Two successful entrepreneurs offer a no-nonsense guide to the qualities that make people suited to starting their own businesses.In today's world of startup companies, entrepreneurs are disrupting industries and fueling the economy like never before. It's an exciting life where no day is quite like the next. But along with the adventure comes a lot of uncertainty, and not everyone is suited to the entrepreneurial life. So, what does it take?In Self Empl...

The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing"—the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on the hope of snatching our attention away from whatever we are ...

Fully revised and expanded for the first time in a decade, this is Guy Kawasaki's classic, bestselling guide to launching and making your new product, service, or idea a success.Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences t...

The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate. And it helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list and so...

The fast and easy way to learn how to manage people, projects, and teamsBeing a manager can be an intimidating and challenging task. Managing involves teaching new skills to employees, helping land a new customer, accomplishing an important assignment, increasing performance, and much more. The process of management can be very challenging at times, but it can also bring you a sense of fulfillment that you never imagined possible.Managing For Dummies, 3...

Dream of launching a new product, project or startup? Wish granted! Thanks to crowdfunding, today’s hottest form of investment, suddenly anyone can bring any idea or invention to life on the Internet.The world’s leading guide to raising money online, The Crowdfunding Bible shows you how to launch, market and successfully run a high-tech fundraising campaign, regardless of industry or budget. It reveals the secrets to catching the media and public’s eye, and at...

What should a new distributor do first? So much for the new distributor to learn, only part-time hours, but they need to build quickly. MLM is different than a regular job. Every new person in your business should have a copy of this book to guide them in the early days of their network marketing career. This book shows the beginner exactly what to do, exactly what to say, and does it through the eyes of brand-new Distributor Joe. "Big Al"...

From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller One Simple IdeaStephen Key is back, and he’s delivering a proven, straightforward process for starting, growing, and running a business—without the need for an MBA or millions of dollars in funding.Key draws on his own experience as a billion-dollar inventor to offer how-tos and other takeaways you can use to get off th...

New York Times and Wall Street Journal Bestseller" Promote Yourself is a perfect read for young people starting their 'real' job, or veterans who want to up their game."--Daniel H. Pink, #1 New York Times bestselling author of To Sell Is Human and DriveHow people perceive you at work has always been vital to a successful career. Now with the Internet, social media, and the unrelenting hum of 24/7 ...

Female entrepreneurs are a growing force to be reckoned with. Each year, more and more women take the initiative and start their own business ventures-at twice the rate of men. Women continue to reshape the business world with innovative models, both large and small. So why is there a lack of clear-cut, expert advice aimed at this dynamic female audience?In The Boss of You, Emira Mears and Lauren Bacon, founders of Raised Eyebrow Web Studios Inc. and co-editors of the well...

Sales expert Jill Konrath offers powerful strategies for sales proficiency in ever-changing situations.When sales people are promoted, change jobs, or face new business environments, they inevitably need to learn new skills quickly. This rapid change is often overwhelming, and sellers face an intense pressure from their bosses to deliver immediate results. Their livelihoods are totally dependent on their ability to get up to speed quickly.Sales guru Jill Ko...

Having trouble closing your deals? Hitting a frustrating plateau with your sales numbers? Feel that upselling is a lost cause? Let sales guru Stephan Schiffman drive your sales pitches up a notch with his tried-and-true techniques - and get results immediately!Stephan Schiffman's Sales Essentials includes time-tested tips on:Mastering the cold callUsing email as a selling toolRaising the stakes to "up" your next buy