Runaway climate change and gross inequality are ravaging the world. Who can help lead us to a better future? Business.These and other massive challenges threaten our very existence on the planet. Yet division and discord risk undermining our response, just when we need to come together.At this critical time in history, the imperative to reimagine our economies and companies could not be more urgent. Fortunately, many in the business community are helping to...

A Financial Times Best Business Book of the YearNamed one of 10 Best New Management Books for 2022 by Thinkers50"An advocate of sustainable capitalism explains how it's done" — The Economist"Polman's new book with the sustainable business expert Andrew Winston…argues that it's profitable to do business with the goal of making the world better." — The New York Times...

Even leading capitalists admit that capitalism is broken. Green Swans is a manifesto for system change designed to serve people, planet, and prosperity. In his twentieth book, John Elkington—dubbed the "Godfather of Sustainability"—explores new forms of capitalism fit for the twenty-first century.If Nassim Nicholas Taleb's "Black Swans" are problems that take us exponentially toward breakdown, then "Green Swans" are solutions that take us exponentially tow...