Rakuten Kobo

The Brand Gap, Revised Edition

de Marty Neumeier ...

Series series AIGA Design Press
THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining two-hour read you’ll learn:• the new definition of brand• the five ... Leer más

$24.65 USD

THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining two-hour read you’ll learn:• the new definition of brand• the five
... Leer más
Force: Character Design from Life Drawing

de Mike Mattesi ...

Series series Force Drawing Series
Design creative characters inspired by real people. Let Mike Mattesi show you how to use life drawing to discover the poses, features and personalities which form the basis of character and then build, develop and 'PUSH' your drawings to new heights of dramatic and visual impact for believable characters audiences can relate to. Packed with color illustrations and photographs of the models who ... Leer más

$38.69 USD

Design creative characters inspired by real people. Let Mike Mattesi show you how to use life drawing to discover the poses, features and personalities which form the basis of character and then build, develop and 'PUSH' your drawings to new heights of dramatic and visual impact for believable characters audiences can relate to. Packed with color illustrations and photographs of the models who
... Leer más
Paul Nicklen

A Photography Masterclass

de Paul Nicklen ...

Join Paul Nicklen – renowned conservationist, wildlife and art photographer – for a rare, tell-all masterclass in photography. Drawing on more than three decades of experience, including 20 years of shooting for National Geographic, Nicklen distils his craft into 20 key lessons, each with a clear and simple takeaway.Whether you’re a beginner picking up a camera for the first time or an experienced ... Leer más

$16.19 USD

Join Paul Nicklen – renowned conservationist, wildlife and art photographer – for a rare, tell-all masterclass in photography. Drawing on more than three decades of experience, including 20 years of shooting for National Geographic, Nicklen distils his craft into 20 key lessons, each with a clear and simple takeaway.Whether you’re a beginner picking up a camera for the first time or an experienced
... Leer más
SQL Queries for Mere Mortals

A Hands-On Guide to Data Manipulation in SQL

de John Viescas ...

Series series For Mere Mortals
The #1 Easy, Common-Sense Guide to SQL Queries—Updated with More Advanced Techniques and SolutionsForeword by Keith W. Hare, Vice Chair, USA SQL Standards CommitteeSQL Queries for Mere Mortals has earned worldwide praise as the clearest, simplest tutorial on writing effective queries with the latest SQL standards and database applications. Now, author John L. Viescas has updated this hands-on ... Leer más

$32.39 USD

The #1 Easy, Common-Sense Guide to SQL Queries—Updated with More Advanced Techniques and SolutionsForeword by Keith W. Hare, Vice Chair, USA SQL Standards CommitteeSQL Queries for Mere Mortals has earned worldwide praise as the clearest, simplest tutorial on writing effective queries with the latest SQL standards and database applications. Now, author John L. Viescas has updated this hands-on
... Leer más
Photoshop CS3 for Windows and Macintosh

Visual QuickStart Guide

de Elaine Weinmann, Peter Lourekas ...

This Visual QuickStart Guide uses a combination of task-based instruction and strong visuals to teach beginning and intermediate users how to create great-looking images with Photoshop. Best-selling authors Elaine Weinmann and Peter Lourekas take readers step by step through all of today's Photoshop essentials: from importing digital photos through basic color manipulation and image correction to ... Leer más

$18.17 USD

This Visual QuickStart Guide uses a combination of task-based instruction and strong visuals to teach beginning and intermediate users how to create great-looking images with Photoshop. Best-selling authors Elaine Weinmann and Peter Lourekas take readers step by step through all of today's Photoshop essentials: from importing digital photos through basic color manipulation and image correction to
... Leer más
Photoshop CC Bible

de Lisa DaNae Dayley, Brad Dayley ...

Series series Bible
The one reference book every Photoshop user needs!Adobe Photoshop is the industry leading image-editing software, and the newest version boasts exciting new features. This must-have comprehensive resource gets you started with the basics and then highlights the latest updates and revisions to the new Photoshop CC (Creative Cloud). You'll learn every aspect of Photoshop CC, from image editing ... Leer más

$35.99 USD

The one reference book every Photoshop user needs!Adobe Photoshop is the industry leading image-editing software, and the newest version boasts exciting new features. This must-have comprehensive resource gets you started with the basics and then highlights the latest updates and revisions to the new Photoshop CC (Creative Cloud). You'll learn every aspect of Photoshop CC, from image editing
... Leer más
Real World Print Production with Adobe Creative Cloud

de Claudia McCue ...

