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創造力 電子書

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  • The Artist's Way

    A Spiritual Path to Higher Creativity

    由 Julia Cameron ……
    'A really good starting point to discover what lights you up' - Emma Gannon'Unlock your inner creativity and ease your anxiety' Daily TelegraphTHE MULTI-MILLION-COPY WORLDWIDE BESTSELLERSince its first publication, The Artist's Way has inspired the genius of Elizabeth Gilbert, Tim Ferriss, Reese Witherspoon, Kerry Washington and millions of readers to embark on a creative journey and find a deeper …… 閱讀更多內容

    NT$549 TWD

  • Learning by Heart

    Teachings to Free the Creative Spirit

    由 Corita Kent, Jan Stewart ……
    “A magnificent journey through a rich landscape of creative promise . . . a spirited educative tool filled with insight, intelligence, and play.” —Julie Ault, artist & author of Come Alive!Artist and educator Corita Kent inspired generations of artists, and the truth of her words “We can all talk, we can all write, and if the blocks are removed, we can all draw and paint and make things” still …… 閱讀更多內容

    NT$390 TWD

  • 偏見的本質：人格心理學之父深度剖析，一切人類敵意行為的生成與消解

    The Nature of Prejudice

    由 高爾頓‧奧爾波特 ……
    譯者: 郭曉燕 ……
    系列 series 思
    我們築起圍牆，是為了保護自己珍視的東西。大師深入解析偏見的根源、影響，以及解決之道一部教你判斷「真實」的寶典　　從群體歧視、貼標籤、獵巫行動，到國家對立、戰爭、殘酷暴行……歷史如此相似，人們總是仇視彼此，而偏見正是一切的開始。它深藏於人性，劃清「我們」與「他們」的界線。在這一道無形的牆內，大大小小的團體找到了凝聚力，但在牆外，仇恨卻無處不在，還經常造成永久傷害。　　著名心理學家奧爾波特，憑藉多年研究與深刻的洞察力，全面且透徹地探討偏見的發源、表現形式，以及可能帶來的巨大影響。他認為，偏見是個人在自己獨特的心智運作歷程中，所演化出的生活模式──這並非天生，而多半是後天習得。也因此扭轉偏見是可能的，例如，一個人可以正確選擇措辭與思考環境，而執政者也可以試著改善教育與社會制度。　　《偏見的本質》自出版以來歷久彌新，堪稱影響世世代代的經典，除了蒐羅許多寶貴的真實案例（涵蓋性別、種族、國家、宗教 …… 閱讀更多內容

    NT$525 TWD

  • BEYOND THE UTOPIAN IDEAL

    由 GARY M. DOUGLAS ……
    Most people operate from a fixed idea or concept of how things are supposed to be, rather functioning in the moment, where they can change anything as needed to accomplish and create more. This creates a tremendous limitation. We use conceptual constructs to create a purpose and a sense of rightness. Relationship, sex, sexuality, family, and the future are examples of conceptual constructs. …… 閱讀更多內容

    NT$293 TWD

  • 創意龔作心得報告

    由 龔大中 ……
    【就算你不是廣告業界圈內人，不認識龔大中其人，也一定看過他的作品！】曾為天團五月天拍攝〈第二人生〉、〈成名在望〉兩首重要歌曲MV，打造「水超人」、「全聯先生」的幕後推手，把他的創意靈魂全都記錄在這本心得報告裡。「希望這本書能幫助想做創意、廣告或行銷的你，最起碼我是這樣做的，而且深深相信著。」台灣奧美集團首席執行創意長龔大中，創造出無數廣告經典，包含大眾耳熟能詳的「多喝水」、「全聯福利中心」、「IKEA」、「NIKE」……等，榮獲台灣史上第一座One Show金鉛筆獎、傑出年度廣告創意人獎多項殊榮，卸下廣告鬼才光環，用最真實的一面暢談他在業界打滾20年的「心得報告」。書中有故事、有成長、有心得，偶爾不忘嘴砲。褪下一切頭銜包裝，他骨子裡仍是那個調皮且天馬行空、曾被大學老師說「去撿角」但愈挫愈勇，甚至自創精神病歷當履歷投遞的創意少年。他只是至今仍熱愛著創意與廣... …… 閱讀更多內容

