Admiral Beatty was beyond doubt the best known fighting Admiral, perhaps the best known military leader, of the First World War. His conduct at Heligoland Bight and Dogger Bank, and later at Jutland, caught the public imagination, while his role as Commander-in-Chief of the Grand Fleet in taking into custody the German High Sea Fleet in November 1918 associated him with perhaps the most tangible symbol of the collapse of Germanys military might. He is probably remembered by most for his co...

This is a comnpendium volume of three Battle Summaries or Naval Staff Histories produced soon after the war by the Naval Historical Branch of the Admiralty. Originally classified and designed for internal use only, these histories are published here for the first time. The documents in this book cover the actions during the period 1939-1941 that resulted in the sinking or immobilising of the German Warships Birsmark and Graf Spee, and record the struggle to rid the seas of the menace of th...

This book, first published in 1990, presents a fundamental reassessment of maritime strategy. It analyses the lessons of twentieth-century naval warfare and examines in detail the changing face of naval warfare, both in terms of the weapons used and the platforms from which they are launched and controlled. It looks at the evolving uses of the seas, both economic and military, and sets sea power against the developing world environment, political, legal and economic, discussing those facto...

The leading email marketing firm shows you how to create high-impact, low-cost campaignsEmail marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the inbox is a hostile environment. Whether your email is noteworthy—or an annoying waste of your customer's time—depends on your ability to stick to stick the fundamentals of good marketing and authentic relationship build...

A gripping account of the epic hunt for Hitler’s most terrifying battleship – the legendary Tirpitz – and the brave men who risked their lives to attack and destroy this most potent symbol of the Nazi’s fearsome war machine.Tirpitz was the pride of Hitler’s navy. To Churchill, she was ‘the Beast’, a menace to Britain’s supply lines and a threat to the convoys sustaining Stalin’s armies. Tirpitz was said to be unsinkable, impregnable –no other target attracted so much attention....

The WWII historian's bracingly accurate analysis of what might have happened if Hitler ordered Operation Sea Lion to breech the shores of England.In June 1940, German troops gathered just across the English Channel, poised for the invasion of Britain. With France defeated and Britain cowed, Hitler seemed ready for his greatest gamble. In this compelling alternative history, the Germans launch the invasion that, in reality, was never more than a plan.Landing b...

Advance your B2B marketing plans with proven social media strategiesLearn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with ...

This is the wartime history of the battleship HMS Royal Sovereign, along with the story of her four sister ships HMS Revenge, HMS Resolution, HMS Royal Oak and HMS Ramillies. These ships were built and launched during World War I and although old and slow, and bitterly criticised by Churchill and others as being "Coffin Ships", the Royal Sovereign class battleships in fact played a valiant and doughty role in World War II. The Royal Oak was an early loss, thanks mainly to pre-war Governmen...

With the average salary for a business analyst in the United States reaching above $90,000 per year, more talented, experienced professionals are pursuing business analysis careers than ever before.But the path is not clear cut. No degree will guarantee you will start in a business analyst role. What's more, few junior-level business analyst jobs exist. Yet every year professionals with experience in other occupations move directly into mid-level and even senior-level business anal...

World War II was only a few hours old when the Battle of the Atlantic, the longest campaign of the Second World War and the most complex submarine war in history, began with the sinking of the unarmed passenger liner Athenia by the German submarine U30. Based on the mastery of the latest research and written from a mid-Atlantic – rather than the traditional Anglo-centric – perspective, Marc Milner focuses on the confrontation between opposing forces and the attack...

The bestselling Sybex guide to marketing on Facebook, now fully updatedAs the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored stories, the Send button, and more. It explains how to develop a winning strategy, implement a campaign, measure results, and produce usable reports. Case studies, step-by-s...

The Battle of Jutland was the greatest naval engagement of the First World War, if not any war. Admiral Scheer had adopted a policy of launching attacks against the British coast. What he did not know was that the British had broken his naval codes and that they knew of his plans. Consequently, when Scheer threw his entire fleet in a mission to attack the British mainland in May 1916, he could not know that the Royal Navy at Scapa Flow were underway.This is a fresh account of this greatest...