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Essentials of Modeling and Analytics
Retail Risk Management and Asset Protection
2017
EN
Essentials of Modeling and Analytics illustrates how and why analytics can be used effectively by loss prevention staff. The book offers an in-depth overview of analytics, first illustrating how analytics are used to solve business problems, then exploring the tools and training that staff will need in order to engage solutions. The text also covers big data analytical tools and discusses if and when they are right for retail loss prevention professionals, and illustrates how to u...
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2012
EN
The introduction to statistics that psychology students can't afford to be withoutUnderstanding statistics is a requirement for obtaining and making the most of a degree in psychology, a fact of life that often takes first year psychology students by surprise. Filled with jargon-free explanations and real-life examples, Psychology Statistics For Dummies makes the often-confusing world of statistics a lot less baffling, and provides you with the step-by-ste...
- Series -
- Demystified
2010
EN
Learning Six Sigma CAN be a painless process!Six Sigma is among the most effective process methods used today--and it's also among the most baffling topics to those new to the subject.The good news is Six Sigma DeMYSTiFieD, second edition, explains it all in a language you'll understand. This easy-to-understand reference teaches the methods of Six Sigma, explains their applications, and tests expertise--without confusing statistics and formulas. In no time, you'l...
2012
EN
APPROACHES TO QUANTITATIVE RESEARCH is designed for both undergraduate and postgraduate business students who are planning to undertake a research project or dissertation. Due to a lack of formal research training and experience, students can find completing research projects a daunting task. This, coupled with a fear of statistics, can culminate in quite an overwhelming experience for many students. Therefore, APPROACHES TO QUANTITATIVE RESEARCH takes a practical approach to quantitative ...
2013
EN
Accessible
This is the first workbook that introduces the multilevel approach to modeling with categorical outcomes using IBM SPSS Version 20. Readers learn how to develop, estimate, and interpret multilevel models with categorical outcomes. The authors walk readers through data management, diagnostic tools, model conceptualization, and model specification issues related to single-level and multilevel models with categorical outcomes. Screen shots clearly demonstrate techniques and navigation of the ...
2011
EN
"How do I create a good research hypothesis?""How do I know when my literature review is finished?""What is the difference between a sample and a population?""What is power and why is it important?"In an increasingly data-driven world, it is more important than ever for students as well as professionals to better understand the process of research. This invaluable guide answers the essential questions that students ask abo...
Quantifying the User Experience
Practical Statistics for User Research
2012
EN
Quantifying the User Experience: Practical Statistics for User Research offers a practical guide for using statistics to solve quantitative problems in user research. Many designers and researchers view usability and design as qualitative activities, which do not require attention to formulas and numbers. However, usability practitioners and user researchers are increasingly expected to quantify the benefits of their efforts. The impact of good and bad designs can be quantified in terms of...
Statistical Methods for Organizational Research
Theory and Practice
2004
EN
This clearly written textbook clarifies the concepts underpinning descriptive and inferential statistics in organizational research. Acting as much more than a theoretical reference tool, step-by-step it guides readers through the various key stages of successful data analysis.Covering everything from introductory descriptive statistics to advanced
2009
EN
This book presents the basic procedures for utilizing SAS Enterprise Guide to analyze statistical data. SAS Enterprise Guide is a graphical user interface (point and click) to the main SAS application. Each chapter contains a brief conceptual overview and then guides the reader through concrete step-by-step examples to complete the analyses. The eleven sections of the book cover a wide range of statistical procedures including descriptive statistics, correlation and simple regression, t te...
A Concise Guide to Market Research
The Process, Data, and Methods Using IBM SPSS Statistics
2011
EN
This accessible, practice-oriented and compact text provides a hands-on introduction to the principles of market research. Using the market research process as a framework, the authors explain how to collect and describe the necessary data and present the most important and frequently used quantitative analysis techniques, such as ANOVA, regression analysis, factor analysis, and cluster analysis. An explanation is provided of the theoretical choices a market researcher has to make with reg...
2016
EN
Research methods are such phenomena that every researcher wishes to learn. It has been observed that researchers find it difficult to conduct an in-depth analysis in their areas of specialization without a sound knowledge of the scientific process of conducting research. Researchers may consult many books and articles but their inherent inquisitiveness will remain unfulfilled if they lack patience in devoting time to understand research methods. They must remember that little knowledge is ...
A Concise Guide to Market Research
The Process, Data, and Methods Using IBM SPSS Statistics
2014
EN
This accessible, practice-oriented and compact text provides a hands-on introduction to market research. Using the market research process as a framework, it explains how to collect and describe data and presents the most important and frequently used quantitative analysis techniques, such as ANOVA, regression analysis, factor analysis and cluster analysis.The book describes the theoretical choices a market researcher has to make with regard to each technique, discusses how these a...











