THE SUNDAY TIMES BESTSELLER**INCLUDES NEW MATERIAL**‘If you want to write a novel or a script, read this book’ SUNDAY TIMES‘The best book on the craft of storytelling I’ve ever read’ MATT HAIG‘A masterpiece. I am in awe’ ADAM RUTHERFORDWhy stories make us human and how to tell them better.There have been many attempts to understand w...

Based on the wildly popular creative writing class, this compelling, groundbreaking guide to creative writing is a must-have resource.Enlightening and empowering, The Science of Storytelling has become an invaluable tool for writers of all stripes, whether novelist, screenwriter, playwright, children’s writer, or writer of creative or traditional nonfiction.Award-winning writer and acclaimed teacher of creative writing Will Storr applies dazzling p...

Brainology: The Curious Science of Our Minds is a fast‑moving popular science collection that takes you inside the most mysterious place you'll ever live: your own brain.Why can pain feel unbearable even when tests show "nothing wrong"? How can a simple mirror calm phantom limb pain? What does neuroscience reveal about the interpreter's brain when thoughts become speech in real time? Why do dark winters affect mood and sleep for some people but not others? Are smartphones ...

"An intriguing odyssey" though the history of the self and the rise of narcissism ( The New York Times).Self-absorption, perfectionism, personal branding—it wasn't always like this, but it's always been a part of us. Why is the urge to look at ourselves so powerful? Is there any way to break its spell—especially since it doesn't necessarily make us better or happier people? Full of unexpected connections among history, psychology, economics, neuroscience, a...

An Artefact for the Transmission of New Ideas.Issue #7: July 2019Featuring Ideas by:Gaia Vince, Michael Regnier, Jenny Diski, Geoff Watts, Lucy Maddox, Emma Young, Jo Marchant, Peter Aldhous, Mary O’Hara, Shayla Love, and Will Storr

A fascinating exploration of how to use the power of storytelling to create irresistible pitches, build passionate brand loyalty, motivate teams and lead with charisma.'Will Storr is a genius' Rory Sutherland'A captivating and enlightening read . . Will Storr is an unusually talented and insightful writer' Adam Grant'Storr shares profound insights' Seth Godin'Whip smart, insightful and ridiculo...

THE SUNDAY TIMES BESTSELLER**INCLUDES NEW MATERIAL**‘If you want to write a novel or a script, read this book’ SUNDAY TIMES‘The best book on the craft of storytelling I’ve ever read’ MATT HAIG‘A masterpiece. I am in awe’ ADAM RUTHERFORDWhy stories make us human and how to tell them better.There have been many attempts to understand w...

A fascinating exploration of how to use the power of storytelling to create irresistible pitches, build passionate brand loyalty, motivate teams and lead with charisma.'Will Storr is a genius' Rory Sutherland'A captivating and enlightening read . . Will Storr is an unusually talented and insightful writer' Adam Grant'Storr shares profound insights' Seth Godin'Whip smart, insightful and ridiculo...

How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach. In The Science of Storytelling, Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can tell better stories, revealing, among other things, how storytellers—and also our brains—create worlds by being attuned to moments of unexpected change. Storr’s superbly chosen examples ...