Generative AI for Retail Innovation explores how emerging artificial intelligence technologies are reshaping the retail landscape by enabling smarter decision-making, personalized customer experiences, operational efficiency and sustainable business growth. The book focuses on the application of generative AI across retail functions, including marketing, customer engagement, merchandising, pricing, inventory management, supply chain operations, omnichannel retailing and strategic innovatio...

Generative AI for Retail Innovation explores how emerging artificial intelligence technologies are reshaping the retail landscape by enabling smarter decision-making, personalized customer experiences, operational efficiency and sustainable business growth. The book focuses on the application of generative AI across retail functions, including marketing, customer engagement, merchandising, pricing, inventory management, supply chain operations, omnichannel retailing and strategic innovatio...