"Untangles the jargon and sets out the route-map for how the social network can enable us to become major contributors to the multiplatform digital age. The right message, the right time - this is the right book for taking advantage of it all." - Jon Snow, Channel 4 NewsThe essential guide to understanding and harnessing the tools of journalism today, Meagan Knight and Clare Cook show you how to master the enduring rules of good practice and the new techni...

The invaluable advice from Clare Byam-Cook's bestselling guide What To Expect When You're Breast-feeding...and What If Your Can't? is now available in a handy book of tips.Clear and concise, Top Tips for Bottle-feeding offers constructive advice for mothers who are unable to breast-feed, as well as handy tips on how to wean your breast-fed baby onto a bottle. This book is packed full of simple information for safe and healthy bottle-feeding, including:- How...

If you were looking for the definitive Christmas anthology, consider yourself lucky, because you just found it! This book is everything you want Christmas to be — loving, warm and celebratory. Timeless and adorable, beautifully designed, "The Big Book of Christmas" is a great big stocky book — stuffed with novels, novellas, short stories, poems, carols and songs. Inside you'll find: · Novels, novellas and short stories from Charles Dickens, Louisa May Alcott, Hans Christian Andersen, O. He...

If you were looking for the definitive Christmas anthology, consider yourself lucky, because you just found it! This book is everything you want Christmas to be — loving, warm and celebratory. Timeless and adorable, beautifully designed, "The Big Book of Christmas" is a great big stocky book — stuffed with novels, novellas, short stories, poems, carols and songs. Inside you'll find: · Novels, novellas and short stories from Charles Dickens, Louisa May Alcott, Hans Christian Andersen, O. He...

"Untangles the jargon and sets out the route-map for how the social network can enable us to become major contributors to the multiplatform digital age. The right message, the right time - this is the right book for taking advantage of it all." - Jon Snow, Channel 4 NewsThe essential guide to understanding and harnessing the tools of journalism today, Meagan Knight and Clare Cook show you how to master the enduring rules of good practice and the new techni...

More and more mothers are choosing to breast-feed their babies. But while some women take to breast-feeding like a duck to water, others find it more difficult and need help to get started.The invaluable advice from Clare Byam-Cook's excellent guide What To Expect When You're Breast-feeding...and What If Your Can't? is now available in a handy and concise book of tips. Top Tips for Breast-feeding offers simple, reassuring advice that will make the experience easie...

If you were looking for the definitive Christmas anthology, consider yourself lucky, because you just found it! This book is everything you want Christmas to be — loving, warm and celebratory. Timeless and adorable, beautifully designed, "The Big Book of Christmas" is a great big stocky book — stuffed with novels, novellas, short stories, poems, carols and songs. Inside you'll find: · Novels, novellas and short stories from Charles Dickens, Louisa May Alcott, Hans Christian Andersen, O. He...

If you were looking for the definitive Christmas anthology, consider yourself lucky, because you just found it! This book is everything you want Christmas to be — loving, warm and celebratory. Timeless and adorable, beautifully designed, "The Big Book of Christmas" is a great big stocky book — stuffed with novels, novellas, short stories, poems, carols and songs. Inside you'll find: · Novels, novellas and short stories from Charles Dickens, Louisa May Alcott, Hans Christian Andersen, O. He...

In the beginning, the World Wide Web was exciting and open to the point of anarchy, a vast and intimidating repository of unindexed confusion. Into this creative chaos came Google with its dazzling mission—"To organize the world’s information and make it universally accessible"—and its much-quoted motto, "Don’t be evil." In this provocative book, Siva Vaidhyanathan examines the ways we have used and embraced Google—and the growing resistance to its expansion across the globe. He exposes th...

Whether you are about to embark on a major business transformation or you simply want to be better prepared for the next challenging period in your business organization, this book is designed to help you. The author makes no apology for keeping this book easy to understand, targeting the book at everyone from the CEO to front line operatives and taking each of them on a journey from complexity to simplicity. The business architecture referred to here is not the traditional element of the ...

The effect of the internet on public relations is the single biggest subject of current conversation in the public relations industry. As the world of communications changes beyond recognition, those seeking to communicate must revise and revolutionise their approach.Public Relations and the Social Web explores the way in which communications is changing and looks at what this means for communicators working across a range of industries, from entertainment through to polit...

There’s a revolution going on, as ever-accelerating developments in digital information technologies change nearly every aspect of how we live, work, play, do business and engage in politics. Share and share alike—the numbers say it all as billions of people worldwide flock to online media and use social networks to discover and spread news and information.In the process, ever-growing networks of “ordinary people” are using these powerful new tools to trim the influence long held b...