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Recommended For You

Turn Words Into Wealth

Blueprint for Your Business, Brand, and Book to Create Multiple Streams of Income & Impact

by Aurora Winter ...

Series series Turn Your Words Into Wealth
AWARD-WINNING BOOK BY A BESTSELLING AUTHOR SHOWS YOU HOW TO TURN YOUR WORDS INTO WEALTH!DISCOVER THE SECRETS OF SUCCESSFUL AUTHORS & ENTREPRENEURS. Grow your income and influence using these 7 proven blueprints. Model the success of icons such as Sir Richard Branson, JK Rowling, Tim Ferriss, Seth Godin, Mel Robbins, Brandon Sanderson, Oprah Winfrey, Jordan Peterson, Wayne Dyer, Oren Klaff, David ... Read more

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AWARD-WINNING BOOK BY A BESTSELLING AUTHOR SHOWS YOU HOW TO TURN YOUR WORDS INTO WEALTH!DISCOVER THE SECRETS OF SUCCESSFUL AUTHORS & ENTREPRENEURS. Grow your income and influence using these 7 proven blueprints. Model the success of icons such as Sir Richard Branson, JK Rowling, Tim Ferriss, Seth Godin, Mel Robbins, Brandon Sanderson, Oprah Winfrey, Jordan Peterson, Wayne Dyer, Oren Klaff, David
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Pitch Perfect

How to Say It Right the First Time, Every Time

by Bill McGowan ...

Media guru and Emmy Award-winning correspondent Bill McGowan—a top communication coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, ... Read more

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Media guru and Emmy Award-winning correspondent Bill McGowan—a top communication coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like,
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Growth Hacker Marketing

A Primer on the Future of PR, Marketing, and Advertising

by Ryan Holiday ...

A primer on the future of PR, marketing and advertising — now revised and updated with new case studies"Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of MekanismMegabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with ... Read more

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A primer on the future of PR, marketing and advertising — now revised and updated with new case studies"Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of MekanismMegabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with
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The Thank You Economy

by Gary Vaynerchuk ...

“Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it's built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The book, like Gary, is also a lot of fun and full of passion.” —Dick Costolo, chief executive officer, ... Read more

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“Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it's built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The book, like Gary, is also a lot of fun and full of passion.” —Dick Costolo, chief executive officer,
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Sports Journalism

A Practical Introduction

by Phil Andrews ...

The sports journalist of today needs to be well equipped for the digital age. From the challenges of minute-by-minute reporting to the demands of writing for online outlets, blogging and podcasting, sports journalism is now fully immersed in new and social media.Sports Journalism: A Practical Guide will give you the skills you need to navigate these new platforms, whilst also teaching you the ... Read more

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The sports journalist of today needs to be well equipped for the digital age. From the challenges of minute-by-minute reporting to the demands of writing for online outlets, blogging and podcasting, sports journalism is now fully immersed in new and social media.Sports Journalism: A Practical Guide will give you the skills you need to navigate these new platforms, whilst also teaching you the
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The Fall of Advertising and the Rise of PR

by Al Ries, Laura Ries ...

Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations.Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands shows this to be true. In fact, an astonishing number of brands, including Palm, Starbucks, the Body Shop, Wal-Mart, Red Bull and Zara have been built ... Read more

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Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations.Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands shows this to be true. In fact, an astonishing number of brands, including Palm, Starbucks, the Body Shop, Wal-Mart, Red Bull and Zara have been built
... Read more
Facebok Marketing Advantage !

by benoit dubuisson ...

Since its launch in 2004 Facebook has quickly become an everyday part of most peoples life with over 1.1 billions users and 751 million mobile users there is no doubting the massive impact Facebook has had. In fact Facebook users spend 700 billion minutes on Facebook a month with the average user logging on for at least 20 minutes a time. So what does this mean for your business and how can ... Read more

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Since its launch in 2004 Facebook has quickly become an everyday part of most peoples life with over 1.1 billions users and 751 million mobile users there is no doubting the massive impact Facebook has had. In fact Facebook users spend 700 billion minutes on Facebook a month with the average user logging on for at least 20 minutes a time. So what does this mean for your business and how can
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Teaching Public Relations

Principles and Practices for Effective Learning

by Peter M. Smudde ...