    NT$350 TWD 透過 Kobo Plus 免費享用

  • 點子就要秀出來：10個行銷創意的好撇步，讓人發掘你的才華

    由 奧斯汀．克隆 ……
    點子偷來了，然後呢？創作出屬於你的作品，讓別人也來偷你的點子！《點子都是偷來的》教你發掘自己的創意潛能，接下來要指點你踏上創意旅程的下一步：讓人發掘你的才華。最讓創作者感到苦惱的迷思：創作之路總是孤寂的。錯了！只要懂得分享創作，就會有更多人看見你的才華！無論你是畫家、雕刻家、作家、攝影師，或從事其他創作的人，你的才華並非註定沒沒無聞，只要懂得分享，學習創作的新生態學，自然會有人慧眼獨具。想被人發掘，先讓人找得到你。與其浪費時間上網，不如利用網路的力量！重點是創作的過程，而非成品，每天都分享一點新東西（但是不要變成人肉垃圾郵件了），讓人持續關注你的創作。像外行一樣思考，你的創作就有無限可能性。你可以是連結者、教師、是一個開放的資訊節點，但不要囤積所有... …… 閱讀更多內容

    NT$198 TWD

  • 創作者的藝術之路

    心靈鍛鍊、風格發掘、技術精進，給所有追夢人的23則建言

    由 肯特．內伯恩 ……
    系列 第 189 冊 - 綠蠹魚YLE
    我希望這本書能為你帶來相同的安慰──你的夢想值得追求，而你也不會溺死。「我渴望投入創作生涯，但是這麼做值得嗎？你能不能給我一點建議？」收到年輕創作者的來信探問，讓肯特‧內伯恩憶起年少時也有過的迷惘和質疑。在創作路上走過三十年的歲月，他明白藝術生涯的核心，其中所包含的夢想與恐懼、潛藏的挑戰，以及那些意想不到的報償。於是，他提筆寫下這本書，以柔和的筆調道出人類最黑暗的體驗，從為錢所苦的掙扎、遭受拒絕的苦澀滋味、靈感的遍尋不著，以及對心靈的自我追求，為走在藝術的漫漫長路上的創作者提供願景、慰藉、及勇氣。他想藉此書告訴讀者：這樣的生涯不一定適合所有人，但若有勇氣選擇這條路，你便有榮幸開啟一場特別的人生冒險。◆關於失敗當你讓恐懼、不安或對完美不切實際的執念掌控你時，就否定了作品擁有生命的可能性。請容許它用自己的方式走進其他人的心裡。... …… 閱讀更多內容

    NT$300 TWD

  • Flow

    The Psychology of Optimal Experience

    由 Mihaly Csikszentmihalyi ……
    系列 第 6 冊 - Harper Perennial Modern Classics
    “Csikszentmihalyi arrives at an insight that many of us can intuitively grasp, despite our insistent (and culturally supported) denial of this truth. That is, it is not what happens to us that determines our happiness, but the manner in which we make sense of that reality. . . . The manner in which Csikszentmihalyi integrates research on consciousness, personal psychology and spirituality is …… 閱讀更多內容

    NT$423 TWD

  • 成為原本的自己：從榮格心理學出發探索12原型的力量

    나의 첫 ETF 포트폴리오

    由 陳安逸 ……
    每個人都是獨特的個體，都有自己的成長方向承認和接納當前的自己，才有機會透過原型發展內在的力量覺察自我原型，找到「完整」而非更「完美」的自己　　♠專業完整版的12原型測驗量表─詳盡解說，精準了解自己的主導原型快速排憂解惑。　　♠繁體中文版獨家12原型插圖─特別邀請插畫家針對12原型特殊設計，幫助讀者感受每一種原型的天賦力量。　　榮格心理學，也被稱為分析心理學或榮格原型，是致力於探究人類心靈深層結構的心理學分支。榮格心理學認為，一個人從事的工作、結交的朋友、在逆境中的選擇，以及在生活中所獲得的各種意義，不僅受到意識的支配，還受到集體潛意識的控制。　　「集體潛意識」是人類原始經驗的集結，源自人類的記憶演化過程。榮格認為，世界上活著的和逝去的所有人之間都是即時相連的，而連接的方式就是透過集體潛意識──不論什麼樣的成長背景、多大的年齡，幾乎所有人類都會做類似的夢，例如：被追逐或從高空墜落 …… 閱讀更多內容

