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Visual Communication eBook Series

Showing 1 - 12 of 12 results
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  • An Introduction to Visual Communication

    From Cave Art to Second Life (2nd edition)

    by Susan B. Barnes ...
    Series Book 7 - Visual Communication
    Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, branding and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies.This ... Read more

    $49.58 USD

  • Branding as Communication

    by Susan B. Barnes ...
    Series Book 5 - Visual Communication
    Once only a sign, technologies have helped to transform brands into symbols that we constantly encounter in our natural and mediated environments. Moreover, the branding of culture marks a commercialization of society. Almost everywhere we look, a brand name or logo appears.By combining a scholarly approach with case studies and examples, this text bridges the worlds of communication and business ... Read more

    $49.58 USD

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  • Teaching Graphic Design

    Course Offerings and Class Projects from the Leading Graduate and Undergraduate Programs

    by Steven Heller ...
    This priceless teaching tool features more than 70 proven-effective programs from the country’s leading graphic design schools. Spanning from traditional, bricks and mortar” approaches to the ever-widening digital frontier of graphic design, these syllabi include detailed introductions, weekly breakdowns, project suggestions, and selected readings, as well as offer valued background material on ... Read more

    $13.99 USD

  • Graphic Design Theory

    Readings from the Field

    Edited by Helen Armstrong ...
    Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens ... Read more

    $12.95 USD

  • The Language of New Media

    by Lev Manovich ...
    Series series Leonardo
    A stimulating, eclectic accountof new media that finds its origins in old media, particularly the cinema.In this book Lev Manovich offers the first systematic and rigorous theory of new media. He places new media within the histories of visual and media cultures of the last few centuries. He discusses new media's reliance on conventions of old media, such as the rectangular frame and mobile camera ... Read more

    $26.99 USD

  • The Education of a Typographer

    Edited by Steven Heller ...
    Exploring the methods for teaching and learning typography, this book features more than 40 essays from top experts and educators in typography today. These essays run the gamut from introducing the themes of type and typography to various complex and rare strategies for learning. ... Read more

    $6.99 USD

  • MP3

    The Meaning of a Format

    by Jonathan Sterne ...
    Series series Sign, Storage, Transmission
    MP3: The Meaning of a Format recounts the hundred-year history of the world's most common format for recorded audio. Understanding the historical meaning of the MP3 format entails rethinking the place of digital technologies in the larger universe of twentieth-century communication history, from hearing research conducted by the telephone industry in the 1910s, through the mid-century development ... Read more

    $25.91 USD

  • On the Internet

    by Hubert L. Dreyfus ...
    Series series Thinking in Action
    Can the internet solve the problem of mass education, and bring human beings to a new level of community? Drawing on a diverse array of thinkers from Plato to Kierkegaard, On the Internet argues that there is much in common between the disembodied, free floating web and Descartes' separation of mind and body. Hubert Dreyfus also shows how Kierkegaard's insights into the origins of a media-obsessed ... Read more

    $36.89 USD

  • Writing Space

    Computers, Hypertext, and the Remediation of Print

    by Jay David Bolter ...
    This second edition of Jay David Bolter's classic text expands on the objectives of the original volume, illustrating the relationship of print to new media, and examining how hypertext and other forms of electronic writing refashion or "remediate" the forms and genres of print. Reflecting the dynamic changes in electronic technology since the first edition, this revision incorporates the Web and ... Read more

    $74.69 USD

  • Digital Design Theory

    Readings from the Field

    Edited by Helen Armstrong ...
    Series series Design Briefs
    Digital Design Theory bridges the gap between the discourse of print design and interactive experience by examining the impact of computation on the field of design. As graphic design moves from the creation of closed, static objects to the development of open, interactive frameworks, designers seek to understand their own rapidly shifting profession. Helen Armstrong's carefully curated ... Read more

    $14.30 USD

  • Reading Writing Interfaces

    From the Digital to the Bookbound

    by Lori Emerson ...
    Series series Electronic Mediations
    Lori Emerson examines how interfaces—from today’s multitouch devices to yesterday’s desktops, from typewriters to Emily Dickinson’s self-bound fascicle volumes—mediate between writer and text as well as between writer and reader. Following the threads of experimental writing from the present into the past, she shows how writers have long tested and transgressed technological boundaries.Reading the ... Read more

    $16.19 USD

  • The Johns Hopkins Guide to Digital Media

    Edited by Marie-Laure Ryan, Lori Emerson, Benjamin J. Robertson ...
    The first systematic, comprehensive reference covering the ideas, genres, and concepts behind digital media.The study of what is collectively labeled “New Media”—the cultural and artistic practices made possible by digital technology—has become one of the most vibrant areas of scholarly activity and is rapidly turning into an established academic field, with many universities now offering it as a ... Read more

    $35.45 USD