Sharpen your print production skills with this definitive resource created specifically for design professionals who need to create files using the Adobe Creative Cloud, including InDesign, Photoshop, Illustrator, and Acrobat and output for printing.The previous edition was steady seller, helping designers who have no training in print get up and running quickly and not make expensive mistakes on ... Leer más

$34.37 USD

Sharpen your print production skills with this definitive resource created specifically for design professionals who need to create files using the Adobe Creative Cloud, including InDesign, Photoshop, Illustrator, and Acrobat and output for printing.The previous edition was steady seller, helping designers who have no training in print get up and running quickly and not make expensive mistakes on
... Leer más
Photoshop Elements 2019 Tips, Tricks & Shortcuts in easy steps

For Windows and Mac

de Nick Vandome ...

Series series In Easy Steps
Photoshop Elements 2019 Tips, Tricks and Shortcuts in easy steps not only offers a comprehensive guide to getting up and running with the software, but goes further: providing a wealth of detail in ways to progress to more advanced photo-editing and also find some of the hidden secrets of the software.Although the book looks at some of the ways you can expand your photo-editing exploits, it does ... Leer más

$14.93 USD

Photoshop Elements 2019 Tips, Tricks and Shortcuts in easy steps not only offers a comprehensive guide to getting up and running with the software, but goes further: providing a wealth of detail in ways to progress to more advanced photo-editing and also find some of the hidden secrets of the software.Although the book looks at some of the ways you can expand your photo-editing exploits, it does
... Leer más
Photoshop

Photo Manipulation Techniques to Improve Your Pictures to World Class Quality Using Photoshop

de John Slavio ...

Do you want to increase the quality of your pictures and make them world class? Are other photoshop tutorials too complicated?Then Read Below.Photoshop is of great importance to engineers, bloggers, designers, artists and promotors in the digital world. Every item of value needs a quality picture to go with it. Everyone needs a piece of Photoshop. However, most of the current manuals on Photoshop ... Leer más

Gratis

Do you want to increase the quality of your pictures and make them world class? Are other photoshop tutorials too complicated?Then Read Below.Photoshop is of great importance to engineers, bloggers, designers, artists and promotors in the digital world. Every item of value needs a quality picture to go with it. Everyone needs a piece of Photoshop. However, most of the current manuals on Photoshop
... Leer más
The Art of Game Design

A Book of Lenses, Third Edition

de Jesse Schell ...

The Art of Game Design guides you through the design process step-by-step, helping you to develop new and innovative games that will be played again and again. It explains the fundamental principles of game design and demonstrates how tactics used in classic board, card and athletic games also work in top-quality video games.Good game design happens when you view your game from as many ... Leer más

$71.99 USD

The Art of Game Design guides you through the design process step-by-step, helping you to develop new and innovative games that will be played again and again. It explains the fundamental principles of game design and demonstrates how tactics used in classic board, card and athletic games also work in top-quality video games.Good game design happens when you view your game from as many
... Leer más
Adobe Photoshop CS6 Book for Digital Photographers

de Scott Kelby ...

Series series Voices That Matter
ARE YOU READY FOR AN AMAZING NEW VERSION OF THE PHOTOSHOP BOOK THAT BREAKS ALL THE RULES? Scott Kelby, Editor and Publisher of Photoshop User magazine–and the best-selling Photoshop author in the world today–once again takes this book to a whole new level as he uncovers more of the latest, most important, and most useful Adobe Photoshop CS6 techniques for digital photographers. This major update ... Leer más

$28.52 USD

ARE YOU READY FOR AN AMAZING NEW VERSION OF THE PHOTOSHOP BOOK THAT BREAKS ALL THE RULES? Scott Kelby, Editor and Publisher of Photoshop User magazine–and the best-selling Photoshop author in the world today–once again takes this book to a whole new level as he uncovers more of the latest, most important, and most useful Adobe Photoshop CS6 techniques for digital photographers. This major update
... Leer más
ZAG

The #1 Strategy of High-Performance Brands

de Marty Neumeier ...

"When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author’s first book, THE BRAND GAP, but drills deeper into the question of how brands can harness the power of differentiation. The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today ... Leer más

$20.78 USD

"When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author’s first book, THE BRAND GAP, but drills deeper into the question of how brands can harness the power of differentiation. The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today
... Leer más
SVG Animations

From Common UX Implementations to Complex Responsive Animation

de Sarah Drasner ...