Excellence in public relations begins with excellence in education in public relations programs, and this book presents a comprehensive, cohesive, and concrete approach for effective teaching and learning in PR classes.Teaching Public Relations puts in one concise volume salient matters about effective teaching and learning of public relations, including curriculum development and course design ... Read more

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Excellence in public relations begins with excellence in education in public relations programs, and this book presents a comprehensive, cohesive, and concrete approach for effective teaching and learning in PR classes.Teaching Public Relations puts in one concise volume salient matters about effective teaching and learning of public relations, including curriculum development and course design
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Public Relations for Authors Take Hold of Your Own Promotions

by Babs Hightower ...

Getting help to promote your book just got easier. Public Relations for Authors Take Hold of Your Own Promotions will help you locate that special publicist who will help you promote your book the right way. As a Publicity Director for two publishers Babs brings knowledge to the book. Public Relations teaches you why you need a publicist and how to find the right one for you. To understand ... Read more

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Getting help to promote your book just got easier. Public Relations for Authors Take Hold of Your Own Promotions will help you locate that special publicist who will help you promote your book the right way. As a Publicity Director for two publishers Babs brings knowledge to the book. Public Relations teaches you why you need a publicist and how to find the right one for you. To understand
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Public Relations Ethics

Pr In The Workplace, #1

by Leland Kornegay ...

Series Book 1 - Pr In The Workplace
The book provides a relatively scientific and complete knowledge system, especially knowledge of scientific theoretical basis in this field, based on the perception that the demand for PR knowledge is increasing while the amount of existing knowledge is still lacking, especially in terms of theoretical basis. This is a necessary component of a comprehensive PR training program that will produce ... Read more

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The book provides a relatively scientific and complete knowledge system, especially knowledge of scientific theoretical basis in this field, based on the perception that the demand for PR knowledge is increasing while the amount of existing knowledge is still lacking, especially in terms of theoretical basis. This is a necessary component of a comprehensive PR training program that will produce
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How to Boost Your Business

Promoting Your Product in a Digital and Multi-Meda World

by Max Berry ...

This handy primer offers answers to a question that has confronted business owners since the dawn of the digital age – How do I best use the growing number of ways to promote my product? Do I post on social media? Do I advertise online? Do I place ads in traditional media, like newspapers? This easily digestible book discusses – with pros and cons – every conceivable promotional channel and offers ... Read more

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This handy primer offers answers to a question that has confronted business owners since the dawn of the digital age – How do I best use the growing number of ways to promote my product? Do I post on social media? Do I advertise online? Do I place ads in traditional media, like newspapers? This easily digestible book discusses – with pros and cons – every conceivable promotional channel and offers
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Как получить доступ к медийной популярности? Книга для пиарщиков и медийных персон

by Таира Резцова ...

Как попасть на телевидение, что обязательно заинтересует редактора печатного издания, почему нельзя ориентироваться на блоги других пиарщиков, а также, что такое «горячие клавиши», и о многом другом речь пойдет в данной полезной книге. ... Read more

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Как попасть на телевидение, что обязательно заинтересует редактора печатного издания, почему нельзя ориентироваться на блоги других пиарщиков, а также, что такое «горячие клавиши», и о многом другом речь пойдет в данной полезной книге.
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The Book Every Business Owner Must Read

It's Time for Different

by Various ...

The time, for different, is now.Tap into the insights of our leading business minds and thought leaders and equip your business for a successful new way of doing business.The world of business is tough, especially today. We know that now is the time for exponential acceleration, adaptability, agility and adjusting, a time for resilience, perseverance and courage, where the frames of reference that ... Read more

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The time, for different, is now.Tap into the insights of our leading business minds and thought leaders and equip your business for a successful new way of doing business.The world of business is tough, especially today. We know that now is the time for exponential acceleration, adaptability, agility and adjusting, a time for resilience, perseverance and courage, where the frames of reference that
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Sales Training: The art of selling to intelligent people

by Adriaan Brits, Francesca Stregapede ...

How will this book benefit you? Sales people often think: If I’m hard-working and honest with my customers, why do I need a better understanding of things like “neuroscience”, “the psychology of trust” and “reverse psychology”? The answer is simple: there are some truly amazing sales people, who go the extra mile to collect their customers at the airport, entertain them at restaurants, tell ... Read more

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How will this book benefit you? Sales people often think: If I’m hard-working and honest with my customers, why do I need a better understanding of things like “neuroscience”, “the psychology of trust” and “reverse psychology”? The answer is simple: there are some truly amazing sales people, who go the extra mile to collect their customers at the airport, entertain them at restaurants, tell
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Cicloturismo & Promozione del Territorio

Per un territorio Bike Friendly

by Fabio Boeti ...

