Showing results for "john maeda"
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Generative AI for Cloud Solutions
Architect modern AI LLMs in secure, scalable, and ethical cloud environments
2024
EN
Explore Generative AI, the engine behind ChatGPT, and delve into topics like LLM-infused frameworks, autonomous agents, and responsible innovation, to gain valuable insights into the future of AIKey FeaturesGain foundational GenAI knowledge and understand how to scale GenAI/ChatGPT in the cloudUnderstand advanced techniques for customizing LLMs for organizations via fine-tuning, prompt engineering, and responsible AIPeek into the future to expl...
Sentido
Finding Sense and Purpose in Design Leadership
2025
EN
Accessible
Part-memoir, part-guidebook, an inspiring account of the power of design, diversity, and sisterhood from a seasoned design leader.Sentido chronicles strategic designer Alison Rand’s journey as a multi-ethnic woman from New York City—NuYorican—through a male-dominated, largely white corporate world to becoming a design leader. The book—which derives its title from the Spanish word for “sense” or “to make sense of”—offers practical insights and inspiring sto...
Nonlinear
Navigating Design with Curiosity and Conviction
2025
EN
From the acclaimed designer and bestselling author of Reimagining Design, a nonlinear approach to navigating design’s nuances in pursuit of meaningful innovation.In Nonlinear, Kevin Bethune shows us that we can reject trodden paths of digital or physical product creation by taking advantage of a nonlinear approach. To unlock meaningful innovation that breeds new and novel outcomes, he writes, teams need to embark on a journey into the proverbial f...
Sentient Design
Crafting Intelligent Interfaces with AI
2026
EN
Create experiences that crackle with awareness and agency, adapting to your users in the moment. Sentient Design is the practice of crafting intelligent interfaces: dashboards that design themselves, apps that manifest on demand, agents that just get it done, and much more. This groundbreaking book gives designers and product leaders the practical framework and imaginative perspective to deliver extraordinary new products using AI as a design material.Who Should Read This Book
Reimagining Design
Unlocking Strategic Innovation
2022
EN
The power of transformative design, multidisciplinary leaps, and diversity: lessons from a Black professional’s journey through corporate America.Design offers so much more than an aesthetically pleasing logo or banner, a beautification add-on after the heavy lifting. In Reimagining Design, Kevin Bethune shows how design provides a unique angle on problem-solving—how it can be leveraged strategically to cultivate innovation and anchor multidisciplinary tea...
How to Speak Machine
Computational Thinking for the Rest of Us
2019
EN
Accessible
**Visionary designer and technologist John Maeda defines the fundamental laws of how computers think, and why you should care even if you aren't a programmer."Maeda is to design what Warren Buffett is to finance."--Wired**John Maeda is one of the world's preeminent interdisciplinary thinkers on technology and design. In How to Speak Machine, he offers a set of simple laws that govern not only the computers of today, but the unimaginable machines of the fut...
2019
EN
How people make decisions in an era of too much information and fake news.Humans originally evolved in a world of few choices. Prehistoric, preindustrial, and predigital eras required fewer decisions than today's all-access, always-on world of too much information. Economists have largely discarded the idea that agents act rationally and the market follows suit. It seems that no matter how small or innocuous a decision might seem, there's almost no way to guess the...
I'll Have What She's Having
Mapping Social Behavior
2011
EN
How we learn from those around us: an essential guide to understanding how people behave.Humans are, first and foremost, social creatures. And this, according to the authors of I'll Have What She's Having, shapes—and explains—most of our choices. We're not just blindly driven by hard-wired instincts to hunt or gather or reproduce; our decisions are based on more than “nudges” exploiting individual cognitive quirks.I'll Have What She's Having
2006
EN
Ten laws of simplicity for business, technology, and design that teach us how to need less but get more.Finally, we are learning that simplicity equals sanity. We're rebelling against technology that's too complicated, DVD players with too many menus, and software accompanied by 75-megabyte "read me" manuals. The iPod's clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that's simple and ea...
Make It New
A History of Silicon Valley Design
2015
EN
The role of design in the formation of the Silicon Valley ecosystem of innovation.California's Silicon Valley is home to the greatest concentration of designers in the world: corporate design offices at flagship technology companies and volunteers at nonprofit NGOs; global design consultancies and boutique studios; research laboratories and academic design programs. Together they form the interconnected network that is Silicon Valley. Apple products are famously “D...
2015
EN
The stages of the creative process—from “unlearning” to beginning again—seen through examples from the practice of artists, architects, poets, and others.Although each instance of creativity is singular and specific, Kyna Leski tells us, the creative process is universal. Artists, architects, poets, inventors, scientists, and others all navigate the same stages of the process in order to discover something that does not yet exist. All of us must work our way throug...
The Art of Critical Making
Rhode Island School of Design on Creative Practice
2013
EN
Describes the world's leading approach to art and design taught at Rhode Island School of DesignAt Rhode Island School of Design students are immersed in a culture where making questions, ideas, and objects, using and inventing materials, and activating experience all serve to define a form of critical thinking—albeit with one's hands—i.e. "critical making." The Art of Critical Making, by RISD faculty and staff, describes fundamental aspects of RI...











