Showing results for "david nettleton"
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Commercial Data Mining
Processing, Analysis and Modeling for Predictive Analytics Projects
- Series -
- The Savvy Manager's Guides
2014
EN
Whether you are brand new to data mining or working on your tenth predictive analytics project, Commercial Data Mining will be there for you as an accessible reference outlining the entire process and related themes. In this book, you'll learn that your organization does not need a huge volume of data or a Fortune 500 budget to generate business using existing information assets. Expert author David Nettleton guides you through the process from beginning to end and covers everything from b...
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Data Mining Techniques
For Marketing, Sales, and Customer Relationship Management
2011
EN
The leading introductory book on data mining, fully updated and revised!When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business. This new edition—more than 50% new and revised— is a significant update from the previous one, and shows you how to harness the newest data mining methods and techniques...
Testing the Data Warehouse Practicum
Assuring Data Content, Data Structures and Quality
2012
EN
The quality of a data warehouse (DWH) is the elusive aspect of it, not because it is hard to achieve [once we agree what it is], but because it is difficult to describe. We propose the notion that quality is not an attribute or a feature that a product has to possess, but rather a relationship between that product and each and every stakeholder. More specifically, the relationship between the software quality and the organization that produces the products is explored. Quality of data that...
Software Testing Practice: Test Management
A Study Guide for the Certified Tester Exam ISTQB Advanced Level
2007
EN
Aimed at experts who are dedicated to software testing, The Software Testing Process: Test Management addresses the major issues related to advanced, state-of-the-art test management. This book covers the syllabus required to pass the Certified Tester Examination - Advanced Level as defined by the International Software Testing Qualifications Board (ISTQB).Software developers, project managers, quality managers, and team leaders will benefit from the comprehensive coverage...
Developing Analytic Talent
Becoming a Data Scientist
2014
EN
Learn what it takes to succeed in the the most in-demand tech jobHarvard Business Review calls it the sexiest tech job of the 21st century. Data scientists are in demand, and this unique book shows you exactly what employers want and the skill set that separates the quality data scientist from other talented IT professionals. Data science involves extracting, creating, and processing data to turn it into business value. With over 15 years of big data, pred...
IBM SPSS Modeler Cookbook
If you've already had some experience with IBM SPSS Modeler this cookbook will help you delve deeper and exploit the incredible potential of this data mining workbench. The recipes come from some of the best brains in the business.
2013
EN
If you ve already had some experience with IBM SPSS Modeler this cookbook will help you delve deeper and exploit the incredible potential of this data mining workbench. The recipes come from some of the best brains in the business.Key FeaturesGo beyond mere insight and build models than you can deploy in the day to day running of your businessSave time and effort while getting more value from your data than ever beforeLoaded with detailed step-...
Data-Driven Security
Analysis, Visualization and Dashboards
2014
EN
Uncover hidden patterns of data and respond with countermeasuresSecurity professionals need all the tools at their disposal to increase their visibility in order to prevent security breaches and attacks. This careful guide explores two of the most powerful data analysis and visualization. You'll soon understand how to harness and wield data, from collection and storage to management and analysis as well as visualization and presentation. Using a hands-on approach w...
The Sea of Lost Opportunity
North Sea Oil and Gas, British Industry and the Offshore Supplies Office
2011
EN
This book is a contribution to the history of a vital stage of UK technical and economic development, perhaps the most important since the Second World War. It shows, from an industrial viewpoint, how the British handled the exploitation of their most significant natural resource gain of the 20th century. Notwithstanding the nearly 30 years of government support through the Offshore Supplies Office, the UK has not reaped the full benefit of the North Sea discoveries; this book attempts to ...
Bad Data Handbook
Cleaning Up The Data So You Can Get Back To Work
2012
EN
What is bad data? Some people consider it a technical phenomenon, like missing values or malformed records, but bad data includes a lot more. In this handbook, data expert Q. Ethan McCallum has gathered 19 colleagues from every corner of the data arena to reveal how they’ve recovered from nasty data problems.From cranky storage to poor representation to misguided policy, there are many paths to bad data. Bottom line? Bad data is data that gets in the way. This book explain...
Data Model Patterns
Conventions of Thought
2013
EN
This is the digital version of the printed book (Copyright © 1996).Learning the basics of a modeling technique is not the same as learning how to use and apply it. To develop a data model of an organization is to gain insights into its nature that do not come easily. Indeed, analysts are often expected to understand subtleties of an organization's structure that may have evaded people who have worked there for years.Here's help for those analysts who have learned the basics...
Measuring Data Quality for Ongoing Improvement
A Data Quality Assessment Framework
2012
EN
Accessible
The Data Quality Assessment Framework shows you how to measure and monitor data quality, ensuring quality over time. You'll start with general concepts of measurement and work your way through a detailed framework of more than three dozen measurement types related to five objective dimensions of quality: completeness, timeliness, consistency, validity, and integrity. Ongoing measurement, rather than one time activities will help your organization reach a new level of data quality. This pla...
Advanced Software Testing - Vol. 1, 2nd Edition
Guide to the ISTQB Advanced Certification as an Advanced Test Analyst
2016
EN
This book is written for the test analyst who wants to achieve advanced skills in test analysis, design, and execution. With a hands-on, exercise-rich approach, this book teaches you how to define and carry out the tasks required to put a test strategy into action.Learn how to analyze the system, taking into account the user’s quality expectations. Additionally, learn how to evaluate system requirements as part of formal and informal reviews, using an understanding...











