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Planning for Retail Development
A Critical View of the British Experience
2006
EN
Written by a leading expert in the field, this is the first thorough critical review of retail planning policy in Britain (including Scotland and Wales). It covers recent changes in government policy and guidance, and examines retail policy within a broader economic and social context.Planning for Retail Development explains key events and debates in the evolution of retail planning policy, at central and local government levels, since the 1960s and draws contrasts between...
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Introducing Public Relations
Theory and Practice
2011
EN
Introducing Public Relations is your guide to the basics of public relations: where it came from, what it means and what issues the industry faces today. It takes readers from the origins of PR all the way to the newest theoretical debates, explaining along the way the changes and development of the role of the PR practitioner.With interviews and ′day in the life′ examples from a wide range of professionals in the industry students will learn what PR practitioners ...
2013
EN
"Expertly synthesizes economic theory and contemporary cases to both explain the structure of the contemporary media industry and shed insight on the significant challenges and controversies confronting the sector."- Lucy Küng, Oxford University and Jonkoping University"A wide-ranging, accessible introduction to media economics and their application to a broad range of media topics from advertising and business models to copyright, audience demand a...
Education plc
Understanding Private Sector Participation in Public Sector Education
2007
EN
Is the privatisation of state education defendable? Did the public sector ever provide a fair education for all learners?In Education plc, Stephen Ball provides a comprehensive, analytic and empirical account of the privatisation of education. He questions the kind of future we want for education and what role privatisation and the private sector may have in that future. Using policy sociology to describe and critically analyse changes in policy, policy technologies and po...
2013
EN
Accessible
Please note: this title will publish in January 2012.This textbook explores the policies and practices employed in the management of people working in the tourism, hospitality and events industries.It considers the nature of these industries and the varied approaches that organizations take with the handling of matters such as recruitment, health and welfare and remuneration. This book is enriched with topical case studies that describe and...
Shaping Places
Urban Planning, Design and Development
2012
EN
Accessible
Shaping Places explains how towns and cities can turn real estate development to their advantage to create the kind of places where people want to live, work, relax and invest. It contends that the production of quality places which enhance economic prosperity, social cohesion and environmental sustainability require a transformation of market outcomes. The core of the book explores why this is essential, and how it can be delivered, by linking a clear vision for the future with t...
Consuming Interests
The Social Provision of Foods
2005
EN
Combining theory, research and policy Consuming Interests provides a topical interdisciplinary exploration into the nature of food provision, policy and regulation. The book provides a detailed examination of corporate retailers, state agencies and consumer organisations involved in the food sector. The analysis explores questions including: * what can the public expect from the state* what limits are there on state action* what are the most appropriate balances
Tourism Marketing
A Collaborative Approach
- Book 18 -
- Aspects of Tourism
2004
EN
This innovative and original book provides valuable insights into the interorganisational dynamics of collaboration in tourism marketing. Specific attention is given to global airline alliances, international hotel consortia, and destination collaboration between nations. The book begins by providing a detailed understanding of tourism marketing principles and practice within the context of inter-organisational collaboration. The impact of collaboration on tourism marketing strategy and th...
2011
EN
Contemporary Tourism Reviews will provide you with critical, state-of-the-art surveys of all of the major areas of tourism study to people who are coming to a topic for the first time. The CTR series provides accessible and structured overviews to all areas of research in the broadly defined subject of tourism with links to original sources of information, sites, books and journals as well as a complete glossary of terms, allowing the reader to research as deeply as they wish. Available in...
The Funding Revolution
New Routes to Project Fundraising
2005
EN
At a time when traditional funding is diminishing and costs increasing, the need to look to new external sources of money is now central to survival for many organizations. New avenues of funding often demand a new outlook, and old ways of thinking can prove to be barriers to success. This book looks not only at methods for raising funds, providing practical steps in preparing for new funding initiatives, but also at the attitudes and mind-sets that form part of the whole picture. The volu...
2012
EN
Accessible
The majority of textbooks on HRM tend to focus on the administrative side of the subject and fail to examine its strategic importance. This book is intended to redress the balance and, taking strategy as its starting point, it looks at the overall role of HRM in the organization. The author explores strategic human resource management through chapters on managing change in strategy, structure, and culture; the role of human resource planning, and types of employment system. He also reviews...
2012
EN
Accessible
In the last decade there has been an increasing interest in the role of people management in formulating key business decisions. This book offers a counterbalance to the predominant view that Human Resource and Personnel managers have little influence in the strategy making process. The book offers guidance to Personnel / HR managers aspiring to raise their status in organisations, as well as an indication of the future development of the role of people management at the highest levels of ...











