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零售業 電子書

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顯示第 1 － 24 個結果，共 1083 個
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  • The Design of Everyday Things

    由 Don Norman ……
    **The essential guide to human-centered design“Even more relevant today than it was when first published.”—Tim Brown, CEO, IDEO**Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores …… 閱讀更多內容

    NT$450 TWD

  • Sam Walton

    Made In America

    由 Sam Walton, John Huey ……
    In this “sure-fire all-American success story” (The New York Times Book Review), the founder of Wal-Mart describes the inspiration, heart, and optimism that propelled him to build the largest retailer in the world.“[A] wise and inspiring autobiography—Walton tells his quietly fantastic story with conviction and makes no bones about his mistakes.”—San Francisco ChronicleMeet a genuine American folk …… 閱讀更多內容

    NT$209 TWD

  • The Everything Store: Jeff Bezos and the Age of Amazon

    由 Brad Stone ……
    **Winner of the Financial Times and Goldman Sachs Business Book of the Year Award**'Brad Stone's definitive book on Amazon and Bezos' The Guardian'A masterclass in deeply researched investigative financial journalism . . . riveting' The TimesThe definitive story of the largest and most influential company in the world and the man whose drive and determination changed business forever.Though A... …… 閱讀更多內容

    NT$470 TWD

  • The Secret Life of Groceries

    The Dark Miracle of the American Supermarket

    由 Benjamin Lorr ……
    In the tradition of Fast Food Nation and The Omnivore's Dilemma, an extraordinary investigation into the human lives at the heart of the American grocery storeWhat does it take to run the American supermarket? How do products get to shelves? Who sets the price? And who suffers the consequences of increased convenience end efficiency? In this alarming exposé*,* author Benjamin Lorr pulls back the …… 閱讀更多內容

    NT$418 TWD

  • Mastering Fashion Marketing

    由 Tim Jackson, David Shaw ……
    系列 series Palgrave Master Series
    This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing. …… 閱讀更多內容

    NT$1,202 TWD

  • Damaged Goods

    The Rise and Fall of Sir Philip Green

    由 Oliver Shah ……
    DISCOVER THE SHOCKING TRUTH BEHIND THE BUSINESS AND LIFESTYLE OF SIR PHILIP GREEN'Superb' Evening Standard'From the glitzy parties to the threatening phone calls, the larger-than-life characters to the speedy downfall, this real-life tale of hubris has all the elements of a Greek tragedy' City AM'Entertaining stuff, pacily written. Filled with colourful characters - and expletives' The ... …… 閱讀更多內容

    NT$374 TWD

  • Affluenza

    How Overconsumption Is Killing Us—and How to Fight Back

    由 John de Graaf, David Wann, Thomas H. Naylor ……
    A "witty yet hard-hitting" look at the symptoms, causes, and cures for America's addiction to buying more stuff ( Library Journal).NEW EDITION, REVISED AND UPDATEDaffluenza, n. a painful, contagious, socially transmitted condition of overload, debt, anxiety, and waste resulting from the dogged pursuit of more.We tried to warn you! The 2008 economic collapse proved how resilient and dangerous …… 閱讀更多內容

    NT$411 TWD 透過 Kobo Plus 免費享用

  • Bargain Fever

    How to Shop in a Discounted World

    由 Mark Ellwood ……
    When Coca-Cola offered the first retail coupon in the 1880s, customers were thrilled. But today, one in four American shoppers will buy something only if it's on sale, and almost half of all merchandise carries a promotional price. The relentless pursuit of deals has totally disrupted the relationship between buyers and sellers. In this playful, well-researched book, journalist Mark Ellwood …… 閱讀更多內容

    NT$418 TWD

  • What’s Mine Is Yours

    How Collaborative Consumption is Changing the Way We Live

    由 Rachel Botsman, Roo Rogers ……
    In the 20th century humanity consumed products faster than ever, but this way of living is no longer sustainable. This new and important book shows how technological advances are driving forms of ‘collaborative consumption’ which will change forever the ways in which we interact both with businesses and with each other.The average lawn mower is used for four hours a year. The average power drill …… 閱讀更多內容

    NT$372 TWD

  • Something New at the Borrow a Bookshop

    A warm-hearted, romantic and uplifting read

    由 Kiley Dunbar ……
    系列 第 3 冊 - Borrow a Bookshop
    A fairytale ending isn't just for fiction…The Borrow-a-Bookshop is recovering, seven months on from the winter flood that destroyed all its stock, and the latest temporary bookseller, Joy Foley, arrives in Clove Lore with her daughter, five-year-old Radia Pearl. As a tech expert, she'll be working on dragging the Bookshop into the twenty-first century.But what no one knows is that Joy is running …… 閱讀更多內容

    NT$337 TWD

  • Footfall.in

    Know Your Smart Shopper

    由 Yogesh Huja ……
    Footfall.in - Know your smart shopper focuses on helping retailers get ready for the Phygital Age. What exactly is Phygital? Is it a way to increase footfall at your store? Why are some online giants making the move to physical retail? Have they cracked the art of finding customers, or do they already know it? Is there a need for a retail Robin Hood, and how can he help to bring retail back? This …… 閱讀更多內容

    NT$39 TWD

  • Understanding Retail

    For Customer Service Associate

    由 Dr. N. V. R. Nathan, Suma M. A. ……
    Organized retail has over 4.2 million front-end retail staff and over 42 million in the unorganized sector in India. Over 70% retail front-end staff are neither trained nor aware of all retail terminologies or handling of the customer. This book gives the reader a complete understanding of retailing in the modern era and how to be a part of the retail front-end to support the retail business. …… 閱讀更多內容

