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顧客行為 有聲書

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  • 有聲書

    Customer Loyalty: The Ultimate Guide on How to Ensure Customer Loyalty, Learn the Blueprint on How You Can Retain Your Customer Base And Keep Them Coming Back For More

    由 Will Grason ……
    旁白者： Stella June ……

    完整版

    36 分鐘

    Customer Loyalty: The Ultimate Guide on How to Ensure Customer Loyalty, Learn the Blueprint on How You Can Retain Your Customer Base And Keep Them Coming Back For MoreCustomer loyalty is a very important element in every business relationship. Customer loyalty would derive from customer's satisfaction from your product or services, positive customer experiences, and the overall value of the goods …… 閱讀更多內容

    NT$150 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Anthro-Vision

    How Anthropology Can Explain Business and Life

    由 Gillian Tett ……
    旁白者： Imogen Church ……

    完整版

    10 小時 41 分鐘

    Brought to you by Penguin.From the bestselling author of Fool's GoldTo understand business, you need to think like an anthropologist.Is your workplace riven by tribal conflict? Are your meetings governed by dozens of unspoken rituals? Is there something faintly religious about the way your colleagues worship the CEO?If so, then you might need a lesson in business anthropology. For a century, …… 閱讀更多內容

    NT$543 TWD

  • 有聲書

    Reimagining Capitalism

    Shortlisted for the FT & McKinsey Business Book of the Year Award 2020

    由 Rebecca Henderson ……
    旁白者： Lucinda Clare ……

    完整版

    10 小時 39 分鐘

    Brought to you by Penguin.Free market capitalism is one of humanity's greatest inventions, and the greatest source of prosperity the world has ever seen. But it's also on the verge of destroying the planet and destabilizing society in its single-minded pursuit of maximizing shareholder value.Rebecca Henderson, McArthur University Professor at Harvard University, argues for a new framework; one …… 閱讀更多內容

    NT$543 TWD

  • 有聲書

    How to be Strategic

    由 Fred Pelard ……
    旁白者： Jon Glover ……

    完整版

    7 小時 43 分鐘

    Brought to you by Penguin.Being strategic is a critical skill. It enables you to solve problems on a day-to-day basis while also keeping an eye on the long term, anticipating and mitigating opportunities and threats along the way.How to be Strategic is your accessible but comprehensive guide to strategic thinking in any situation. Fred Pelard distills 20 years' experience training executives at …… 閱讀更多內容

    NT$543 TWD

  • 有聲書

    The Number Bias

    How numbers dominate our world and why that's a problem we need to fix

    由 Sanne Blauw ……
    旁白者： Sophie Roberts ……

    完整版

    4 小時 34 分鐘

    'A beautifully accessible exploration of how numbers shape our lives, and the importance of accurately interpreting the statistics we are fed.' - Angela Saini, author of SuperiorEven if you don't consider yourself a numbers person, you are a numbers person. The time has come to put numbers in their place. Not high up on a pedestal, or out on the curb, but right where they belong: beside words.It …… 閱讀更多內容

    NT$842 TWD

  • 有聲書

    Balkonkraftwerk mit Speicher nutzen

    Balkonkraftwerk anmelden und Stromkosten senken.

    由 SGO Hörbücher ……
    旁白者： Helmut Stieglbauer (AI) ……

    完整版

    1 小時 29 分鐘

    Möchtest du deine eigenen Stromkosten senken und gleichzeitig einen wertvollen Beitrag zur Energiewende leisten? Dann ist dieses Hörbuch genau der richtige Begleiter für dich. In diesem umfassenden Ratgeber erfährst du alles, was du wissen musst, um dein eigenes Balkonkraftwerk erfolgreich zu installieren und sofort von einem geringeren Stromverbrauch zu profitieren.Egal, ob du gerade erst …… 閱讀更多內容

    NT$194 TWD

  • 有聲書

    Small Is Beautiful

    The classic call for human-scale economics which is now more relevant than ever

    由 E F Schumacher ……
    旁白者： John Sackville ……

    完整版

    10 小時 16 分鐘

    Random House presents the audiobook edition of Small is Beautiful by E F Schumacher.How does our economic system impact the way we live? Does it really affect what we truly care about?Oxford economist E. F. Schumacher provides an enlightening study of our economic system and its purpose, challenging the current state of excessive consumption in our society. Offering a crucial message for the …… 閱讀更多內容

    NT$468 TWD

  • 有聲書

    The Human Experience

    How to make life better for your customers and create a more successful organization

    由 John Sills ……
    旁白者： Simon Shepherd ……

    完整版

    6 小時 54 分鐘

    Bloomsbury presents The Human Experience by John Sills, read by Simon ShepherdThe essential guide to creating a successful organization by making things easier, better and more straightforward for your customers.Leadership Book of the Year 2023, as awarded by the Institute of LeadershipAcross all sectors, organizations’ fixation with functionality has meant that the 'human' elements of the …… 閱讀更多內容

