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  • Sales Enablement

    A Master Framework to Engage, Equip, and Empower A World-Class Sales Force

    Put buyer experience and selling resources front-and-center to boost revenueSales Enablement is the essential guide to boosting revenue through smarter selling. A thorough, practical introduction to sales enablement best practices, this book provides step-by-step approaches for implementation alongside expert advice. In clarifying the sales enablement space and defining its practices, this ... Les mer

    218,59 kr

  • AI First

    The Playbook for a Future-Proof Business and Brand

    AI is going to change brand strategy and marketing forever. Are you ready?What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, ... Les mer

    232,69 kr eller gratis med Kobo Plus

  • $100M Offers

    How To Make Offers So Good People Feel Stupid Saying No

    Serie Bok 1 - Acquisition.com $100M Series
    ** OVER 5,000,000 COPIES SOLD IN THIS SERIES!! **Number 1 Amazon BEST SELLER over the last FOUR YEARS!I took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo….combined….as a kid in my twenties….using the $100M Offer method. It works. And it will work for you.Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away ... Les mer

    151,38 kr eller gratis med Kobo Plus

  • Getting More

    How You Can Negotiate to Succeed in Work and Life

    LEARN HOW TO GET MORE IN EVERY SITUATION FROM THE WORLD'S LEADING NEGOTIATORWe're always negotiating. Whether making a business deal, talking to friends or booking a holiday, negotiation is going on. And most of us are terrible at it.Wharton Business School Professor Stuart Diamond runs the most popular course at Wharton business school, he advises Google and the UN on how to make deals, and his ... Les mer

    109,19 kr

  • 11 Deadly Presentation Sins

    A Path to Redemption for Public Speakers, PowerPoint Users and Anyone Who Has to Get Up and Talk in Front of an Audience

    “We've all committed the 11 deadly presentation sins on the way up in our careers. This insightful book will help make sure that your way up doesn't become the way down!"– Dr. Nick Morgan, author of Give Your Speech, Change the World11 Deadly Presentation Sins is the perfect book for public speakers, business presenters, PowerPoint users and anyone who has to get up and talk in front of an ... Les mer

    82,93 kr

  • Hooked

    How to Build Habit-Forming Products

    av Nir Eyal ...
    THE INTERNATIONAL BESTSELLER | OVER 500,000 COPIES SOLD WORLDWIDEWhy do some products capture our attention while others fade into obscurity?What makes us check our phones, open an app, or scroll a feed without even thinking?Is there a repeatable pattern behind how technology hooks us?In Hooked, Nir Eyal reveals the secret psychology behind the world’s most engaging products. Introducing the ... Les mer

    167,04 kr

  • This is Marketing

    You Can’t Be Seen Until You Learn To See

    av Seth Godin ...
    #1 WALL STREET JOURNAL BESTSELLER & INSTANT NEW YORK TIMES BESTSELLERA game-changing approach to marketing, sales, and advertising.For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation ... Les mer

    192,76 kr

  • Persoonlijke effectiviteit in zaken

    Direct toepasbaar in uw praktijk

    Elke dag zijn er situaties waarin het aankomt op uw persoonlijke effectiviteit. Lastige onderhandelingen, een presentatie voor een kritisch publiek, een vergadering die uit de hand loopt, een acquisitie gesprek waar u tegenop kijkt. Zes korte hoofdstukken met tips & tricks. Compleet door de vele links met achtergrond informatie. Van belang voor uw werk en loopbaan door de zakelijke inslag. ... Les mer

    Gratis

  • Building a StoryBrand 2.0

    Clarify Your Message So Customers Will Listen

    av Donald Miller ...
    When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .Since the original publication of Building a StoryBrand, over one million business leaders have discovered Donald Miller's powerful StoryBrand framework, and their businesses are growing. Now, the classic resource for ... Les mer

    208,79 kr

  • Drive

    The Surprising Truth About What Motivates Us

    The New York Times bestseller that gives readers a paradigm-shattering new perspective on motivationMost people believe that the best way to motivate is with rewards—known as the carrot-and-stick approach. That's a mistake, says Daniel H. Pink, author of To Sell Is Human: The Surprising Truth About Motivating Others.In this provocative and persuasive new book, Pink asserts that the secret to high ... Les mer

    87,15 kr

  • Competing Against Luck

    The Story of Innovation and Customer Choice

    The foremost authority on innovation and growth presents a path-breaking book on business strategy every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for.How do companies know how to grow? How can they create products that they are sure customers want to buy? Can ... Les mer

