Introducing return on relationship” with your most valued customersThe traditional model of growing your business-by relying on employees in sales, marketing, and product development-is dying. Today’s most successful companies are taking a different approach: getting customers to market, sell, and create products for them.In assessing client value, most companies look at the money paid for their goods and services. But in this book, Customer Strat...

A captivating history of the baseball reformers and revolutionaries who challenged their sport and society—and in turn helped change America.Athletes have often used their platform to respond to and protest injustices, from Muhammad Ali and Colin Kaepernick to Billie Jean King and Megan Rapinoe. Compared to their counterparts, baseball players have often been more cautious about speaking out on controversial issues; but throughout the sport’s history, there have be...

This is the Proceedings of III Advanced Ceramics and Applications conference, held in Belgrade, Serbia in 2014. It contains 25 papers on various subjects regarding preparation, characterization and application of advanced ceramic materials.

Founded in a perspective that speaks to the diversity of contexts and processes used across Canada, this work is nevertheless firmly grounded in theory, offering an in-depth analysis geared toward advanced study in community practice.This depth is further strengthened by the diversity of topics represented in this collective work: community work in various regions of the country exploring issues of poverty and environmental activism; community work with immigrants and refugees, and...

Bill Lee has experienced success as a Tennessee cattle farmer and businessman, but he has also known his share of tragedy and adversity. This Road I’m On is his story of fostering resilience and developing a heart for helping others by responding to those bittersweet moments with faith, hope, and perseverance.

In Case Study Research, Bill Lee and Mark Saunders describe the properties of case study designs in organizational research, exploring the uses, advantages and limitations of case research. They also demonstrate the flexibility that case designs offer, and challenges the myths surrounding this approach.Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty...

The return of a sports classic with a new foreword by the authorFinally back in print after many years, here is Bill Lee’s classic tale of his renegade life on and off the mound. Whether walking out on the Montreal Expos to protest the release of a valued teammate or telling sportswriters eager for candid and offbeat comments more about the game than his bosses wanted anyone to know, pitcher Bill “Spaceman” Lee became celebrated as much for his rebellious personality as for his rem...

Challenges and Controversies in Management Research explores the history and cultural context, current issues and controversies and potential development of research in the field of management. The collection of essays is written by scholars of international standing, and the chapters address the development of management research in one or another continent, the need for global collaboration, the current state of management research and the development of the business school sett...

It was 1982 when Bill Lee was famously booted from the Montreal Expos after he went AWOL in protest of another player’s mistreatment by management. His reputation for antics both on and off the field guaranteed that no other club would pick him up. The Ace from Space had landed on professional baseball’s blacklist, and so it was that one of the most popular major-league pitchers of our day was fated to pack his bags and wander the globe searching for a ball game.Have Glove, Wil...

**The New York Times bestseller from the author of The Bullpen Gospels. “**A humorous, candid and insightful memoir . . . Grade: Home Run.”—Cleveland Plain DealerAfter six years in the minors, pitcher Dirk Hayhurst hopes 2008 is the year he breaks into the big leagues. But every time Dirk looks up, the bases are loaded with challenges—a wedding balancing on a blind hope, a family in chaos, and paychecks that beg Dirk to ask, “How long can...

The definitive history of the Montreal Expos by the definitive Expos fan, the New York Times bestselling sportswriter and Grantland columnist Jonah Keri.2014 is the 20th anniversary of the strike that killed baseball in Montreal, and the 10th anniversary of the team's move to Washington, DC. But the memories aren't dead--not by a long shot. The Expos pinwheel cap is still sported by Montrealers, former fans, and by many more in the US and Canada as...

The decline and fall of the Montreal Expos. In 1969 the Montreal Expos played their first game. Thirty-two years later the team that once boasted baseball’s best farm system is nearly dead. In this book former Expos president Claude Brochu gets to the bottom of the Expos’ story. From his successful marketing career at Seagram’s Claude Brochu was thrust into the role of Expos president in 1986. Back then the Expos were a team with terrific potential. But as the years went by attendance bega...