    NT$596 TWD

  • 有聲書

    Giv dit barn gode pengevaner

    由 Anne Juel Jørgensen ……
    旁白者： Katrine Bach ……

    完整版

    2 小時 55 分鐘

    Gode pengevaner er med til at skabe et trygt liv for både børn og voksne. Det er et liv, hvor der er penge til hverdagen, til krisetider og til at have det sjovt. Det er vaner, du kan give videre til dine børn.I "Giv dit barn gode pengevaner" giver børne- og pengeekspert Anne Juel Jørgensen med udgangspunkt i den nyeste forskning konkrete redskaber til, hvordan du gennem sjove lege og aktiviteter …… 閱讀更多內容

    NT$261 TWD

  • 有聲書

    Frihed, FIRE & familieliv

    由 Emilie Ekelund Mørck ……
    旁白者： Marie Mondrup ……

    完整版

    3 小時 38 分鐘

    Ville du også ønske, at du havde mere tid til det, du sætter allermest pris på? Og kunne du tænke dig at komme i gang med at spare op og investere for på sigt at blive økonomisk uafhængig? Måske for at kunne gå på nedsat tid, tage orlov, lave frivilligt arbejde eller rejse?”Frihed, FIRE og familieliv” handler om, hvordan en familie på fire har ændret deres liv i rejsen mod økonomisk uafhængighed …… 閱讀更多內容

    NT$296 TWD

  • 有聲書

    Transformando a sua vida financeira

    由 Brad Klontz, Brad Klontz ……
    旁白者： Márcio Lino ……

    濃縮版

    35 分鐘

    Importante estar consciente da situação financeira à sua volta – prestar atenção a informações importantes como o mercado imobiliário em sua área, ou a taxa de desemprego em sua atividade, para lembrar a si mesmo que os problemas que está enfrentando não são apenas seus. …… 閱讀更多內容

    NT$60 TWD

  • 有聲書

    Informação não basta

    由 Brad Klontz, Brad Klontz ……
    旁白者： Márcio Lino ……

    濃縮版

    34 分鐘

    Os princípios básicos da saúde financeira não são complexos e são bastante semelhantes, não importa quem você seja ou qual seu status financeiro. Nós podemos fazer mudanças, mas somente se estivermos dispostos a usar essa oportunidade para analisar de perto nosso relacionamento com o dinheiro. …… 閱讀更多內容

    NT$60 TWD

  • 有聲書

    Influence

    The Psychology of Persuasion

    由 Robert B. Cialdini ……
    旁白者： Robert B. Cialdini ……

    完整版

    10 小時 6 分鐘

    The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications.In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of …… 閱讀更多內容

    NT$842 TWD

  • 有聲書

    Bad Taste

    Or the Politics of Ugliness

    由 Nathalie Olah ……
    旁白者： Sarah Durham ……

    完整版

    7 小時 41 分鐘

    A bold and original exploration from a renowned radical thinker, exploring the consequences of our obsession with image and taste.This is not a taste, nor an anti-taste, manual.This is an interrogation of the importance we place on seemingly objective ideas of taste in a culture that is saturated by imagery, and the dangerous impact this has on our identities, communities and politics. This book …… 閱讀更多內容

    NT$1,007 TWD

  • 有聲書

    HUMAN BEHAVIOR: Learn how to Read People through Body Language and to Manipulate them with the Art of Persuasion

    由 Matthew Varner ……
    旁白者： dms ……

    完整版

    7 小時 9 分鐘

    Human behavior is the response of individuals or groups of humans internal and external stimuli. It refers to the array of every physical action and observable associated with individuals, as well as the human race.This book is a complete guide written to be heard, designed to teach you more about human behavior. In this book you'll get proven techniques for reading human behavior, tips for …… 閱讀更多內容

    NT$481 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Biointeligencia Estratégica

    Etología Económica, Generador de Modelo de Negocio y Biología Conductual en la toma de decisiones.

