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  • Video Game Design

    Principles and Practices from the Ground Up

    Series series Required Reading Range
    Video Game Design is a visual introduction to integrating core design essentials, such as critical analysis, mechanics and aesthetics, prototyping, level design, into game design.Using a raft of examples from a diverse range of leading international creatives and award-winning studios, this is a must-have guide for budding game designers. Industry perspectives from game industry professionals ... Leer más

    $686 MXN

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  • Reality Is Broken

    Why Games Make Us Better and How They Can Change the World

    “McGonigal is a clear, methodical writer, and her ideas are well argued. Assertions are backed by countless psychological studies.” —The Boston Globe“Powerful and provocative . . . McGonigal makes a persuasive case that games have a lot to teach us about how to make our lives, and the world, better.” —San Jose Mercury News“Jane McGonigal's insights have the elegant, compact, deadly simplicity of ... Leer más

    $233 MXN

  • The Inevitable

    Understanding the 12 Technological Forces That Will Shape Our Future

    de Kevin Kelly ...
    **A New York Times BestsellerFrom one of our leading technology thinkers and writers, a guide through the twelve technological imperatives that will shape the next thirty years and transform our lives**Much of what will happen in the next thirty years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an ... Leer más

    $183 MXN

  • Emotional Design

    Why We Love (or Hate) Everyday Things

    de Don Norman ...
    Why attractive things work better—and other crucial insights into human-centered design.**“You'll never see housewares the same way again.”—**WiredEmotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. Building on his ... Leer más

    Antes $219 MXN Ahora $34 MXN

  • Rise of the Videogame Zinesters

    How Freaks, Normals, Amateurs, Artists, Dreamers, Drop-outs, Queers, Housewives,and People Like You Are Taking Back an Art Form

    de Anna Anthropy ...
    "Anna Anthropy is a key personality in the ongoing paradigm shift that is slowly changing the way videogames are understood, by creators and players, and by the wider culture."—Patrick Alexander, Eegra.com"Equal parts autobiography, ethnography, and how-to manual, this book concisely makes the case for the unique power of 'zinester' games."—Adam Parrish, NYU's Interactive Telecommunication Program ... Leer más

    $197 MXN

  • Designing for Interaction

    Creating Innovative Applications and Devices

    de Dan Saffer ...
    Series series Voices That Matter
    Building products and services that people interact with is the big challenge of the 21st century. Dan Saffer has done an amazing job synthesizing the chaos into an understandable, ordered reference that is a bookshelf must-have for anyone thinking of creating new designs.”— Jared Spool, CEO of User Interface EngineeringInteraction design is all around us. If you’ve ever wondered why your mobile ... Leer más

    $654 MXN

  • Game Design

    How to Create Video and Tabletop Games, Start to Finish

    Many aspiring game designers have crippling misconceptions about the process involved in creating a game from scratch, believing a "big idea" is all that is needed to get started. But game design requires action as well as thought, and proper training and practice to do so skillfully. In this indispensible guide, a published commercial game designer and longtime teacher offers practical ... Leer más

    $220 MXN

  • Thinking Machines

    The Quest for Artificial Intelligence--and Where It's Taking Us Next

    de Luke Dormehl ...
    A fascinating look at Artificial Intelligence, from its humble Cold War beginnings to the dazzling future that is just around the corner.When most of us think about Artificial Intelligence, our minds go straight to cyborgs, robots, and sci-fi thrillers where machines take over the world. But the truth is that Artificial Intelligence is already among us. It exists in our smartphones, fitness ... Leer más

    $97 MXN

  • The Design of Future Things

    de Don Norman ...
    **An illuminating look at smart technology, by the legendary designer and author of The Design of Everyday Things.“Written with wit, authority and the pragmatic, everyman touch that probably made Norman so good at his job in the first place.”—BBC Focus Magazine**In The Design of Future Things, bestselling author Donald A. Norman presents a revealing examination of smart technology, from smooth ... Leer más

    $181 MXN

  • Designing Games

    A Guide to Engineering Experiences

    Ready to give your design skills a real boost? This eye-opening book helps you explore the design structure behind most of today's hit video games. You'll learn principles and practices for crafting games that generate emotionally charged experiences - a combination of elegant game mechanics, compelling fiction, and pace that fully immerses players.In clear and approachable prose, design pro Tynan ... Leer más

    $269 MXN

  • Escape the Game: How to Make Puzzles and Escape Rooms

    de Adam Clare ...
    If you are thinking of opening an escape game or are wondering what goes on behind-the-scenes at an escape game this book is for you.Escape the Game addresses the most common questions that people have about designing, making, and running escape rooms.In the book you will discover:-How to design for a fun play experience-What documentation you need-How to design for a fun play experience-Ways to ... Leer más

    $154 MXN

  • Brain Gain

    Technology and the Quest for Digital Wisdom

    de Marc Prensky ...
    "In an age where the answer to every question is at your fingertips, where does the human brain fit in?"In one hand-held object, we are able to manage all of our calendars, documents, and interpersonal relationships with such ease that many people are lost when forced to do perform these tasks without the aid of electronics. Often heard are the calls for less technology and more face-to-face ... Leer más

    $176 MXN