As a leader, team member, mum or dad, it’s not enough for people to just hear you, they also need to be motivated to listen to you and understand what you’re saying. Everyone is different, has different motivations, needs and conflict triggers. If you want to avoid miscommunication, mismanagement and conflict, you need to know how to individualise your communication.This book explains not only the concepts of the Process Communication Model®, it also gives you highly practical appl...