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Perakendecilik eKitaplar

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1054 sonuç arasından 1 - 24 gösteriliyor
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  • Aslında Bu Bir Kutu-Masa Oyunu Projesi

    Diziler Kitap 1 - Oyun Projeleri Serisi
    İster sadece arkadaşlarınıza yönelik hazırlayın isterseniz bunu bi proje haline getirin isterseniz de sadece okuyun.İçinde mobil oyuna çevrilmiş hali de mevcuttur. ... Daha fazla okuyun

    TL5,99

  • The Design of Everyday Things

    ile Don Norman ...
    **The essential guide to human-centered design“Even more relevant today than it was when first published.”—Tim Brown, CEO, IDEO**Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores ... Daha fazla okuyun

    TL596,03

  • The Everything Store: Jeff Bezos and the Age of Amazon

    ile Brad Stone ...
    **Winner of the Financial Times and Goldman Sachs Business Book of the Year Award**'Brad Stone's definitive book on Amazon and Bezos' The Guardian'A masterclass in deeply researched investigative financial journalism . . . riveting' The TimesThe definitive story of the largest and most influential company in the world and the man whose drive and determination changed business forever.Though A... ... Daha fazla okuyun

    TL653,51

  • Sam Walton

    Made In America

    In this “sure-fire all-American success story” (The New York Times Book Review), the founder of Wal-Mart describes the inspiration, heart, and optimism that propelled him to build the largest retailer in the world.“[A] wise and inspiring autobiography—Walton tells his quietly fantastic story with conviction and makes no bones about his mistakes.”—San Francisco ChronicleMeet a genuine American folk ... Daha fazla okuyun

    TL331,43

  • Reengineering Retail

    The Future of Selling in a Post-Digital World

    ile Doug Stephens ...
    Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the ... Daha fazla okuyun

    TL688,19

  • What’s Mine Is Yours

    How Collaborative Consumption is Changing the Way We Live

    In the 20th century humanity consumed products faster than ever, but this way of living is no longer sustainable. This new and important book shows how technological advances are driving forms of ‘collaborative consumption’ which will change forever the ways in which we interact both with businesses and with each other.The average lawn mower is used for four hours a year. The average power drill ... Daha fazla okuyun

    TL589,19

  • The Apple Experience: Secrets to Building Insanely Great Customer Loyalty (ENHANCED EBOOK)

    ile Carmine Gallo ...
    Praise for THE APPLE EXPERIENCE"There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine's book will help you understand and implement the same kind of world-class experience."--Guy Kawasaki, author of Enchantment and former chief evangelist of Apple"Carmine Gallo explains beautifully and ... Daha fazla okuyun

    TL1.060,55

  • Retail4G: Sell It

    Diziler series Retail4G
    Whether in-store or online, selling your product or service is the name of the retail game. Examine how to merchandise and market more effectively to increase your revenue ... Daha fazla okuyun

    Ücretsiz

  • Fashion Marketing

    A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area. Key themes and areas covered include globalization, fast fashion, luxury ... Daha fazla okuyun

    TL14.728,71

  • The Starbucks Experience: 5 Principles for Turning Ordinary Into Extraordinary

    ile Joseph Michelli ...
    WAKE UP AND SMELL THE SUCCESS!You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time.The Starbucks Experience contains a robust blend of home ... Daha fazla okuyun

    TL1.124,87

  • Retail-Iation

    Serious and Humorous Observations on Bad Shopping Behavior

    Spending twenty-five years in a retail environment teaches you a lot of things about shopping behavior. It also leads to a lot of pent up frustration over bad shopping habits. Donna R. Summerlin vents about the behavior store employees encounter on a daily basis in a critique that is serious, funny, and instructional. Instead of continuing to shop like normal, its time to examine your own behavior ... Daha fazla okuyun

    TL61,47

  • MANEIRAS E VANTAGENS PARA A INDÚSTRIA DESENVOLVER O GERENCIAMENTO DE CATEGORIAS PARA O PEQUENO VAREJO

    Reflexões, opiniões e insights sobre a importância da colaboração entre a indústria e o pequeno varejo

    ile RONILDO VAZ ...
    A proposta de escrever este livro foi chamar a atenção de pequenos varejistas e seus fornecedores (indústrias e distribuidores) sobre a importância de unir esforços para tornar o processo de gerenciamento de categorias hoje restrito a grandes empresas, um meio de melhorar o resultado financeiro e de atender as demandas do consumidor cada vez mais exigente e multicanal. O processo de modernização ... Daha fazla okuyun

    TL39,06

  • A la cart

    A supplier's guide to retailers' priorities

    ile Peter Chapman ...
    A la cart is for suppliers, producers, processors and others in the food industry who want to understand what is important to food retailers. Everyone in the food industry needs to understand what retailers are doing and why. A la cart will help you drive more sales and get your items in the shopping cart more often.  Go behind the closed doors of the retailers and understand what they are focused ... Daha fazla okuyun

    TL79,35

  • ¿QUIEN FUE PRIMERO EL HUEVO O LA GALLINA?