    NT$294 TWD

  • Stolen Focus

    Why You Can't Pay Attention--and How to Think Deeply Again

    由 Johann Hari ……
    **NEW YORK TIMES BESTSELLER • Our ability to pay attention is collapsing. From the author of Chasing the Scream and Lost Connections comes a groundbreaking examination of why this is happening—and how to get our attention back.“The book the world needs in order to win the war on distraction.”—Adam Grant, author of Think Again“Read this book to save your mind.”—Susan Cain, author of Quiet**WINNER …… 閱讀更多內容

    NT$349 TWD

  • Range

    How Generalists Triumph in a Specialized World

    由 David Epstein ……
    'A goldmine of surprising insights. Makes you smarter with every page' – James Clear, author of Atomic HabitsThe fifth-anniversary edition of the instant Sunday Times bestseller, as featured on Diary of a CEO.The essential guide to improving your performance, and a powerful playbook for success in any field: develop range while everyone around you is rushing to specialize.You may have been... …… 閱讀更多內容

    NT$260 TWD

  • Big Magic

    How to Live a Creative Life, and Let Go of Your Fear

    由 Elizabeth Gilbert ……
    THE INSTANT NUMBER ONE NEW YORK TIMES BESTSELLER'Wise, authentic and brave' - Psychologies'Brimming with positive ways in which to think about creative living' - Mail on Sunday'Consider her your own personal life coach' - Marie Claire'I have profoundly changed my approach to creating since I read this book' - Huffington PostRe... …… 閱讀更多內容

    NT$414 TWD

  • Think Like a Freak

    The Authors of Freakonomics Offer to Retrain Your Brain

    由 Steven D. Levitt, Stephen J. Dubner ……
    The New York Times bestselling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. Then came SuperFreakonomics, a documentary film, an award-winning podcast, and more.Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and …… 閱讀更多內容

    NT$401 TWD

  • To Sell Is Human

    The Surprising Truth About Moving Others

    由 Daniel H. Pink ……
    **#1 New York Times Business Bestseller#1 Wall Street Journal Business Bestseller#1 Washington Post bestsellerFrom the bestselling author of Drive: the insightful and pragmatic book that explores the powerful role selling plays in our lives.**According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by …… 閱讀更多內容

    NT$303 TWD

  • The (Honest) Truth About Dishonesty

    How We Lie to Everyone – Especially Ourselves

    由 Dan Ariely ……
    Fascinating and provocative, Ariely’s The Truth About Dishonesty is an insightful and brilliantly researched take on cheating, deception and willpower. Internationally bestselling author Ariely pulls no punches when it comes to home truths.Previous titles PREDICTABLY IRRATIONAL and THE UPSIDE OF IRRATIONALITY have becomes classics in their field, revealing unexpected and astonishing traits that …… 閱讀更多內容

    NT$301 TWD

  • Late Bloomers

    The Hidden Strengths of Learning and Succeeding at Your Own Pace

    由 Rich Karlgaard ……
    A groundbreaking exploration of how finding one's way later in life can be an advantage to long-term achievement and happiness.“What Yogi Berra observed about a baseball game—it ain't over till it's over—is true about life, and [Late Bloomers] is the ultimate proof of this. . . . It’s a keeper.”—ForbesWe live in a society where kids and parents are obsessed with early achievement, from getting …… 閱讀更多內容