SVG is extremely powerful, with its reduced HTTP requests and crispness on any display. It becomes increasingly more interesting as you explore its capabilities for responsive animation and performance boons. When you animate SVG, you must be aware of normal image traits like composition, color, implementation, and optimization. But when you animate, it increases the complexity of each of these ... Leer más

$27.89 USD

SVG is extremely powerful, with its reduced HTTP requests and crispness on any display. It becomes increasingly more interesting as you explore its capabilities for responsive animation and performance boons. When you animate SVG, you must be aware of normal image traits like composition, color, implementation, and optimization. But when you animate, it increases the complexity of each of these
... Leer más
The Naked Presenter: Delivering Powerful Presentations With or Without Slides

Delivering Powerful Presentations With or Without Slides

de Garr Reynolds ...

Series series Voices That Matter
When we learn to present naked, we reach our audiences by communicating the essence of the message, stripping away all that is unnecessary and embracing the ideas of simplicity, clarity, honesty, integrity, and passion. If "slideware" is used, the slides never steal the show or rise above serving a strong but simple supportive role. The ideas in the presentation may or may not be radical, earth ... Leer más

$18.80 USD

When we learn to present naked, we reach our audiences by communicating the essence of the message, stripping away all that is unnecessary and embracing the ideas of simplicity, clarity, honesty, integrity, and passion. If "slideware" is used, the slides never steal the show or rise above serving a strong but simple supportive role. The ideas in the presentation may or may not be radical, earth
... Leer más
Adobe Photoshop Elements 11 Classroom in a Book

de . Adobe Creative Team ...

Adobe Photoshop Elements 11 Classroom in a Book is the most thorough and comprehensive way for you to master all the new features in Adobe's top-rated consumer-targeted photo-editing software. Each chapter in this step-by-step, project-based guide contains a project that builds on your growing knowledge of the program, while end-of-chapter review questions reinforce each lesson. You will learn the ... Leer más

$23.39 USD

Adobe Photoshop Elements 11 Classroom in a Book is the most thorough and comprehensive way for you to master all the new features in Adobe's top-rated consumer-targeted photo-editing software. Each chapter in this step-by-step, project-based guide contains a project that builds on your growing knowledge of the program, while end-of-chapter review questions reinforce each lesson. You will learn the
... Leer más
InDesign CS5 For Dummies

de Galen Gruman ...

Get up to speed on the latest features and enhancements to InDesign CS5As the industry standard in professional layout and design, InDesign delivers powerful publishing solutions for magazine, newspaper, and other publishing fields. This introductory book is an easy-to-understand reference for anyone migrating from another software application or those with little-to-no desktop publishing ... Leer más

$17.00 USD

Get up to speed on the latest features and enhancements to InDesign CS5As the industry standard in professional layout and design, InDesign delivers powerful publishing solutions for magazine, newspaper, and other publishing fields. This introductory book is an easy-to-understand reference for anyone migrating from another software application or those with little-to-no desktop publishing
... Leer más
Adobe Photoshop Elements 10 Classroom in a Book

de . Adobe Creative Team ...

Adobe Photoshop Elements 10 Classroom in a Book is the most thorough and comprehensive way for you to master all the new features in Adobe's top-rated consumer-targeted photo-editing software. Each chapter in this step-by-step, project-based guide contains a project that builds on your growing knowledge of the program, while end-of-chapter review questions reinforce each lesson. You will learn the ... Leer más

$23.39 USD

Adobe Photoshop Elements 10 Classroom in a Book is the most thorough and comprehensive way for you to master all the new features in Adobe's top-rated consumer-targeted photo-editing software. Each chapter in this step-by-step, project-based guide contains a project that builds on your growing knowledge of the program, while end-of-chapter review questions reinforce each lesson. You will learn the
... Leer más
Adobe Photoshop CC Classroom in a Book (2014 release)

de Andrew Faulkner, Brie Gyncild ...

The fastest, easiest, most comprehensive way to learn Adobe® Photoshop® CC (2014 release) Classroom in a Book®, the best-selling series of hands-on software training workbooks, offers what no other book or training program does–an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. Adobe Photoshop CC Classroom in a Book contains 14 ... Leer más

$31.13 USD

The fastest, easiest, most comprehensive way to learn Adobe® Photoshop® CC (2014 release) Classroom in a Book®, the best-selling series of hands-on software training workbooks, offers what no other book or training program does–an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. Adobe Photoshop CC Classroom in a Book contains 14
... Leer más
Adobe Photoshop CS5 Classroom in a Book

de . Adobe Creative Team ...