    NT$39 TWD

  • The connected Store

    How traditional brick-and-mortar retail can win the clash of channels

    由 Dominik Brokelmann ……

    NT$605 TWD

  • Lean Customer Development

    Building Products Your Customers Will Buy

    由 Cindy Alvarez ……
    How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research—before you waste months and millions on a product or service that no one needs or wants.With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers …… 閱讀更多內容

    NT$433 TWD

  • Breakthrough Retailing

    How a Bleeding Orange Culture Can Change Everything

    由 Jim Inglis ……
    Here is the inside story of how The Home Depot grew from its first few stores in 1979 to become the largest home-improvement retailer in the world today. Breakthrough Retailing chronicles the founding, growth, stagnation, and rebirth of this great American success story. The first half describes how the magic of a Bleeding Orange culture made this story possible and revolutionized the way building …… 閱讀更多內容

    NT$293 TWD

  • Twitter Marketing Tips - 3 Surprisingly Powerful Tips to Make Twitter Pay Off With No Costs Upfront - And Much More - 101 World Class Expert Facts, Hints, Tips and Advice on Twitter

    由 Dwayne Brooks ……
    Information is power - you know that. But, how do you research the best Twitter strategies, without spending too much of your time (and money) on it? The average person earns $ 1100 per week, which equates to $ 27 per hour. Trying to do the research yourself would take you at least 5 hours to come up with the best information, AND you'll have to do this on a regular basis to come up with the most …… 閱讀更多內容

    NT$360 TWD

  • Becoming A Cookie Artist: How to Start a Cookie Decorating Business in 10 Easy Steps

    由 Jennifer Newton ……
    Have you ever wanted to be your own boss and pursue your passion as a successful cookie artist, but don’t know how to do it? Look no further! The Becoming A Cookie Artist strategy guide shows you how you can make a profit icing cookies in 10 easy steps. Written by a seasoned cookiepreneur of 14 years serving celebrity clientele, making over $100K annually, and whose work has been featured on …… 閱讀更多內容

    NT$586 TWD

  • How can you earn $5,000 to $10,000 a month with the power of a sales tunnel? (Dropshipping, affiliate,infopreneur)

    Create sales tunnels that make a lot of money

    由 florian riedinger ……
    A sales tunnel is a marketing system that guides a potential customer through a systematic sales process with a number of steps with the ultimate goal of converting that prospect into a customer.In this ebook I will explain how to create a sales tunnel that pays and especially the software I use (which is the best currently). …… 閱讀更多內容

    免費

  • Learn Popular Retail Strategies (Collection)

    由 Richard Hammond, Rick DeHerder, Dick Blatt ……
    The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. ***Smart Retail***incorporates several valuable chapters, including:Opportunities to learn from past retail pioneers: simple yet effective strategies your competitors have forgotten.How to use …… 閱讀更多內容

    NT$1,140 TWD

  • The Magic of BookBub

    Breaking down the wall to winning a Featured Deal

    由 Peter Ralph ……
    For authors, winning a BookBub Featured Deal is almost a license to print money.However, getting a book selected by BookBub’s editorial team is a major feat. Some self-published authors have been rejected up to 28 times, and are still trying.The Magic of BookBub is a warts and all procedural that seeks to help authors make winning submissions. It highlights successful tactics, and the most favored …… 閱讀更多內容

    NT$84 TWD

  • Opportunities In Retail

    Challenges And Opportunities In Retail, #2

    由 Margaret Paxton ……
    系列 第 2 冊 - Challenges And Opportunities In Retail
    What motivated us to write this book? Please tell me that the retail industry's competition is hotter than ever. Customers have more options than ever before, and they're growing more demanding when it comes to purchasing decisions. Following the late-1990s spending binge, retail land per capita has reached an all-time high, and customers are becoming increasingly real. As a result, "thousands of …… 閱讀更多內容

    NT$277 TWD

  • Make $1000 on Redbubble

    由 Djangonaire ……
    This book is a complete guide on how to make a full-time income from Redbubble.Redbubble is considered to be the top earning of all the POD sites available online. With 9.7 million unique customers, this POD site ranks 1st in the POD list.If you are here to make money on Redbubble then this ebook is right for you.Chapter Included -Chapter 1 - What is Print-On-Demand? Make One Design, Upload it …… 閱讀更多內容

    NT$114 TWD

  • Challenges In Retail

    Challenges And Opportunities In Retail, #1

    由 Margaret Paxton ……
    系列 第 1 冊 - Challenges And Opportunities In Retail
    What motivated us to write this book? Please tell me that the retail industry's competition is hotter than ever. Customers have more options than ever before, and they're growing more demanding when it comes to purchasing decisions. Following the late-1990s spending binge, retail land per capita has reached an all-time high, and customers are becoming increasingly real. As a result, "thousands of …… 閱讀更多內容

    NT$277 TWD

  • Geschäft mit Verkaufsautomaten

    Wie Sie mit Verkaufsautomaten Geld verdienen können

    由 Michael Gundor ……
    In diesem Buch tauchen wir in die aufregende Welt der Verkaufsautomaten ein und erkunden, wie Sie diese lukrative Geschäftsmöglichkeit in ein erfolgreiches Unterfangen verwandeln können. Ganz gleich, ob Sie ein aufstrebender Unternehmer auf der Suche nach einer neuen Geschäftsidee sind oder ein bestehender Geschäftsinhaber, der seine Einnahmequellen diversifizieren möchte, die Automatenbranche …… 閱讀更多內容

    NT$114 TWD 透過 Kobo Plus 免費享用