Il Cicloturismo si sta affermando come una valida alternativa per favorire un turismo più esperienziale, attivo e green, rispetto ad un turismo di massa. Ma per costruire un prodotto turistico valido e trasformare un territorio in destinazione bisogna sapersi formare e soprattutto trasformare anche la propria struttura ricettiva per renderla bike friendly, ma soprattutto al passo con i tempi. ... Read more

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Il Cicloturismo si sta affermando come una valida alternativa per favorire un turismo più esperienziale, attivo e green, rispetto ad un turismo di massa. Ma per costruire un prodotto turistico valido e trasformare un territorio in destinazione bisogna sapersi formare e soprattutto trasformare anche la propria struttura ricettiva per renderla bike friendly, ma soprattutto al passo con i tempi.
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Как монетизировать вашего пиарщика?

by Таира Резцова ...

Пиарщик может приносить вашей компании доход и сокращать расходы. О том, как он может это сделать, в каком направлении, и почему эти инструменты работают, – вы узнаете из этой книги. ... Read more

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Пиарщик может приносить вашей компании доход и сокращать расходы. О том, как он может это сделать, в каком направлении, и почему эти инструменты работают, – вы узнаете из этой книги.
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Planlæg kommunikationen

by Tom Nervil ...

I mange danske virksomheder sker kommunikationen tilfældigt, uhensigtsmæssigt og uplanlagt. Det medfører, at virksomhederne ikke får det optimale ud af indsatsen, at ressourcerne bruges ineffektivt, og at de med stor sandsynlighed vil gentage fejlene.Bogen giver anvisninger til, hvordan man kan planlægge målrettede kommunikationsindsatser og har altså fokus på den proces, der ligger forud for ... Read more

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I mange danske virksomheder sker kommunikationen tilfældigt, uhensigtsmæssigt og uplanlagt. Det medfører, at virksomhederne ikke får det optimale ud af indsatsen, at ressourcerne bruges ineffektivt, og at de med stor sandsynlighed vil gentage fejlene.Bogen giver anvisninger til, hvordan man kan planlægge målrettede kommunikationsindsatser og har altså fokus på den proces, der ligger forud for
... Read more
EVENTS²

Hoe organiseer je een geslaagd evenement?

by Kevin Van der Straeten ...

EVENTS² is hét naslagwerk voor elke organisator van evenementen en feesten. Deze vernieuwde editie is dikker dan ooit, verdiept én bevat volledig nieuwe topics die je als organisator niet mag missen!EVENTS² is een complete leidraad voor alle aspecten die bij de organisatie van evenementen, congressen en feesten komen kijken: van de voorbereiding tot het evenement zelf en de evaluatie achteraf. Het ... Read more

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EVENTS² is hét naslagwerk voor elke organisator van evenementen en feesten. Deze vernieuwde editie is dikker dan ooit, verdiept én bevat volledig nieuwe topics die je als organisator niet mag missen!EVENTS² is een complete leidraad voor alle aspecten die bij de organisatie van evenementen, congressen en feesten komen kijken: van de voorbereiding tot het evenement zelf en de evaluatie achteraf. Het
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The Email Revolution

Unleashing the Power to Connect

by A. Shiva Ayyadurai ...

The inventor of email uses cases studies to show how organizations can use email to strengthen brands and reach their audiences.In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the largest companies in the world, including Nike ... Read more

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The inventor of email uses cases studies to show how organizations can use email to strengthen brands and reach their audiences.In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the largest companies in the world, including Nike
... Read more
Secrets to a Successful Blog Tour

by Donna Huber ...

From the publicist who introduced the world to Fifty Shades of Grey, Donna Huber is now revealing her secrets to successful blog tours. She shares tips and tricks learned through organizing over 30 tours, blasts, and promotional events for nearly 50 independently and traditionally published titles. Secrets revealed in this quick read include, Planning stage decisions Different types of tours ... Read more

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From the publicist who introduced the world to Fifty Shades of Grey, Donna Huber is now revealing her secrets to successful blog tours. She shares tips and tricks learned through organizing over 30 tours, blasts, and promotional events for nearly 50 independently and traditionally published titles. Secrets revealed in this quick read include, Planning stage decisions Different types of tours
... Read more
LinkedIn 101 Success Tour

Skyrocket your Sales with Proven LinkedIn Marketing Techniques

by Matina Sakkas ...

