Showing results for "bruce mccarthy"
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Headache Prevention Tactics
Stop Headaches Dead In Their Tracks
2024
EN
Headaches are a common yet often debilitating issue that can significantly impact your quality of life. "Headache Prevention Tactics" offers a thorough exploration of the various factors that contribute to headaches and provides practical strategies to manage and prevent them. This book covers essential topics such as hydration, dietary triggers, caffeine, and stress. Each chapter delves into the science behind these factors, offering actionable advice to help you identify and mitigate you...
Aligned
Stakeholder Management for Product Leaders
2024
EN
Product management naturally incorporates empathy, psychology, and thinking outside the box in pursuit of the best design for products. But how often do you apply those same skills to your relationships with people in your company?By breaking the art of stakeholder management into simple lessons and frameworks, this practical book shows product managers how to manage the crucial relationships that will help you make an impact and advance your career. You'll learn how to build trust...
2017
EN
A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy.This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will mak...
Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty
Newly adapted for audiobook listeners.
Unabridged
6 hours 41 min
2021
EN
A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your ...
Aligned
Stakeholder Management for Product Leaders
- Narrated by
- April Doty
Unabridged
10 hours 36 min
2024
EN
Product management naturally incorporates empathy, psychology, and thinking outside the box in pursuit of the best design for products. But how often do you apply those same skills to your relationships with people in your company?By breaking the art of stakeholder management into simple lessons and frameworks, this practical book shows product managers how to manage the crucial relationships that will help you make an impact and advance your career. You'll learn how to build trust...
Product Roadmaps Relaunched
How to Set Direction while Embracing Uncertainty
Unabridged
6 hours 41 min
2021
EN
A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy.This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you'll learn to communicate how your products will mak...
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- HBR Guide
2013
EN
MEET YOUR GOALS—ON TIME AND ON BUDGET.How do you rein in the scope of your project when you’ve got a group of demanding stakeholders breathing down your neck? And map out a schedule everyone can stick to? And motivate team members who have competing demands on their time and attention?Whether you’re managing your first project or just tired of improvising, this guide will give you the tools and confidence you need to define smart goals, meet them, and captu...
The New Solution Selling : The Revolutionary Sales Process That is Changing the Way People Sell: The Revolutionary Sales Process That is Changing the Way People Sell
The Revolutionary Sales Process That is Changing the Way People Sell
2003
EN
THE MARKET-PROVEN PRINCIPLES OF SOLUTION SELLING FOR TODAY'S HIGH-SPEED, HIGHER-PRESSURE SALES ENVIRONMENTThe long-awaited sequel to Solution Selling, one of history's most popular selling guidesNearly 10 years ago, the influential bestseller Solution Selling literally rewrote the rules for selling big-ticket, long-cycle products. The New Solution Selling expands the classic text's cases, examples, and si...
Customer Success
How Innovative Companies Are Reducing Churn and Growing Recurring Revenue
2016
EN
Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B.C. (Before Cloud), companies could focus totally on sales and marketing because customers were often 'stuck' after purchasing. Therefore, all of the 'post-sale' experience was a cost center in most companies. In the world A.B. (After Benioff), with granula...
Scrum Basics
A Very Quick Guide to Agile Project Management
2015
EN
The Elements of Agile and Scrum in a NutshellWhether you're new to agile software development or considering Scrum for general project management, Scrum Basics compiles all of the essentials into one handy little guide. Learn how agile teams use Scrum, with:A simple summary of agile project management basics like the Agile Manifesto and 12 Agile PrinciplesA concise overview of Scrum roles, artifacts, and activitiesA well-o...
Perfect Phrases for the Perfect Interview: Hundreds of Ready-to-Use Phrases That Succinctly Demonstrate Your Skills, Your Experience and Your Value in Any Interview Situation
Hundreds of Ready-to-Use Phrases That Succinctly Demonstrate Your Skills, Your Experience and Your V
- Series -
- Perfect Phrases Series
2005
EN
Hundreds of interview-acing words and phrases to land you the jobIn a job interview, every word counts. That's why you need to make sure you'll be prepared with exactly the right answers to any question an interviewer might throw at you. With Perfect Phrases for the Perfect Interview, you will be equipped to handle even the toughest questions. This ready reference supplies you with:The best answers to a wide range of interview questions, from...
- Series -
- 20-Minute Manager
2014
EN
Run more productive meetings.Whether you're new to running meetings or a seasoned executive with no time to waste, leading effective (and even pleasant!) meetings is a must. Running Meetings guides you through the basics of:Crafting a useful agendaInviting the right team membersMaking sure everyone's voice is heard while avoiding conflictCapturing decisions, ideas, and follow-up tasks...