    208,79 kr

  • $100M Leads

    How to Get Strangers to Want to Buy Your Stuff

    Serie Bok 2 - Acquisition.com $100M Series
    You can get two times, 10 times, or 100 times more leads than you currently are without changing anything about what you sell....This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.The ... Les mer

    151,38 kr eller gratis med Kobo Plus

  • Die Spieltheorie

    Nash und das Gefangenendilemma

    av 50Minuten ...
    Serie serien Management und Marketing
    In nur 50 Minuten die Spieltheorie verstehenAufbauend auf früheren Theorien entstand die Spieltheorie Mitte des 20. Jahrhunderts. Sie setzt sich aus Konzepten und Theorien verschiedener Mathematiker und Ökonomen zusammen und genießt bis heute große Wichtigkeit. Gleich mehrere Spieltheoretiker haben einen Nobelpreis für Wirtschaftswissenschaften gewonnen. Die Spieltheorie eignet sich hervorragend ... Les mer

    128,46 kr eller gratis med Kobo Plus

  • Success in Mlm, Network Marketing, and Personal Selling

    A Step-By-Step Guide to Creating a Powerful Sales Organization and Becoming Rich and Successful in Multi-Level and Network Marketing

    By whatever term it's called, multi-level marketing, network marketing, or personal selling, this type of sales, done right, offers you an opportunity to become rich and successful by not only selling a product but by building a growing sales team to sell. This complete and easy-to-use guide reveals how you can sell virtually any type of product or service this way. You can easily start the ... Les mer

    35,00 kr

  • Tech-Powered Sales

    Achieve Superhuman Sales Skills

    Conventional ways of selling are becoming outdated. Learn what it takes to go from the traditional sales mindset to a tech-enabled sales superhero.In tough markets and with more people working remotely, creating a quality sales pipeline in traditional ways is more challenging than ever. As sales technologies continue to evolve and advance, developing technical quotient (TQ) is an essential element ... Les mer

    139,16 kr

  • Go Pro

    7 Steps to Becoming a Network Marketing Professional

    av Eric Worre ...
    Over twenty years ago at a company convention, Eric Worre had an aha moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a ... Les mer

    74,63 kr

  • The JOLT Effect

    How High Performers Overcome Customer Indecision

    From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... Les mer

    134,29 kr

  • How to Have Confidence and Power In Dealing With People

    av Les Giblin ...
    Taking a brass tacks approach to communication, How to Have Confidence and Power in Dealing With People explains how to interact with others as they really are, not as you would like them to be. The goal is to get what you want from them successfully – be it cooperation, goodwill, love or security.Les Giblin, a recognized expert in the field of human relations, has devised a method for dealing ... Les mer

    121,09 kr eller gratis med Kobo Plus

  • You Can Negotiate Anything

    The Groundbreaking Original Guide to Negotiation

    av Herb Cohen ...
    Over one million copies sold and nine months on the New York Times bestseller list!**For readers of the bestsellers Atomic Habits and Never Split the Difference—this bestselling classic will teach you to hone your intuition to effectively communicate and negotiate...making sure you win every time. These groundbreaking methods will yield remarkable results!YES, YOU CAN WIN!Master negotiator Herb Co ... Les mer

    145,00 kr

  • Purple Cow

    Transform Your Business by Being Remarkable

    av Seth Godin ...
    You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice.What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of P's used by marketers - Pricing, Promotion, Publicity - aren't working anymore. The golden age of advertising ... Les mer

    128,46 kr

  • Fanatical Prospecting

    The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling

    av Jeb Blount ...
    Ditch the failed sales tactics, fill your pipeline, and crush your numberWith over 500,000 copies sold Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting.The brutal fact is the number one reason for failure in sales ... Les mer

    242,89 kr

  • Pre-Suasion

    A Revolutionary Way to Influence and Persuade

    When it comes to persuasion, success can begin before you say a word.**‘An instant classic.’**Forbes‘Utterly fascinating.’ Adam Grant, author of Originals and Give and Take‘Shockingly insightful.’ Chip Heath, co-author of Switch and Made... ... Les mer

    167,04 kr

  • The New Model of Selling

    Selling to an Unsellable Generation

    The old way of selling was killed off years ago. So why are businesses still leaning on old strategies?Jeremy Miner and Jerry Acuff know firsthand how frustrating sales can be, especially when companies require old, outdated methods. And today’s buyers, armed with an excess of information online, are skeptical and unwilling to engage with salespeople like they used to. As a result, traditional ... Les mer

    119,39 kr eller gratis med Kobo Plus

  • SPIN Selling

    av Neil Rackham ...
    The international bestseller that revolutionized high-end selling!Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, $1-million dollar ... Les mer

    299,59 kr