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If Then

How One Data Company Invented the Future

by Jill Lepore ...

Radio 4's Book of the WeekA Financial Times Book of the YearShortlisted for the 2020 Financial Times / McKinsey Business Book of the YearLonglisted for the National Book Award'The story of the original data science hucksters of the 1960s is hilarious, scathing and sobering - what you might get if you crossed Mad Men with Theranos' David RuncimanThe Simulmatics Corpor... ... Read more

$13.99 NZD

Radio 4's Book of the WeekA Financial Times Book of the YearShortlisted for the 2020 Financial Times / McKinsey Business Book of the YearLonglisted for the National Book Award'The story of the original data science hucksters of the 1960s is hilarious, scathing and sobering - what you might get if you crossed Mad Men with Theranos' David RuncimanThe Simulmatics Corpor...
... Read more
Targeted

My Inside Story of Cambridge Analytica and How Trump, Brexit and Facebook Broke Democracy

by Brittany Kaiser ...

In this explosive memoir, a political consultant and technology whistleblower reveals the disturbing truth about the multi-billion-dollar data industry, revealing to the public how companies are getting richer using our personal information and exposing how Cambridge Analytica exploited weaknesses in privacy laws to help elect Donald Trump.When Brittany Kaiser joined Cambridge Analytica – the UK ... Read more

$12.99 NZD

In this explosive memoir, a political consultant and technology whistleblower reveals the disturbing truth about the multi-billion-dollar data industry, revealing to the public how companies are getting richer using our personal information and exposing how Cambridge Analytica exploited weaknesses in privacy laws to help elect Donald Trump.When Brittany Kaiser joined Cambridge Analytica – the UK
... Read more
Access 2010 Bible

by Michael R. Groh ...

Series Book 695 - Bible
The expert guidance you need to get the most out of Access 2010Get the Access 2010 information you need to succeed with this comprehensive reference. If this is your first encounter with Access, you'll appreciate the thorough attention to database fundamentals and terminology. If you're familiar with earlier versions, you can jump right into Access 2010 enhancements such as the new Access user ... Read more

$61.99 NZD

The expert guidance you need to get the most out of Access 2010Get the Access 2010 information you need to succeed with this comprehensive reference. If this is your first encounter with Access, you'll appreciate the thorough attention to database fundamentals and terminology. If you're familiar with earlier versions, you can jump right into Access 2010 enhancements such as the new Access user
... Read more
Access 2003 For Dummies

by John Kaufeld ...

When you hear the word “database,” do your eyes glaze over? Does the mention of fields and tables make your blood pressure skyrocket? Does the idea of entering and using hyperlinks make you hyperventilate?Whether you’re running a business or a household . . . whether you need to be able to quickly access customer information, your recipe for chicken cacciatore, or the Little League team’s records, ... Read more

$27.99 NZD

When you hear the word “database,” do your eyes glaze over? Does the mention of fields and tables make your blood pressure skyrocket? Does the idea of entering and using hyperlinks make you hyperventilate?Whether you’re running a business or a household . . . whether you need to be able to quickly access customer information, your recipe for chicken cacciatore, or the Little League team’s records,
... Read more
T-SQL Querying

by Itzik Ben-Gan, Adam Machanic, Dejan Sarka, Kevin Farlee ...

Series series Developer Reference
T-SQL insiders help you tackle your toughest queries and query-tuning problemsSqueeze maximum performance and efficiency from every T-SQL query you write or tune. Four leading experts take an in-depth look at T-SQL’s internal architecture and offer advanced practical techniques for optimizing response time and resource usage. Emphasizing a correct understanding of the language and its foundations, ... Read more

$90.45 NZD

T-SQL insiders help you tackle your toughest queries and query-tuning problemsSqueeze maximum performance and efficiency from every T-SQL query you write or tune. Four leading experts take an in-depth look at T-SQL’s internal architecture and offer advanced practical techniques for optimizing response time and resource usage. Emphasizing a correct understanding of the language and its foundations,
... Read more
A Manager's Guide to Data Warehousing

by Laura Reeves ...

Aimed at helping business and IT managers clearly communicate with each other, this helpful book addresses concerns straight-on and provides practical methods to building a collaborative data warehouse . You’ll get clear explanations of the goals and objectives of each stage of the data warehouse lifecycle while learning the roles that both business managers and technicians play at each stage. ... Read more

$95.99 NZD

Aimed at helping business and IT managers clearly communicate with each other, this helpful book addresses concerns straight-on and provides practical methods to building a collaborative data warehouse . You’ll get clear explanations of the goals and objectives of each stage of the data warehouse lifecycle while learning the roles that both business managers and technicians play at each stage.
... Read more
Microsoft Excel VBA Codes Are Fun, Simple, and Easy to Learn In One Hour or Less: VBA for Students, Parents, and Professionals (First Edition)

by Kenny L Keys ...

This book is the first of three books to come in a series that is dedicated to making VBA in Microsoft Excel less scary for regular, everyday people. I’m committed to providing tutorials in a way that will allow my books to be as easily understood as watching a cartoon on your television screen; this is why pictorial examples dominates this book; the images will follow me step by step in the ... Read more

$5.65 NZD

This book is the first of three books to come in a series that is dedicated to making VBA in Microsoft Excel less scary for regular, everyday people. I’m committed to providing tutorials in a way that will allow my books to be as easily understood as watching a cartoon on your television screen; this is why pictorial examples dominates this book; the images will follow me step by step in the
... Read more
Access 2010 All-in-One For Dummies

by Alison Barrows, Margaret Levine Young, Joseph C. Stockman ...

The all-in-one reference to all aspects of Microsoft Access 2010If you want to learn Microsoft Access inside and out, the nine minibooks in this easy-access reference are exactly what you need. Read the book cover to cover, or jump into any of the minibooks for the instruction and topics you need most. Learn how to connect Access to SQL Server, manipulate your data locally, use nifty new features ... Read more

$49.99 NZD

The all-in-one reference to all aspects of Microsoft Access 2010If you want to learn Microsoft Access inside and out, the nine minibooks in this easy-access reference are exactly what you need. Read the book cover to cover, or jump into any of the minibooks for the instruction and topics you need most. Learn how to connect Access to SQL Server, manipulate your data locally, use nifty new features
... Read more
Achieving Extreme Performance with Oracle Exadata

by Rick Greenwald,Robert Stackowiak,Maqsood Alam,Mans Bhuller ...

The only Oracle Press guide to the powerful technology available in the Sun Oracle Database Machine and the Exadata Storage Server Achieving Extreme Performance with Oracle Exadata and the Sun Oracle Database Machine is filled with best practices for deployments, hardware sizing, architecting the database machine environments for maximum availability, and backup and recovery. Oracle Database 11 g ... Read more

$78.03 NZD

The only Oracle Press guide to the powerful technology available in the Sun Oracle Database Machine and the Exadata Storage Server Achieving Extreme Performance with Oracle Exadata and the Sun Oracle Database Machine is filled with best practices for deployments, hardware sizing, architecting the database machine environments for maximum availability, and backup and recovery. Oracle Database 11 g
... Read more
Teach Yourself VISUALLY Access 2010

by Faithe Wempen ...

Series Book 64 - Teach Yourself VISUALLY (Tech)
The visual way to get up to speed on Access 2010It's one thing to gain access to Access. It's another thing entirely to figure out how to do all the things you want to do in Access, because the software is not all that intuitive. This full-color guide clearly shows you how to get the most out of Access 2010, including how to enter new records; create, edit, and design tables and forms; organize, ... Read more

$37.99 NZD

The visual way to get up to speed on Access 2010It's one thing to gain access to Access. It's another thing entirely to figure out how to do all the things you want to do in Access, because the software is not all that intuitive. This full-color guide clearly shows you how to get the most out of Access 2010, including how to enter new records; create, edit, and design tables and forms; organize,
... Read more
Introduction To Hadoop

by Prof. Jeffery Owens ...

The most well known technology used for Big Data is Hadoop. Hadoop is used by Yahoo, eBay, LinkedIn and Facebook. It has been inspired from Google publications on MapReduce, GoogleFS and BigTable. As Hadoop can be hosted on commodity hardware (usually Intel PC on Linux with one or 2 CPU and a few TB on HDD, without any RAID replication technology), it allows them to store huge quantity of data ... Read more

$4.32 NZD

The most well known technology used for Big Data is Hadoop. Hadoop is used by Yahoo, eBay, LinkedIn and Facebook. It has been inspired from Google publications on MapReduce, GoogleFS and BigTable. As Hadoop can be hosted on commodity hardware (usually Intel PC on Linux with one or 2 CPU and a few TB on HDD, without any RAID replication technology), it allows them to store huge quantity of data
... Read more
Crystal Reports 2008 For Dummies

by Allen G. Taylor ...

A report is only useful if those who receive it understand what it means. Knowing how to use Crystal Reports gives you the edge in producing reports from your database that really are crystal clear.Crystal Reports 2008 For Dummies is a quick and easy guide to get you going with the latest version of this bestselling report-writing software. In fact, it’s so popular that previous editions have made ... Read more

$37.99 NZD

A report is only useful if those who receive it understand what it means. Knowing how to use Crystal Reports gives you the edge in producing reports from your database that really are crystal clear.Crystal Reports 2008 For Dummies is a quick and easy guide to get you going with the latest version of this bestselling report-writing software. In fact, it’s so popular that previous editions have made
... Read more
Standard Deviations

the truth about flawed statistics, AI and Big Data

by Gary Smith ...

Did you know that chicken eggs can influence how computers generate random events? Or that humans can postpone death until after important ceremonial occasions? Or live three to five years longer if they have positive initials, like ACE?All these 'facts' have been presented with a straight face by researchers and backed up with convincing statistics. In Standard Deviations, economics professor ... Read more

$11.06 NZD

Did you know that chicken eggs can influence how computers generate random events? Or that humans can postpone death until after important ceremonial occasions? Or live three to five years longer if they have positive initials, like ACE?All these 'facts' have been presented with a straight face by researchers and backed up with convincing statistics. In Standard Deviations, economics professor
... Read more
Sentiment Analysis

Mining Opinions, Sentiments, and Emotions

by Bing Liu ...

Sentiment analysis is the computational study of people's opinions, sentiments, emotions, and attitudes. This fascinating problem is increasingly important in business and society. It offers numerous research challenges but promises insight useful to anyone interested in opinion analysis and social media analysis. This book gives a comprehensive introduction to the topic from a primarily natural ... Read more

$104.73 NZD

Sentiment analysis is the computational study of people's opinions, sentiments, emotions, and attitudes. This fascinating problem is increasingly important in business and society. It offers numerous research challenges but promises insight useful to anyone interested in opinion analysis and social media analysis. This book gives a comprehensive introduction to the topic from a primarily natural
... Read more
Introducing Microsoft SQL Server 2014

by Ross Mistry, Stacia Misner ...

Series series Introducing
NOTE: This title is also available as a free eBook on the Microsoft Download Center. It is offered for sale in print format as a convenience. Get a head start evaluating SQL Server 2014 - guided by two experts who have worked with the technology from the earliest beta. Based on Community Technology Preview 2 (CTP2) software, this guide introduces new features and capabilities, with practical ... Read more

Free

NOTE: This title is also available as a free eBook on the Microsoft Download Center. It is offered for sale in print format as a convenience. Get a head start evaluating SQL Server 2014 - guided by two experts who have worked with the technology from the earliest beta. Based on Community Technology Preview 2 (CTP2) software, this guide introduces new features and capabilities, with practical
... Read more
Data Science Strategy For Dummies

by Ulrika Jägare ...

All the answers to your data science questionsOver half of all businesses are using data science to generate insights and value from big data. How are they doing it? Data Science Strategy For Dummies answers all your questions about how to build a data science capability from scratch, starting with the “what” and the “why” of data science and covering what it takes to lead and nurture a top-notch ... Read more

$37.99 NZD

All the answers to your data science questionsOver half of all businesses are using data science to generate insights and value from big data. How are they doing it? Data Science Strategy For Dummies answers all your questions about how to build a data science capability from scratch, starting with the “what” and the “why” of data science and covering what it takes to lead and nurture a top-notch
... Read more
Microsoft Office Access 2007 All-in-One Desk Reference For Dummies

by Alan Simpson, Margaret Levine Young, Alison Barrows, April Wells, Jim McCarter ...

Updated to cover all the latest features and capabilities of Access 2007, this resource provides new and inexperienced Access users with eight task-oriented minibooks that cover begininning to advanced-level materialEach minibook covers a specific aspect of Access, such as database design, tables, queries, forms, reports, and macrosShows how to accomplish specific tasks such as database ... Read more

$37.99 NZD

Updated to cover all the latest features and capabilities of Access 2007, this resource provides new and inexperienced Access users with eight task-oriented minibooks that cover begininning to advanced-level materialEach minibook covers a specific aspect of Access, such as database design, tables, queries, forms, reports, and macrosShows how to accomplish specific tasks such as database
... Read more
Oracle Database 12c New Features

by Robert Freeman ...

Explore all the exciting and innovative new features of Oracle Database 12c! Written by Oracle ACE Robert Freeman, this Oracle Press guide introduces you to the myriad of new features packed into the latest Oracle Database release. Filled with essential information, the book provides you with everything you need to know to get up and running quickly on Oracle Database 12c. Supported by running ... Read more

$45.53 NZD

Explore all the exciting and innovative new features of Oracle Database 12c! Written by Oracle ACE Robert Freeman, this Oracle Press guide introduces you to the myriad of new features packed into the latest Oracle Database release. Filled with essential information, the book provides you with everything you need to know to get up and running quickly on Oracle Database 12c. Supported by running
... Read more
Oracle Database 11g A Beginner's Guide

by Ian Abramson, Michael Abbey, Michael Corey ...

Series series Beginner's Guide
Get a Solid Foundation in Oracle Database TechnologyMaster Oracle Database 11g fundamentals quickly and easily. Using self-paced tutorials, this book covers core database essentials, the role of the administrator, high availability, and large database features. Oracle Database 11g: A Beginner's Guide walks you, step by step, through database setup, administration, programming, backup, and recovery ... Read more

$67.58 NZD

Get a Solid Foundation in Oracle Database TechnologyMaster Oracle Database 11g fundamentals quickly and easily. Using self-paced tutorials, this book covers core database essentials, the role of the administrator, high availability, and large database features. Oracle Database 11g: A Beginner's Guide walks you, step by step, through database setup, administration, programming, backup, and recovery
... Read more
HOW TO LEARN MICROSOFT SQL SERVER QUICKLY!

by Andrei Besedin ...

HOW TO LEARN MICROSOFT SQL SERVER QUICKLY!Whether you are an IT developer or Pro, SQL server is one of the programs you need to learn if you want to implement and manage database solutions, work with powerful reporting features and much more. The primary function of the SQL server is to store retrieving data as required by other applications.When you learn the program, you will be able to retrieve ... Read more

$4.44 NZD

HOW TO LEARN MICROSOFT SQL SERVER QUICKLY!Whether you are an IT developer or Pro, SQL server is one of the programs you need to learn if you want to implement and manage database solutions, work with powerful reporting features and much more. The primary function of the SQL server is to store retrieving data as required by other applications.When you learn the program, you will be able to retrieve
... Read more
Learning Ceph

by Karan Singh ...

If you already have basic knowledge of GNU/Linux and storage systems, but have no experience of software-defined storage solutions and Ceph, and are eager to learn about it, this is the book for you. If you are looking for your next career jump as a Ceph administrator, this book is also ideal for you. ... Read more

$36.21 NZD or Free with Kobo Plus

If you already have basic knowledge of GNU/Linux and storage systems, but have no experience of software-defined storage solutions and Ceph, and are eager to learn about it, this is the book for you. If you are looking for your next career jump as a Ceph administrator, this book is also ideal for you.
... Read more
Data Cleaning

by Ihab F. Ilyas, Xu Chu ...

This is an overview of the end-to-end data cleaning process. Data quality is one of the most important problems in data management, since dirty data often leads to inaccurate data analytics results and incorrect business decisions.Poor data across businesses and the U.S. government are reported to cost trillions of dollars a year. Multiple surveys show that dirty data is the most common barrier ... Read more

$74.82 NZD

This is an overview of the end-to-end data cleaning process. Data quality is one of the most important problems in data management, since dirty data often leads to inaccurate data analytics results and incorrect business decisions.Poor data across businesses and the U.S. government are reported to cost trillions of dollars a year. Multiple surveys show that dirty data is the most common barrier
... Read more
Microsoft SQL Server 2005

Changing the Paradigm

by Scalability Experts, Inc. ...

Microsoft SQL Server 2005: Changing the Paradigm (SQL Server 2005 Public Beta Edition) will prepare database administrators for upcoming changes in SQL Server 2005. Obtain the skills necessary to run SQL Server 2005 from the experts at Microsoft Gold Partner. Get a head-start to understanding the new concepts and features of SQL Server 2005 from the database administrator's perspective, including ... Read more

$32.39 NZD

Microsoft SQL Server 2005: Changing the Paradigm (SQL Server 2005 Public Beta Edition) will prepare database administrators for upcoming changes in SQL Server 2005. Obtain the skills necessary to run SQL Server 2005 from the experts at Microsoft Gold Partner. Get a head-start to understanding the new concepts and features of SQL Server 2005 from the database administrator's perspective, including
... Read more
SQL Queries for Mere Mortals

A Hands-On Guide to Data Manipulation in SQL

by John Viescas ...

Series series For Mere Mortals
The #1 Easy, Common-Sense Guide to SQL Queries—Updated with More Advanced Techniques and SolutionsForeword by Keith W. Hare, Vice Chair, USA SQL Standards CommitteeSQL Queries for Mere Mortals has earned worldwide praise as the clearest, simplest tutorial on writing effective queries with the latest SQL standards and database applications. Now, author John L. Viescas has updated this hands-on ... Read more

$66.54 NZD

The #1 Easy, Common-Sense Guide to SQL Queries—Updated with More Advanced Techniques and SolutionsForeword by Keith W. Hare, Vice Chair, USA SQL Standards CommitteeSQL Queries for Mere Mortals has earned worldwide praise as the clearest, simplest tutorial on writing effective queries with the latest SQL standards and database applications. Now, author John L. Viescas has updated this hands-on
... Read more

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