    NT$244 TWD

  • Drawing on the Right Side of the Brain

    The Definitive, 4th Edition

    由 Betty Edwards ……
    A revised edition of the classic bestselling how to draw book. A life-changing book, this fully revised and updated edition of Drawing on the Right Side of the Brain is destined to inspire generations of readers and artists to come.Translated into more than seventeen languages, Drawing on the Right Side of the Brain is the world's most widely used instructional drawing book. Whether you are …… 閱讀更多內容

    NT$357 TWD

  • The Art of Possibility

    Transforming Professional and Personal Life

    由 Rosamund Stone Zander, Benjamin Zander ……
    **A NATIONAL BESTSELLERDiscover the twelve breakthrough practices for bringing creativity and a sense of possibility into all of your endeavors in this bestselling guide from the author of Pathways to Possibility**Presenting twelve breakthrough practices for bringing creativity into all human endeavors, The Art of Possibility is the dynamic product of an extraordinary partnership. The Art of …… 閱讀更多內容

    NT$209 TWD

  • Creativity

    Flow and the Psychology of Discovery and

    由 Mihaly Csikszentmihalyi ……
    系列 第 7 冊 - Harper Perennial Modern Classics
    "Although the benefits of this study to scholars are obvious, this thought-provoking mixture of scholarly and colloquial will enlighten inquisitive general readers, too." — Library Journal (starred review)The classic study of the creative process from the bestselling author of Flow.Creativity is about capturing those moments that make life worth living. Legendary psychologist Mihaly …… 閱讀更多內容

    NT$423 TWD

  • Overcoming Your Childhood Trauma

    Trauma-Informed Therapy Techniques and Exercises to Support Deep Healing

    由 Sostenes B. Lima LCSW, Erica Lima LCSW ……
    Embark on your trauma recovery journey with this safe and empowering workbook for healing childhood traumaDrawing from their years of experience working with trauma, licensed clinicians Sostenes B. Lima and Erica Lima empower adult survivors with the resources and skills they need to heal old wounds and replace unhelpful defense mechanisms with healthier coping strategies. Learn to process your …… 閱讀更多內容

    NT$387 TWD

  • Predictably Irrational

    The Hidden Forces that Shape Our Decisions

    由 Dan Ariely ……
    Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.Why can a 50p aspirin do what a 5p aspirin can't? If an item is "free" it must be a bargain, right? Why is everything relative, even when it shouldn't be? How do our expectations influence our actual …… 閱讀更多內容

    NT$290 TWD

  • Attention Span

    A Groundbreaking Way to Restore Balance, Happiness and Productivity

    由 Gloria Mark ……
    **AS SEEN ON ARMCHAIR EXPERT WITH DAX SHEPARD AND THE EZRA KLEIN SHOW, WALL STREET JOURNAL, NEW YORK TIMES AND MORE**A "NEXT BIG IDEA CLUB" BEST NONFICTION BOOK OF THE YEAR****A COSMOPOLITAN BEST NEW NON-FICTION BOOK TO ADD TO YOUR TBR IN 2023****A "NEXT BIG IDEA CLUB" MUST-READ BOOK FOR JANUARY****Rediscover your ability to pay attention with this groundbreaking new approach from "the definitive …… 閱讀更多內容

    NT$402 TWD

  • Blah Blah Blah

    What To Do When Words Don't Work

    由 Dan Roam ……
    Ever been to so many meetings that you couldn't get your work done? Ever fallen asleep during a bulletpoint presentation? Ever watched the news and ended up knowing less? Welcome to the land of Blah Blah Blah.The Problem: We talk so much that we don't think very well. Powerful as words are, we fool ourselves when we think our words alone can detect, describe, and defuse the multifaceted problems …… 閱讀更多內容

    NT$244 TWD

  • Solitude

    由 Anthony Storr ……
    'Brings excellent news for those who, whatever their reasons for doing so, live alone … Heartening' Anita Brookner, Spectator'Storr is an incapable of writing an uninteresting paragraph' Sunday Times'How can we find value in spending time alone?Many of the history’s geniuses were, by nature or circumstance, often solitary. Beethoven, Beatrix Potter, Henry James, Wittgenstein, Kipling. In this book …… 閱讀更多內容

    NT$271 TWD