Series series Classroom in a Book
This is the eBook version of the printed book. Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Photoshop CS5 choose Adobe Photoshop CS5 Classroom in a Book from the Adobe Creative Team at Adobe Press. The 14 project-based lessons in this book show readers step-by-step the key techniques for working in Photoshop CS5. In addition to learning the key ... Leer más

$28.52 USD

This is the eBook version of the printed book. Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Photoshop CS5 choose Adobe Photoshop CS5 Classroom in a Book from the Adobe Creative Team at Adobe Press. The 14 project-based lessons in this book show readers step-by-step the key techniques for working in Photoshop CS5. In addition to learning the key
... Leer más
The iPod & iTunes Pocket Guide

de Christopher Breen ...

Series series Peachpit Pocket Guide
Here is your essential companion to the iPod touch, classic, nano, and shuffle, and the iTunes application. The iPod & iTunes Pocket Guide, Third Edition, steers you through how to Import songs into iTunes and assemble playlists, listen to podcasts, and burn CDs. Find music, movies, TV shows, videos, and audiobooks on the iTunes. Store and see song and film recommendations, discover podcasts, ... Leer más

$6.47 USD

Here is your essential companion to the iPod touch, classic, nano, and shuffle, and the iTunes application. The iPod & iTunes Pocket Guide, Third Edition, steers you through how to Import songs into iTunes and assemble playlists, listen to podcasts, and burn CDs. Find music, movies, TV shows, videos, and audiobooks on the iTunes. Store and see song and film recommendations, discover podcasts,
... Leer más
Adobe Fireworks CS6 Classroom in a Book

de . Adobe Creative Team ...

Those creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Fireworks choose Adobe Fireworks CS6 Classroom in a Book from the Adobe Creative Team. The 14 project-based lessons in this book show readers step-by-step the key techniques for working in Fireworks. Readers will learn what they need to know to design and mock up Web pages or interfaces for rich ... Leer más

$31.13 USD

Those creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Fireworks choose Adobe Fireworks CS6 Classroom in a Book from the Adobe Creative Team. The 14 project-based lessons in this book show readers step-by-step the key techniques for working in Fireworks. Readers will learn what they need to know to design and mock up Web pages or interfaces for rich
... Leer más
Way Beyond Monochrome 2e

Advanced Techniques for Traditional Black & White Photography including digital negatives and hybrid printing

de Ralph Lambrecht, Chris Woodhouse ...

An inspirational bible for monochrome photography - this second edition almost doubles the content of its predecessor showing you the path from visualization to print ... Leer más

$96.29 USD

An inspirational bible for monochrome photography - this second edition almost doubles the content of its predecessor showing you the path from visualization to print
... Leer más
Photoshop CC Digital Classroom 2018 Edition

de Jennifer Smith, AGI Creative Team ...

Series series Digital Classroom
Quickly learn Adobe Photoshop CC with this book and lesson files - updated for CC 2018Adobe Photoshop is the industry leading image-editing program for designers, web developers, and photographers. The newest version of Photoshop CC (Creative Cloud) includes more great tools to manage and edit images. Written by a team of Photoshop experts, this book delivers full-color, step-by-step instructions ... Leer más

$8.99 USD

Quickly learn Adobe Photoshop CC with this book and lesson files - updated for CC 2018Adobe Photoshop is the industry leading image-editing program for designers, web developers, and photographers. The newest version of Photoshop CC (Creative Cloud) includes more great tools to manage and edit images. Written by a team of Photoshop experts, this book delivers full-color, step-by-step instructions
... Leer más
Adobe Illustrator CS6 on Demand

de Steve Johnson, Perspection Inc. ...

Series series On Demand
This is the eBook version of the print title. Access to the online Workshop files and bonus content is available through product registration – see instructions in back pages of your eBook. Need answers quickly? Adobe Illustrator CS6 on Demand provides those answers in a visual step-by-step format. We will show you exactly what to do through lots of full color illustrations and easy-to-follow ... Leer más

$20.78 USD

This is the eBook version of the print title. Access to the online Workshop files and bonus content is available through product registration – see instructions in back pages of your eBook. Need answers quickly? Adobe Illustrator CS6 on Demand provides those answers in a visual step-by-step format. We will show you exactly what to do through lots of full color illustrations and easy-to-follow
... Leer más

eReaders

Aplicaciones

Accesorios

Carrito de compra

¡Obtienes el tratamiento VIP!

Tu carrito de compra está vacío

Disponible el:

1 audiolibro mensual

+ Prueba gratis de 30 días

Disponible el:

1 audiolibro mensual

+ Prueba gratis de 30 días

Recomendado para ti

eBooks de Gráficos computacionales

Mostrar: