Why is Google Analytics 4 the most modern data model available for digital marketing analytics? Because rather than simply report what has happened, GA4's new cloud integrations enable more data activation—linking online and offline data across all your streams to provide end-to-end marketing data. This practical book prepares you for the future of digital marketing by demonstrating how GA4 supports these additional cloud integrations.Author Mark Edmondson, Google Developer Expert ...

Would you do anything to make it?When everything is at stake: marriage, money, your house and your reputation, there is no second chance if you lose.Laurie is determined to prove to the sceptical Sally that he is no loser. But making that transition from naïve impoverished late adolescence to dynamic, confident, solvent manhood is a difficult and dangerous journey for him.Knowing that taking up a mediocre, predictable career would stifle him, he becomes a high–risk ent...

A shallow grave hides the deepest secrets...An exhumed body reveals long-buried secrets in Quintin Jardine's Bob Skinner mystery, Funeral Note. Perfect for fans of Ian Rankin and Val McDermid.After a tip-off, a man's body is exhumed from a shallow grave in Edinburgh. Murder surely, yet he died from natural causes, so, case closed? Indeed was there ever a case? But Chief Constable Skinner and his people keep on digging. Who was the ...

From the man whose outrageous comments on TV divided the country, and almost caused an international incident, comes this very funny memoir. Packed with stories from his eventful childhood and his long and adventurous career in journalism, this is a gripping, often hilarious and always entertaining read. It gives a fascinating insight into the complex character of Paul Henry. *He's surprising - he doesn't subscribe to any expected set of beliefs, he's an individual with contradictory opini...

Would you kill, to save a life?DCC Bob Skinner faces a life-changing dilemma in Lethal Intenet, a gripping and thought-provoking novel in the Bob Skinner series from crime master Quintin Jardine. Perfect for fans of Ian Rankin and Peter Robinson.'Well constructed, fast-paced, Jardine's narrative has many an ingenious twist and turn' - ObserverSomewhere in Scotland the unthinkable is about to happen...

As seen on This Time with Alan Partridge on BBC One.THE SUNDAY TIMES BESTSELLERPraise for Nomad:'Funniest book of the year' Sunday Telegraph'Alan Partridge's Nomad is almost certainly the funniest book ever written' Caitlin Moran'Sensationally funny. What brilliant writing' Richard Osman'Sensational' Jenny Colgan'Hilarious' Jon Ronson'Brilliantly...

The whole thing was messy, very messy. There was a dead body. Money. Sex. Madness. Murder... It's all on Bay Street! Piper Fantouche, beautiful junior partner in a large establishment law firm, is caught up in corporate and personal intrigue that leads to disaster and death. "Dibbet & Dibbet is an awful place,"  he said. "Get out. Don’t go back there for even one hour. You remember we were talking about Pari...

Marcus is a Maths whiz who is not good at sport. His dad is a self-help author who thinks Marcus can achieve anything he sets his mind to...with hilarious results. In illustrated diary format, Marcus's gentle, satiric humour and comic drawings will have readers laughing out loud while learning a surprising amount about rugby.

This is Eileen’s story, one of five stories extracted from THE SWEETHEARTS.Whether in wartime or peace, tales of love, laughter and hardship from the girls in the Rowntrees factory in Yorkshire.“Eileen’s dad worked at the Rowntree’s factory loading cocoa beans into the grinding mills; it was hard physical work, but he was a tall and powerful figure and very fit. Eileen was only five when war broke out and her dad went away, and was just nine years old when he came back from ...

Deric Longden was best known for his books which touched millions in print and on screen, and which were critically acclaimed on both the UK and International stage. Many of the stories he told were drawn from his broadcasting days with BBC Radio Derby and BBC Radio Nottingham, where he enjoyed regular slots and a large audience of loyal listeners.These insights into Deric’s world are drawn from his original ‘Line Up’ Radio Derby scripts, which he often wrote the night before his F...

Transcribed Extracts from Millionaire MBA Business Mentoring Programme.

The first-ever joke book from one of the UK's best-loved comedians, Les Dawson's Joke Book is a must for any fan of this perennially popular comedian. Collecting together the highlights of his 26-year career across radio and television, from his early days on Opportunity Knocks to Cissie and Ada. A lover of language, Les was a secret poet and was fond of high culture, often undercutting his own admiration of the art forms for comic effect. The book includes examples of al...