    由 Juan Carlos Chávez, Carlos Chávez ……
    旁白者： José Manuel Vieira ……

    完整版

    7 小時 45 分鐘

    “Un manifiesto de las enseñanzas de dos profesores y consultores maravillosos que han ganado su reputación haciendo sencillo y práctico lo que puede parecer complicado. Este libro es un manual de instrucción fundamental que recomiendo a todo líder, comunicador y profesional.” - RODRIGO RIVEROLL, Director General de Sports World y ex-Director General de Starbucks, Domino's Pizza y Elektra.“Pasajes …… 閱讀更多內容

    NT$422 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Jubilee Circles

    由 Lee Van Ham ……
    旁白者： David Wogahn ……

    完整版

    1 小時 15 分鐘

    Three Jubilee Circles—one in the U.S. and two in Mexico—provide the lived experience for this minibook. Three traffic signs in the opening pages signal what is to follow. “Stop!” MultiEarth living. “Turn!” to OneEarth ways. “Merge!”, i.e. “Join!” a Jubilee Circle. When you do, you become engaged in actions that reverse climate change, correct current injustices, and deepen spirituality. Circles …… 閱讀更多內容

    NT$100 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    The Anti-Capitalist Book of Fashion

    由 Tansy E. Hoskins ……
    旁白者： Lisa Coleman ……

    完整版

    11 小時 4 分鐘

    *Selected by Emma Watson for her Ultimate Book List*Fashion is political. From the red carpets of the Met Gala to online fast fashion, clothes tell a story of inequality, racism and climate crisis. In The Anti-Capitalist Book of Fashion, Tansy E. Hoskins unpicks the threads of capitalist industry to reveal the truth about our clothes.Fashion brands entice us to consume more by manipulating us to …… 閱讀更多內容

    NT$1,366 TWD

  • 有聲書

    Irreplaceable

    How to Create Extraordinary Places that Bring People Together

    由 Kevin Ervin Kelley ……
    旁白者： Kevin Ervin Kelley ……

    完整版

    7 小時 39 分鐘

    Do we still need physical places like grocery stores, restaurants, and office buildings? Or will the "Replacement Economy" led by the tech titans and retail giants wipe out these venues in their rapid ascent to unicorn status?What about museums, universities, and performing arts venues? Considering the power of technology today, can't we replace these relics with faster, cheaper, and more …… 閱讀更多內容

    NT$663 TWD

  • 有聲書

    The Customer-Base Audit

    The First Step on the Journey to Customer Centricity

    由 Peter Fader, Bruce Hardie, Michael Ross ……
    旁白者： Walter Dixon ……

    完整版

    4 小時 42 分鐘

    As a leader in your organization, you will be very familiar with your organization's key financial statements and monthly management reports. You may have spent countless hours discussing budgets and expenditures.But how much time have you spent reflecting on the fact that these revenues are generated by actual customers—the people who pull out their wallets and pay for your products and services? …… 閱讀更多內容

    NT$663 TWD

  • 有聲書

    Marketing in the AI Era

    Why Personalization Wins the Customer Experience

    由 Yaniv Navot ……
    旁白者： Paige McKinney, Christopher C. Odom ……

    完整版

    4 小時 20 分鐘

    Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels. It includes emerging best practices on how AI is transforming the limits of personalized experiences and offers practical guidance eon how to establish a scalable personalization structure that fits your organization along with a clear, repeatable process that you can …… 閱讀更多內容

    NT$695 TWD

  • 有聲書

    Das Amazon-Geheimnis (ungekürzt)

    Strategien des erfolgreichsten Konzerns der Welt. Zwei Insider berichten

    由 Bill Carr, Colin Bryar ……
    旁白者： Martin Valdeig ……

    完整版

    12 小時 40 分鐘

    Von den einen geliebt, von den anderen gehasst – doch wie schafft man es, so erfolgreich wie Amazon zu sein?Kindle, Prime, Alexa – Amazon hat die Wirtschaftswelt wie kein zweites Unternehmen verändert. Wie ist es dem Netzgiganten gelungen, sich derart auf die Bedürfnisse seiner Kunden einzustellen, um alle anderen Konkurrenten zu überholen? Welche wesentlichen Bausteine der Unternehmenskultur …… 閱讀更多內容

    NT$630 TWD 透過 Kobo Plus 免費享用

  • 有聲書

    Sell Without Selling Out

    A Guide to Success on Your Own Terms

    由 Andy Paul ……
    旁白者： Andy Paul ……

    完整版

    3 小時 3 分鐘

    Forget everything you learned about selling.Persuasion is not a sales skill—it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon of choice for mindless, uninspired sellers: the sales zombies who have stopped learning and stopped improving. Wouldn’t you rather learn how to master the art of selling in, by …… 閱讀更多內容

    NT$529 TWD

  • 有聲書

    Be a Sequoia, Not a Bonsai

    The Seven Growth Secrets of the World’s Most Successful Companies

    由 Nicolas Darveau-Garneau ……
    旁白者： Perry Daniels ……

    完整版

    7 小時 27 分鐘

    Simple, low-risk experiments for long-term profit growth that you can test right now—from Google's former Chief Evangelist, Nicolas Darveau-Garneau.As a business leader or marketer, if you've been pouring your efforts into efficiency metrics (like customer acquisition cost or return on ad spend) instead of trying to optimize profits, your methodology is unsustainable. In the age of AI, optimizing …… 閱讀更多內容

    NT$761 TWD