Welcome to the very latest and easiest to apply “LinkedIn Marketing 2019” Training, designed to take you in a step-by-step manner and walk you through the process of getting the most out of LinkedIn Marketing, for your business, in 2019.I’m very excited to have you here, and I know that this will be very helpful for you.This exclusive training will literally take you by the hand in order to ... Read more

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Welcome to the very latest and easiest to apply “LinkedIn Marketing 2019” Training, designed to take you in a step-by-step manner and walk you through the process of getting the most out of LinkedIn Marketing, for your business, in 2019.I’m very excited to have you here, and I know that this will be very helpful for you.This exclusive training will literally take you by the hand in order to
... Read more
MANUALE DI PERSONAL BRANDING

by Camilla Stenti ...

Series Book 173 - HOW2 Edizioni
La marca si forma, nella mente dei consumatori, per antropomorfizzazione, e si comporta come un vero e proprio organismo: nasce, cresce, matura, invecchia, rischia di morire, muore sul serio, e talvolta riesce a rinascere dalle proprie ceneri. Possiede pregi, difetti e caratteristiche umane: le passioni, le ipocrisie, gli entusiasmi e i momenti di slancio. Seduce o lascia indifferenti, avvicina, ... Read more

PHP574.08

La marca si forma, nella mente dei consumatori, per antropomorfizzazione, e si comporta come un vero e proprio organismo: nasce, cresce, matura, invecchia, rischia di morire, muore sul serio, e talvolta riesce a rinascere dalle proprie ceneri. Possiede pregi, difetti e caratteristiche umane: le passioni, le ipocrisie, gli entusiasmi e i momenti di slancio. Seduce o lascia indifferenti, avvicina,
... Read more
Modern-Day Strategies for Community Engagement

How to Effectively Build Bridges Between People and the Bottom Line

by MaKara Rumley ...

Government agencies, corporations, and organizations have often experienced difficulty when trying to connect with the people who are most impacted by their projects. It is necessary to leave the office, get from behind the computer, and interact with people face-to-face. There is an art and process to engaging with your community-a group of people with shared commonality. This book serves as a ... Read more

PHP154.86 or Free with Kobo Plus

Government agencies, corporations, and organizations have often experienced difficulty when trying to connect with the people who are most impacted by their projects. It is necessary to leave the office, get from behind the computer, and interact with people face-to-face. There is an art and process to engaging with your community-a group of people with shared commonality. This book serves as a
... Read more
Ufficio stampa digitale

Come generare interesse nei media 2.0 e gestire le relazioni pubbliche grazie alle potenzialità del web

by Stefano Calicchio ...

L’ufficio stampa e l’attività di relazioni pubbliche hanno subito drastici cambiamenti con l’avvento di internet. La gestione dei nuovi media rappresenta oggi un passaggio fondamentale per chiunque voglia costruire la propria visibilità online imparando a comunicare con i servizi tipici del web 2.0. All’interno di questo manuale scoprirete strategie operative per raccogliere la sfida dei nuovi ... Read more

PHP103.07 or Free with Kobo Plus

L’ufficio stampa e l’attività di relazioni pubbliche hanno subito drastici cambiamenti con l’avvento di internet. La gestione dei nuovi media rappresenta oggi un passaggio fondamentale per chiunque voglia costruire la propria visibilità online imparando a comunicare con i servizi tipici del web 2.0. All’interno di questo manuale scoprirete strategie operative per raccogliere la sfida dei nuovi
... Read more

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Recommended For You

Public Relations eBooks

Turn Words Into Wealth

Pitch Perfect

Growth Hacker Marketing

The Thank You Economy

Sports Journalism

The Fall of Advertising and the Rise of PR

Facebok Marketing Advantage !

Teaching Public Relations

Public Relations for Authors Take Hold of Your Own Promotions

Public Relations Ethics

How to Boost Your Business

Как получить доступ к медийной популярности? Книга для пиарщиков и медийных персон

The Book Every Business Owner Must Read

Sales Training: The art of selling to intelligent people

Cicloturismo & Promozione del Territorio

Как монетизировать вашего пиарщика?

Planlæg kommunikationen

EVENTS²

The Email Revolution

Secrets to a Successful Blog Tour

LinkedIn 101 Success Tour

MANUALE DI PERSONAL BRANDING

Modern-Day Strategies for Community Engagement

Ufficio stampa digitale