Today, the general public craves information on food and agriculture with an unprecedented passion. But the agricultural sector, unaccustomed to an interested and inquisitive society, has largely failed to respond to the public’s demands for information. Instead, corporations, time-pressed journalists, bloggers, media celebrities, film-makers, authors and concerned consumers jumped in to fill the void. Food is emotional, and these players - some well-intentioned and others not - got a lot ...

By 2050, we will have ten billion mouths to feed in a world profoundly altered by environmental change. How can we meet this challenge? In How to Feed the World, a diverse group of experts from Purdue University break down this crucial question by tackling big issues one-by-one. Covering population, water, land, climate change, technology, food systems, trade, food waste and loss, health, social buy-in, communication, and, lastly, the ultimate challenge of achieving equal access t...

Food, Inc. is guaranteed to shake up our perceptions of what we eat. This powerful documentary deconstructing the corporate food industry in America was hailed by Entertainment Weekly as "more than a terrific movie -- it's an important movie." Aided by expert commentators such as Michael Pollan and Eric Schlosser, the film poses questions such as: Where has my food come from, and who has processed it? What are the giant agribusinesses and what stake do they have in mainta...

From Nobel Prize winner and bestselling author of Banker to the Poor, a vision of an emerging new economic system that can save humankind and the planetMuhammad Yunus is one of the modern world’s most trenchant social critics. In A World of Three Zeros, he declare it’s time to admit that the capitalist engine has failed most people – that in its current form it inevitably leads to rampant inequality, widespread unemployment, and e...

As we emerge from the recession, a generation is searching for practical answers about how to succeed and make positive change in the world. With real-life success stories and practical advice and exercises, Making Good outlines how to find opportunities to effect change and make money. These opportunities are not just for entrepreneurs and Fortune 500 companies: Making Good shows step-by-step how any person can achieve financial autonomy, capitalize on global changes to ...

Imagine a world in which the excess energy from one business would be used to heat another. Where buildings need less and less energy around the world, and where “regenerative” commercial buildings – ones that create more energy than they use – are being designed. A world in which environmentally sound products and processes would be more cost-effective than wasteful ones. A world in which corporations such as Costco, Nike, BP, and countless others are forming partnerships with env...

Paul Roberts, the best-selling author of The End of Oil, turns his attention to the modern food economy and finds that the system entrusted to meet our most basic need is failing.In this carefully researched, vivid narrative, Roberts lays out the stark economic realities behind modern food and shows how our system of making, marketing, and moving what we eat is growing less and less compatible with the billions of consumers that system was built to serve.At the heart of The...

The definitive work on business strategy for sustainability by the most authoritative voice in the conversation.More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment. These challenges represent unprecedented opportunities for big brands - such as Clorox, De...

Renowned playwright George Bernard Shaw once said "The reasonable man adapts himself to the world, the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man." By this definition, some of today's entrepreneurs are decidedly unreasonable--and have even been dubbed crazy. Yet as John Elkington and Pamela Hartigan argue in The Power of Unreasonable People, our very future may hinge on their work.Through vivid ...

Food is a massive industry and the many key players involved have very different interests. In wealthy nations those interests can range from corporate survival and maintaining profitability in a market with limited demand, to promoting a healthy diet and ensuring food safety. For the poor, the emphasis is all too often on simply getting enough to eat. As information technology and biotechnology are set to revolutionize the food system, it is essential to understand the broad context in wh...

A "witty yet hard-hitting" look at the symptoms, causes, and cures for America's addiction to buying more stuff ( Library Journal).NEW EDITION, REVISED AND UPDATEDaffluenza, n. a painful, contagious, socially transmitted condition of overload, debt, anxiety, and waste resulting from the dogged pursuit of more.We tried to warn you! The 2008 economic collapse proved how resilient and dangerous affluenza can be. Now in its third edition,...

"We can't solve problems by using the same kind of thinking we used when we created them." – Albert EinsteinThis ebook points out the surrounding issues of genetically modified fruit and vegetables that consumers are unaware of. While several parties defend the use of technology to create food, there seems to be little being done to increase awareness about this matter to the end consumer.It also points out alternative food sustainability options such as organic farming and...