When his boyfriend is diagnosed with a terminal brain disease, Jon sees an extreme solution. It’s living in the rats in his biotech lab: a parasitic fungus, nicknamed ‘Annie’, which replaces its host’s nerve cells.But Annie has been linked to violent behaviour, there’s no precedent for use in humans, and Jon’s radical idea is blocked by his boss – who seems to have her own agenda. Desperate for progress, Jon makes a fateful decision.Enter Anthony Cogan: paralysed, dying and...

How should we think about and understand human behaviour? What’s the role of theoretical models? How can – and should – such models be used in practice? And what can we learn from the many different academic and practical perspectives on the subject?This book, aimed at anyone with an interest in behaviour change, offers a fresh and challenging take on these questions. It comprises a Dialogue, which sets out key debates in a lively and accessible way, and 21 commentaries written fro...