Worth the Read Today's economy demands salespeople to be creative. The uncreative salesperson is nothing more than vending machine - put money in and a known product comes out. The more a customer can predict the product that will appear when they push the "sales" button, the less value they will attach to it. The more the customer can predict the product that will appear, the later in the buying decision they will involve the salesperson.

If you find yourself peering up at the sky as a plane roars past, there is a good chance you have caught the aviation bug and are fascinated by anything that flies. The Student Pilot Manual provides the perfect foundation for aspiring pilots to take the next step on their aviation journey.Volume 4 of this series contains three important topics that all pilots must master:Pilots can visit many different Airports during a fligh...

Join Tom on his very first jet plane adventure! From the moment he steps into the busy airport, there's excitement all around and so much to see.As Tom takes off on his journey, he experiences all the sights and sounds of flying for the first time. Some moments feel a little strange and even a bit scary. But with each new discovery, he learns that flying is safe, exciting, and full of wonder.Come along and explore the wonderful world of aviation with Tom as...

Flying to a faraway destination can be wondrous and frightening. When settling down for a long flight, a range of questions may come to mind about some of the unusual aspects of flying,like should you be concerned about the lightning storm in the distance? Or why do you feel like a zombie after crossing several time zones?These and many more questions are explored in an easy to read and humorous way. In answering these questions yo...

If you find yourself peering up at the sky as a plane roars past, there is a good chance you have caught the aviation bug and are fascinated by anything that flies. The Student Pilot Manual provides the perfect foundation for aspiring pilots to take the next step on their aviation journey.Volume 1 of this series contains three important topics that all pilots must master:Aerodynamics explores the forces pushing and pulling on...

Planes can weigh a huge amount, but still leap into the air and climb like a rocket.This book is the perfect guide to help kids learn how planes fly, from little propeller planes to massive, jet-powered airliners.Jam-packed with a huge range of colorful illustrations and fun plane facts to inspire the next generation of aviators.

Whether you are a pilot who is experiencing the joy of flying for the first time or flying has been your passion for countless years, it is essential to understand aviation human factors. From the dangers a pilot faces when straying too high in an oxygen-deprived atmosphere, to the way the brain attempts to process the enormous amount of information obtained during a flight, this book explores the vast number of factors that can influence a pilot's ability to fly a...

Going for a flight in an airliner can be very exciting, but there are many mysteries that can make flying a little scary. Like what happens if lightning hits the plane? Does turbulence make your plane fall out of the sky? Can your airliner fly upside down? And can planes take you into space?This book takes young readers on an exciting adventure through these and many more flying mysteries! Packed w...

It's the night before Christmas, but something's gone wrong at the North Pole! A very special present didn't make it into Santa's sleigh… and now a little boy or girl might wake up with nothing under the tree.Can one of Santa's flying machines help save the day?Will it be the big airliner with its powerful jet engines, or the little red plane with its spinning propeller? Time is running out, and only the best flyer for the job can save Christmas!

The weather outside can be both wonderful and frightening. Towering thunderstorms can rise higher than the tallest mountains and unleash hail the size of baseballs. Dense fog can shrink the world to just a few feet around you, while powerful gales make even a short walk feel like an adventure. Weather is all around us—sometimes calm, sometimes wild—but always wonderful.A Guide To Wonderful Weather takes you on a captivating journey above the Earth to explore how it all com...

During a typical flight in an airliner, you will hurtle through the air at unbelievable speeds, in an aircraft the size of a house, and get thrown around by the weather conditions. No wonder some people have a deep fear of stepping into an airliner. Despite all the dangers lurking in the sky, flying is now a very safe way to travel around the world. One of the major factors that has helped aviation achieve such a strong safety record is to learn from past aviation disasters. In this grippi...

Going for a flight in an airliner can be very exciting, but there are many secrets that can make flying a little scary. Like, what is the invisible danger that is left behind all planes. Or, what is the secret code pilots can send air traffic control to ask for help? How do planes land in fog? And why clouds from volcanoes can turn an airliner into a glider.This book takes young readers on an excit...