Sensory Evaluation Practices, Fifth Edition, presents the latest developments and methods of sensory evaluation, including those on the front end of innovation, consumer acceptance/preference, multivariate statistical analysis, discrimination testing, descriptive analysis, sensory claims substantiation for advertising, and information management. Additionally, related social psychological methods, such as laddering, design thinking, emotional profiling, and applications of qualitative and ...

Understanding what the consumer wants and will accept are two of the most significant hurdles faced by anyone in new product development. Whether the concern is the proper mouth-feel of a potato chip, the sense of freshness" evoked by a chewing gum, or the weight and texture of a cosmetic, if the consumer doesn't find the product acceptable, it won't sell. Sensory evaluation testing is the process that establishes the consumer acceptability of a product. It can help identify issues before ...

What does research tell us about the effects of school leadership on student achievement? What specific leadership practices make a real difference in school effectiveness? How should school leaders use these practices in their day-to-day management of schools and during the stressful times that accompany major change initiatives? Robert J. Marzano, Timothy Waters, and Brian A. McNulty provide answers to these and other questions in School Leadership That Works.Based on th...

Instructional-Design Theories and Models, Volume III: Building a Common Knowledge Base is perhaps best described by its new subtitle. Whereas Volume II sought to comprehensively review the proliferating theories and models of instruction of the 1980’s and 1990’s, Volume III takes on an even more daunting task: starting to build a common knowledge base that underlies and supports the vast array of instructional theories, models and strategies that constitute the field of Instructio...

Teaching students with learning challenges just got easier with this groundbreaking guide!More and more students are having difficulty acquiring basic reading, writing, and computation skills. If you seek effective strategies to meet their needs, look no further! Use this updated third edition from education expert David A. Sousa to explore the causes of many common learning disorders and discover how to identify, accommodate, and motivate your students. D...

This title is a greatly expanded volume of the original Art and Science of Teaching, offering a competency-based education framework for substantive change based on Dr. Robert Marzano's 50 years of education research. While the previous model focused on teacher outcomes, the new version places focus on student learning outcomes, with research-based instructional strategies teachers can use to help students grasp the information and skills transferred through their instruction. Thr...

This book helps readers apply testing and measurement theories. Featuring 22 self-standing modules, instructors can pick and choose the ones that are most appropriate for their course. Each module features an overview of a measurement issue and a step-by-step application of that theory. Best practices provide recommendations for ensuring the appropriate application of the theory. Practical questions help students assess their understanding of the topic while the examples ...

Since test items are the building blocks of any test, learning how to develop and validate test items has always been critical to the teaching-learning process. As they grow in importance and use, testing programs increasingly supplement the use of selected-response (multiple-choice) items with constructed-response formats. This trend is expected to continue. As a result, a new item writing book is needed, one that provides comprehensive coverage of both types of items and of the validity ...

Meeting a crucial need, this book provides clear recommendations for authentic developmental assessment of children from infancy to age 6, including those with developmental delays and disabilities. It describes principles and strategies for collecting information about children's everyday activities in the home, preschool, and community that serves as a valid basis for intervention planning and progress monitoring. Throughout, the book emphasizes the importance of enlisting parents as par...

Moving Beyond Assessment: A Practical Guide for Beginning Helping Professionals is a text designed to help beginning professionals from social work, nursing, psychology, counseling, and other related disciplines navigate the early stages of working with clients in a variety of settings. The authors are experienced clinicians, supervisors, and professors who have trained hundreds of graduate students to learn how to assess, intervene, and evaluate their work with clients. In addition to the...

In medical education a lot of attention is given to what is said, but less consideration is given to how it is said. There is sometimes a misplaced focus on the content at the expense of the experience for the learner. Best Practices in Medical Teaching illustrates the general principles of effective medical presentation. Stahl and Davis are leading experts in medical communication and they effectively explain the practice and methods behind their success. Applying the principles of adult ...

This concise and accessible textbook examines German philosopher Martin Heidegger’s entire body of work through the lens of his first and best-known book, Being and Time. An influential, twentieth-century scholar, Heidegger is often studied by opposing his early and later works. This insightful, new text guides students through Heidegger’s ideas without shying away from controversial issues and debates within the scholarship. By unifying Being and Time with the rest of Heidegger’s work, th...