    Las 7 Estaciones Para Lograr El Cierre Efectivo de Ventas

    Las 7 Estaciones Del Cierre Efectivo de Ventas los guiara por todas las etapa de la Presentación de Venta para la comercialización de Bienes y Servicios. Se explicara los preparativos previos a la atención del cliente, La Presentación Personal, tono de voz, Gesticulación Corporal y las fuentes de investigación que realiza el vendedor a los prospectos antes de atenderlos. Revisaremos como se ... Daha fazla okuyun

    TL29,30

  • Last Retailer Standing

    Relevant Leadership Relevant Brand

    The speed with which consumers make choices will be faster than in the last two decades, making the predictability of the right strategic direction even more challenging. The business world is evolving at an unprecedented pace with a sputtering economy, the advancement of technology, and disruptive competitive forces. All are re-writing the rules of customer engagement.This book is a must-read for ... Daha fazla okuyun

    TL39,63

  • A New Paradigm for International Business

    Proceedings of the Conference on Free Trade Agreements and Regional Integration in East Asia

    Diziler series Springer Proceedings in Business and Economics
    This book offers a collection of studies on regional integration and the dynamic business environment in East Asia. The papers included, originally presented at the 2014 Asia Pacific Business Conference on "Free Trade Agreements and Regional Integration in East Asia," examine the challenges and dynamics in the increasingly integrated East Asian markets and outline a new paradigm for doing ... Daha fazla okuyun

    TL2.463,83

  • Praxishandbuch Personalmanagement für Handwerksunternehmen

    Der Weg zum attraktiven Arbeitgeber

    Nutzen Sie dieses Praxishandbuch für Ihr Personalmanagement im HandwerkDer Fachkräftemangel ist ein großes Problem in Deutschland und macht auch vor Handwerksunternehmen keinen Halt. Dieser Faktor erschwert Unternehmern das gesamte Personalmanagement. Die richtigen Mitarbeiter zu finden, sie richtig einzuplanen, zu motivieren und schließlich auch zu halten, stellt viele Personalverantwortliche vor ... Daha fazla okuyun

    TL707,15

  • Toughen Up

    What I've Learned About Surviving Tough Times

    ile Michael Hill ...
    Lessons from New Zealand's top entrepreneur on surviving tough times. Michael Hill believes it's possible to succeed in a downturn - in fact, it is the perfect situation in which to perfect a business.International jewellery store-chain owner Michael Hill believes the struggling economy can be a good thing for businesses and entrepreneurs. Instead of fearing the side-effects of recession, ... Daha fazla okuyun

    TL682,55

  • Neuromarketing in Action

    How to Talk and Sell to the Brain

    Neuromarketing in Action provides an in-depth review of how the brain functions and the ways in which it unconsciously influences consumer behaviour. It shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Referencing many global brands such as Aston Martin, Hermes, Virgin, Facebook, Ralph Lauren and Fuji, the authors, whose background ... Daha fazla okuyun

    TL1.815,23

  • Global Financial Crisis and Its Ramifications on Capital Markets

    Opportunities and Threats in Volatile Economic Conditions

    Diziler series Economics and Finance (R0)
    This book assesses the 2008-2009 financial crisis and its ramifications for the global economy from a multidisciplinary perspective. Current market conditions and systemic issues pose a risk to financial stability and sustained market access for emerging market borrowers. The volatile environment in the financial system became the source of major threats and some opportunities such as takeovers, ... Daha fazla okuyun

    TL7.889,15

  • The Retail Value Chain

    How to Gain Competitive Advantage through Efficient Consumer Response (ECR) Strategies

    The Retail Value Chain analyses the changes in the retail industry such as internationalization and consolidation and looks at the strategic options open to companies. It covers retail structures, efficient consumer response, partnerships in retail value chains, demand management, store operations, IT trends, loyalty programmes, shopper information sharing and more.In addition to providing useful ... Daha fazla okuyun

    TL1.996,79

  • The Strategy-Driven Supply Chain

    Integrating Strategy, Finance and Supply Chain for a Competitive Edge

    ile Dr BRAM DESMET ...
    Different strategies lead to different supply chains, and a lack of strategic choices leads to a blurred focus. This book introduces the concept of the 'strategy-driven supply chain', which changes the role of supply chain from operational-tactical to tactical-strategic.Building on the fundamentals of the author's previous bestselling book, Supply Chain Strategy and Financial Metrics, this new ... Daha fazla okuyun

    TL3.025,79

  • Kritische Erfolgsfaktoren zur Implementierung von Strategischem Trendmanagement in Handelsunternehmen

    Entwicklung eines Vorgehensmodells

    Diziler series Business and Economics (German Language)
    In diesem Open-Access-Buch wird basierend auf dem Modell des „Dynamic Capability View“ - Ansatzes, der die Anpassungsfähigkeit von Unternehmen betont, mittels Mixed-Methods-Ansatzes ein praxisrelevantes Modell zur Implementierung von Strategischem Trendmanagement entwickelt, das den gängigen Innovationsprozess um strategische Trendarbeit erweitert und interne Unternehmensebenen mit dem externen ... Daha fazla okuyun

    Ücretsiz

  • Fashion Logistics

    Insights into the Fashion Retail Supply Chain

    Retailers are being advised to review their supply chains in a bid to accelerate their speed to market. Fashion Logistics assesses the growth and changes in the industry as well as the drivers of change in the market. Supply chain networks and operations play an integral role in distributing product across the retail industry and significant changes within those networks have altered the way in ... Daha fazla okuyun

    TL3.328,43