver effective, engaging presentations at a distance.