With more than 500 new apps entering the market every day, what does it take to build a successful digital product? You can greatly reduce your risk of failure with design sprints, a process that enables your team to prototype and test a digital product idea within a week. This practical guide shows you exactly what a design sprint involves and how you can incorporate the process into your organization.Design sprints not only let you test digital product ideas before you pour too m...

The first resume book from the What Color Is Your Parachute? career guru Richard Bolles.Resumes get an average of eight seconds of attention before going in the trash—or getting on the shortlist. That’s just one of the findings reported here, as legendary career expert Richard N. Bolles presents new research about resumes in a guide that summarizes everything job-hunters and career-changers need to know about this essential tool.This timely resourc...

The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a ...

If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and multimedia to systematically enhance consumer engagement and conversion rates. In Content Marketing, world-renowned digital content expert Rebecca Lieb offers all the detailed, actionable guidance you'll need. Lieb guides you through planning what you'll say online, how and where you'll say it, how ofte...

Search Engine Optimization (SEO) can be quite confusing. Using Social Media can be worse. And writing killer content that people love? Boy, that can be tough.The good news is that tons of experts have discussed these topics in-depth all throughout the past year.Buying this book will give you all of that discussion, fill you in on all of those topicsIt's full of the most useful articles from 2015, plus tons of commentary on them and analysis of their findings.

Creating a platform isn't just beneficial--it's essential!In today's world of blogging, websites, Twitter feeds, and Facebook updates, building a writer platform from the ground up can seem a daunting task. Never fear--author and editor Chuck Sambuchino provides expert, practical advice for increasing your visibility, selling more books, and launching a successful career. In Create Your Writer Platform, you'll learn:• The ...

Get Hired Today With LinkedIn Profiles That Work!If you're not getting 2 or 3 unsolicited calls a week, your LinkedIn profile sucks – The LinkedIn InsiderAre you craving a career change? Do you want to know how to land your dream job? Are you simply looking for work? If so, you need to be on LinkedIn with a profile that stands out from the crowd and gets you noticed. In short, you need a LinkedIn profile that doesn't suck.In a few short years LinkedIn has changed the...

The definitive guide to social media job hunting—now updated to include GOOGLE+!Finding your dream job the old way just doesn’t happen anymore. If you want to move up in today’s ultracompetitive job market, you have to master the most useful tools out there—social networks.How to Find a Job on LinkedIn, Facebook, Twitter, and Google+, Second Edition, helps you take full advantage of the bounty of opportunities found on the most popular sites. Onlin...

3rd Edition of the world's most popular LinkedIn book. Completely revised and updated.Many LinkedIn books focus solely on creating a killer LinkedIn profile. But LinkedIn is not a passive sport. You can't just sit around waiting for people to find your awesome profile.This book will help you create a top-notch profile AND make REAL MONEYwith LinkedIn.Tens of thousands have already used Wayne Breitba...

Sales genius is a team sport.As a B2B sales leader, you know that by Murphy’s Law, despite your team's best efforts, some deals will inevitably get stuck or key relationships will go sour. And too often, it's the most important ones—the last thing you need when millions of dollars are on the line."Dealstorming" is Tim Sanders’s term for a structured, scalable, repeatable process that can break through any sales deadlock. He calls it “a Swiss Army knife for ...

In his twenty years as a freelance journalist, Jeremy Dillahunt learned a thing or two about job seeking. Chief among them was one undeniable fact—the Internet has changed everything. The old rules no longer apply and if you want to get hired today, your resume just doesn't work. The Internet does. So Jeremy decided to figure out how.In 2015, nearly 60 million job openings were accessible to jobseekers nationwide—thanks to the Internet. But this access is only one ...

You might've talked about innovation with your IT department or software development agency lately and the words "design thinking” were surely mentioned. So what is it? Just another piece of business jargon to add to your arsenal or a useful tool? Or maybe even an overestimated hype? Nowadays every organization or business runs into a myriad of problems as business models become increasingly more complex. Globalization and advances in communication and technology, all add up to creating un...