A poetry collection of heartbreak, darkness, and surviving.The collection contains over twenty poems about death, abuse, mental illness, and emotional trauma.For those who walk in darkness -- you are not alone.WARNING: Content may be difficult for sensitive readers.

What makes the Apple iPhone cool? Bang & Olufsen and Samsung's televisions beautiful? Any of a wide variety of products and services special? The answer is not simply functionality or technology, for competitors' products are often as good.The Soul of Design explores the uncanny power of some products to grab and hold attention—to create desire. To understand what sets a product apart in this way, authors Lee Devin and Robert Austin push past per...

Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia covering 125 laws, guidelines, human biases, and general considerations important to successful design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the ideas applied in practice. From the 80/20 Rule to the Weakest Link, every major design concept is defined and illustrated.Whether a...

Drawing on the latest research into cognitive science, Art Markman shows you how to maximise your capacity to learn and solve problems effectively at home and at work.Think smart people are just born that way? Think again.Art Markman, one of the premier cognitive scientists in this field, demonstrates the difference between raw intelligence and 'smarter' thinking. Using examples from his own lab and stories from the worlds of business and popular culture, M...

There are thousands of books about thinking. But there are very few books that provide clear how-to information that can actually help you think better.Think Better is about Productive Thinking — why it’s important, how it works, and how to use it at work, at home, and at play. Productive Thinking is a game changer — a practical, easy-to-learn, repeatable process that helps people understand more clearly, think more creatively, and plan more effectively. It's base...

What characterizes academic writing and business writing? What are the differences between the two genres? Where do they intersect? This book offers an overview of the features of both styles of writing, as well as opportunities to improve your writing skills in a wide variety of contexts.This book was written to accompany the free online course of the same name, the second of two courses offered by the College Writing Programs of the University of California, Berkeley, through edX...

“Highly accessible and enjoyable for readers who love and loathe math.” —BooklistA critical read for teachers and parents who want to improve children’s mathematics learning, What’s Math Got to Do with It? is “an inspiring resource” (Publishers Weekly). Featuring all the important advice and suggestions in the original edition of What’s Math Got to Do with It?, this revised edition is now updated with new research on the brain an...

Beau Lotto, the world-renowned neuroscientist, entrepreneur, and two-time TED speaker, takes us on a tour of how we perceive the world, and how disrupting it leads us to create and innovate.Perception is the foundation of human experience, but few of us understand why we see what we do, much less how. By revealing the startling truths about the brain and its perceptions, Beau Lotto shows that the next big innovation is not a new technology: it is a new way of seein...

A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore—using the latest in brain scienceAudiences forget up to 90 percent of what you communicate. But people make decisions and act based on what they remember, so a pragmatic approach for the effective communicator is to be deliberate about the 10 percent that audiences do retain. Otherwise, content recall is random and inconsistent.Many ex...

John von Neumann once said, "There's no sense being exact about something if you don't even know what you're talking about." In a world that is growing increasingly dependent on highly complex, computer-based systems, the importance of defining what you want to make before making it—that is, knowing what you're talking about—cannot be stressed enough.Here's an innovative book that gives you the understanding you need to give people the solutions they want. The collaborative team of...

Following Common Core Standards, this lesson plan for William Golding’s, "Lord of the Flies" is the perfect solution for teachers trying to get ideas for getting students excited about a book.BookCaps lesson plans cover five days worth of material. It includes a suggested reading schedule, discussion questions, essay topics, homework assignments, and suggested web resources.A separate book is also available that contains a companion study guide to the book.

By the author of THE DESIGN OF EVERYDAY THINGS.Insightful and whimsical, profoundly intelligent and easily accessible, Don Norman has been exploring the design of our world for decades, exploring this complex relationship between humans and machines. In this seminal work, fully revised and updated, Norman gives us the first steps towards demanding a person-centered redesign of the machines we use every day.Humans have always worked with objects to extend our cognitive powers,...