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Showing results for "mark pegrum"

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2022

EN

Accessible

Dramatic shifts in our communication landscape have made it crucial for language teaching to go beyond print literacy and encompass the digital literacies which are increasingly central to learners' personal, social, educational and professional lives. By situating these digital literacies within a clear theoretical framework, this book provides educators and students alike with not just the background for a deeper understanding of these key 21st-century skills, but also the rationale for ...

PricePHP3,360.01

2014

EN

Accessible

Dramatic shifts in our communication landscape have made it crucial for language teaching to go beyond print literacy and encompass the digital literacies which are increasingly central to learners' personal, social, educational and professional lives. By situating these digital literacies within a clear theoretical framework, this book provides educators and students alike with not just the background for a deeper understanding of these key 21st-century skills, but also the rationale for ...

PricePHP3,591.77

Mobile Lenses on Learning

Languages and Literacies on the Move

2020

EN

This book explores mobile learning as a form of learning particularly suited to our ever more mobile world, presenting a new conceptualisation of the value of mobile devices in education through the metaphor of lenses on learning. With a principal focus on mobile-assisted language learning (MALL), it draws on insights derived from MALL language, literacy and cultural projects to illustrate the possibilities inherent in all mobile learning.In its broad sweep the book takes in new an...

PricePHP6,142.49

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2013

EN

Kobo Writing Life Augments Author Income: It's only prudent for established and aspiring authors to make their books available in as many places as possible, and one of those places should be Kobo, a highly reputable and growing name in digital publishing.The company has a registered user base of 10 million and sales in 190 countries. While Amazon receives the lion's share of media coverage, Kobo has quietly built a substantial foothold in the reading world, garnering almost half o...

PricePHP195.53

2013

EN

Social media penetrate our lives: Facebook, YouTube, Twitter and many other platforms define daily habits of communication and creative production. This book studies the rise of social media, providing both a historical and a critical analysis of the emergence of major platforms in the context of a rapidly changing ecosystem of connective media. Author Jose van Dijck offers an analytical prism that can be used to view techno-cultural as well as socio-economic aspects of this transformation...

PricePHP2,033.29

2013

EN

UX design isn’t a new field. But sometimes new approaches lead to new perspectives. In this book, you’ll learn how lean UX has made the whole discipline more approachable and attractive to startups, and you’ll see that UX issues aren’t just a quick fix, but should also address big-pic- ture issues. Sometimes, the solution to a problem is just to fix a broken UX. At other times, you need to constantly fine-tune in order to keep up with changing demands. You’ll also explore wireframing tech...

PricePHP260.31

Writing A Report, 9th Edition

How to Prepare, Write & Present Really Effective Reports

2011

EN

Now in its 9th edition, this extensively revised and updated handbook explains how you can write reports that will be: * Read without unnecessary delay * Understood without undue effort Accepted, and where applicable, acted upon / Divided into three parts, the book looks in detail firstly at the practical side of report writing: * Preparation and planning * Collecting and handling information * Writing and revising / Secondly, at the creative side of report writing: * Achieving a good styl...

PricePHP1,044.79

2010

EN

Web 2.0, the second generation of the World Wide Web, allows us to connect, create, collaborate, and share information. When we bring Web 2.0 tools into the classroom, we transform learning. By applying these tools thoughtfully, we see a shift in student engagement, creativity, and higher order learning skills. In this companion book, the authors of the best-selling Web 2.0: New Tools, New Schools introduce you to more Web 2.0 tools and expertly lead you through classroom and professional ...

PricePHP712.89

Designing for Interaction

Creating Smart Applications and Clever Devices

2006

EN

Explore the new design discipline that is behind such products as the iPod and innovative Web sites like Flickr. While other books on this subject are either aimed at more seasoned practitioners or else are too focused on a particular medium like software, this guide will take a more holistic approach to the discipline, looking at interaction design for the Web, software, and devices. It is the only interaction design book that is coming from a designers point of view rather than that of a...

PricePHP1,793.49

Public Relations and the Social Web

How to Use Social Media and Web 2.0 in Communications

2009

EN

Accessible

The effect of the internet on public relations is the single biggest subject of current conversation in the public relations industry. As the world of communications changes beyond recognition, those seeking to communicate must revise and revolutionise their approach.Public Relations and the Social Web explores the way in which communications is changing and looks at what this means for communicators working across a range of industries, from entertainment through to polit...

PricePHP1,612.59

2014

EN

Explores principles, techniques and practical ideas for teaching English with video.

PricePHP1,371.79

Digital Experience Design

Ideas, Industries, Interaction

2008

EN

Although the dot-com bubble burst long ago, the interactive media industry is still flush with fresh talent, new ideas and financial success. Digital Experience Design chronicles the diverse histories and perspectives of people working in the dot-com world alongside an account of the current issues facing the industry. From the perspective of older disciplines such as education, fine art and cinema, this volume investigates how dot-com practitioners balance the science of usabilit...

PricePHP1,382.69