This book offers an innovative alternative methodology for managing negotiations grounded in the lived experiences of Mohandas Karamchand Gandhi and Nelson Mandela. Drawing on behaviourographic analysis of their speeches, writings, and life episodes, the work introduces the conceptual framework of “state of relatedness” and five tangible relationship frames – inclination, influence, interpretative, interaction, and issues handling – that underlie all negotiated engagements. The book demons...

Today Internal Branding has become one of the most important aspects of an organisation’s branding strategy and their quest for competitive differentiation. An organisation which is not aligned on the inside often fails to deliver their brand consistently to their external stakeholders. The biggest mistake organizations make is to invest in external branding without focusing from within, leaving your employees unaligned, disorientated and disconnected from your brand. Until everyone from y...

THE 30-DAY AI PERSONAL BRAND PLANBuild Influence, Visibility & Authority — One Day at a Time“In a world where noise drowns out value, the future belongs to those who build their authority with speed, strategy—and AI. This book shows you how to do it in just 30 days.”You don’t need more time. You need a bold system.In today’s noisy, hyper-competitive world, talent alone won’t make you stand out.You need to be visible. Credible. Unforgettable.This is...

In today’s digital era, where your personal brand is your most powerful asset, ‘Ultimate Personal Brand Checklist’ emerges as your definitive guide to achieving personal branding excellence. Authored by Dr.Jerome Joseph, a globally recognized brand guru and best-selling author of ‘Turn Me On: Personal Branding in a Digital Age,’ this book offers an unparalleled checklist for anyone eager to elevate their personal brand to unprecedented heights.Structured across five comprehen...

The management secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of Management.Includes how to:• Build a goal-oriented team• Successfully manage individuals, teams and projects• Set clear goals and give quality feedback• Get things done on time and on budget• Deal with difficult situations

Shopper Marketing explores the subject of shopper marketing, which takes places in the store, aiming to turn shoppers into buyers, at the point of purchase. The goal of shopper marketing is to influence purchase decisions when the shopper is close to the product in the store. Shopper marketing is a relatively new area of marketing, but the financial investments being made in the area are increasing each year. According to surveys, shopper marketing is growing even faster than internet adverti...

Job Interviews In A Week is a simple and straightforward guide to success, giving you everything you need to know in just seven short chapters. From understanding the process, doing your research and making yourself memorable, to feeling confident, handling tough questions and knowing what to ask, you'll soon be on track for success.This book introduces you to the techniques of interview success, giving you a thorough knowledge what you need to do to put in a great intervi...

The marketing secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:• Position your product for a target market• Build a brilliant marketing plan• Create stunning branded marketing materials• Use memorable publicity to build market interest• Take advantage of new technology

The project management secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of Project Management.Includes how to:• Deliver a successful project from start to finish• Communicate effectively with people at all levels• Manage changes and control scope creep• Identify and deal with risks• Work with common project management methodologies

MASTER THE BASICS OF SALES AND NEGOTIATION IN JUST A FEW HOURS!In today's fast-paced world, all leaders and business people need a basic understanding of strategic sales and negotiation skills.Unlock the Secrets to Closing Deals with Ease: Here is a simply written and easy-to-understand book on the basics of sales and negotiation that can be read within a few hours, giving you the much-needed insight to close your next deal...

The selling secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of Selling.Includes how to:• Pitch your product to meet the needs of your customer• Use body language to build rapport• Negotiate and close the deal• Make your customers keep coming back for more• Develop new business relationships

Finding the work you want can be a daunting challenge. The rules have changed, the playing field has been rearranged and the players are unpredictable. Those who play smart will learn a lot about themselves and the dynamic environment of the workplace.Playing smart includes being ready for every conversation that focuses on your career direction. It could be an informal chat with an old friend or a formal interview. It could be a networking meeting or a brief encounter with a new a...