Finance for Normal People teaches behavioral finance to people like you and me - normal people, neither rational nor irrational. We are consumers, savers, investors, and managers - corporate managers, money managers, financial advisers, and all other financial professionals. The book guides us to know our wants-including hope for riches, protection from poverty, caring for family, sincere social responsibility and high social status. It teaches financial facts and human behavior, ...

Finance for Normal People teaches behavioral finance to people like you and me—normal people, neither rational nor irrational. We are consumers, savers, investors, and managers—corporate managers, money managers, financial advisers, and all other financial professionals.The book guides us to know our wants—including hope for riches, protection from poverty, caring for family, sincere social responsibility, and high social status. It teaches financial facts and human behavi...

A pioneer in the field of behavioral finance presents an investment guide based on what really drives investorsPerfectly timed to give readers a real edge for investing in post-crash marketsAuthor is a leading authority on the theory and application of behavioral finance and a fixture in The Wall Street Journal and other leading media outletsPoised to become the definitive text on how investors and managers make financial...

Even the best Wall Street investors make mistakes. No matter how savvy or experienced, all financial practitioners eventually let bias, overconfidence, and emotion cloud their judgment and misguide their actions. Yet most financial decision-making models fail to factor in these fundamentals of human nature. In Beyond Greed and Fear, the most authoritative guide to what really influences the decision-making process, Hersh Shefrin uses the latest psychological research to h...

Divorce Mediation Manual offers an important resource for anyone contemplating divorce. This manual is meant to positively assist and inform couples engaged in the process of divorce mediation, helping them navigate the process. Divorce mediation is about choosing what to do when a marriage is coming apart, and decisions must be made about whats best for both parties. If there are children involved, the mediation process can become an important process to promote a healthy connect...

"Portnoy has produced the first great text on picking fund managers . . . one of the best written investment books you'll ever find." —Don Phillips, MorningstarA paradox we all face is the natural desire for more choice in our lives, yet the more we have, the less satisfied we become—whether we're at the grocery store, choosing doctors, or flipping through hundreds of TV channels. So, too, with investing, where there are literally tens of thousands of funds from whi...

The financial advice industry -- including banks, mutual fund and insurance companies -- has a vested interest in our hard-earned savings. Industry advisors are constantly warning us that we may not be financially prepared for retirement. And, feeling anxious about our future, we become convinced that it’s a good idea to let them handle our money. After all, they seem to have all the answers. But retirement planning today isn’t the same as it was in the past. We’re living longer, leading m...

If you’ve ever bought a personal finance book, watched a TV show about stock picking, listened to a radio show about getting out of debt, or attended a seminar to help you plan for your retirement, you’ve probably heard some version of these quotes:“What’s keeping you from being rich? In most cases, it is simply a lack of belief.” —SUZE ORMAN, The Courage to Be Rich“Are you latte-ing away your financial future?” —DAVID BACH, Smart Women Finish Rich...

Discover the investment strategy that works in any market. The one strategy that works in up and down markets, good times and bad.‘Trend Following’ has become the classic trading book — accepted by the great pro traders as their standard.. Learn how Trend Followers delivered fantastic returns while everyone else was losing their shirts.Simple charts and instructions help you use Trend Following no matter where the market goes next.Includes new profiles of ...

A SMART, BACK-TO-BASICS APPROACH FOR GENERATING INVESTMENT RETURNS IN TODAY’S TURBULENT MARKETS“Abnormal Returns seeks to demystify investment strategies and help investors find the path that is right for them, and, in so doing, should help investors succeed on the sometimes perilous road to investment success.”—JAMES P. O’SHAUGHNESSY, author of What Works on Wall Street“Think of this book as a gift that will save y...

As the recession deepens, with a downturn in spending, rise in defaulting mortgages and throttling of credit, a Go-Go economy has transitioned to a Uh-Oh economy. How did we get here and what does it mean for individuals and families? The New Frugality lays out how Americans have overspent-and offers a way out through consuming less and saving more-showing that living simply is not just living "cheaply."What is required is a paradigm shift. We need to learn to live more mo...

SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMIST"ONE OF THE SMARTEST INVESTORS ON THE PLANET."--MONEY MAGAZINE“This book is an essential read for those whowish to understand the modern world of investing.”—Alan GreenspanWinner of the 2008 Financial Times and Goldman Sachs Business Book of the Year AwardWhen Markets Collide is a timely alert...