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Interactive Technologies Serie de eBooks

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  • Forms that Work

    Designing Web Forms for Usability

    de Gerry Gaffney, Caroline Jarrett ...
    Series series Interactive Technologies
    Forms that Work: Designing Web Forms for Usability clearly explains exactly how to design great forms for the web. The book provides proven and practical advice that will help you avoid pitfalls, and produce forms that are aesthetically pleasing, efficient and cost-effective. It features invaluable design methods, tips, and tricks to help ensure accurate data and satisfied customers. It includes ... Leer más

    $670 MXN

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  • Don't Make Me Think, Revisited

    A Common Sense Approach to Web Usability

    de Steve Krug ...
    Series series Voices That Matter
    Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.Now Steve returns with fresh ... Leer más

    $645 MXN

  • Don't Make Me Think: A Common Sense Approach to Web Usability

    A Common Sense Approach to Web Usability

    de Steve Krug ...
    Series series Voices That Matter
    Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day.  In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice ... Leer más

    $465 MXN

  • Elements of User Experience,The

    User-Centered Design for the Web and Beyond

    de Jesse James Garrett ...
    Series series Voices That Matter
    From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also ... Leer más

    $716 MXN

  • UX Design Process

    de Smashing Magazine ...
    Series series Smashing eBooks
    UX design isn’t a new field. But sometimes new approaches lead to new perspectives. In this book, you’ll learn how lean UX has made the whole discipline more approachable and attractive to startups, and you’ll see that UX issues aren’t just a quick fix, but should also address big-pic- ture issues. Sometimes, the solution to a problem is just to fix a broken UX. At other times, you need to ... Leer más

    $109 MXN

  • A Project Guide to UX Design

    For user experience designers in the field or in the making

    de Russ Unger, Carolyn Chandler ...
    Series series Voices That Matter
    “If you are a young designer entering or contemplating entering the UX field this is a canonical book. If you are an organization that really needs to start grokking UX this book is also for you. "  -- Chris Bernard, User Experience Evangelist, MicrosoftUser experience design is the discipline of creating a useful and usable Web site or application—one that’s easily navigated and meets the needs ... Leer más

    $465 MXN

  • Killer SEO Tactics: Get to the Top of Search Engines

    de Farida Madre, Farida Walele ...
    The big sites are selling tons of stuff for huge amounts of money. There are also smaller websites that are doing this as well?You can do this yourself too without paying a huge fortune to a search engine optimization specialist.Learn how to generate traffic by optimizing your pages and creating links to your website using various methods.Using the techniques given, you can have top search engine ... Leer más

    $40 MXN

  • Information Architecture: Blueprints for the Web

    Blueprints for the Web

    de Christina Wodtke, Austin Govella ...
    Information Architecture: Blueprints for the Web, Second Edition introduces the core concepts of information architecture: organizing web site content so that it can be found, designing website interaction so that it's pleasant to use, and creating an interface that is easy to understand. This book helps designers, project managers, programmers, and other information architecture practitioners ... Leer más

    $523 MXN

  • How to Self Publish

    A Guardian Masterclass

    de Ed Peppitt ...
    If youre interested in publishing your own book, then this Guardian Short is for you.In a short, direct manner, it will introduce you to all the major questions you will face, including: What do you need to know about editing? Should you print copies of your book or go ebook only? How do you price your book? How do the economics of self-publishing break down?Steering you through an increasingly ... Leer más

    $74 MXN

  • A Field Guide To Usability Testing

    de Smashing Magazine ...
    Series series Smashing eBooks
    Testing usability is vital to creating a successful website — even more so if it's an e-commerce website, a complex app or any other complicated project. Unlike interviews and focus groups, a well-designed user test measures actual performance. This eBook (eBook #21) provides a guide to A/B testing, multivariate testing, tips for increasing conversion rates and a review of testing methods and ... Leer más

    $109 MXN

  • How to Get Started as a Technical Writer

    de James Gill ...
    In 2010, US News and World Report named technical writing one of the "50 Best Careers" in the world.Want a new (or better) career as a technical writer, but aren't sure where to begin? How to Get Started as a Technical Writer is a practical, personal, no-nonsense guide to preparing for and launching your career in technical writing. You won't find a lot of fluff or detailed instructions on how to ... Leer más

    $120 MXN

  • Designing Better UX

    de Smashing Magazine ...
    Series series Smashing eBooks
    Even the most thought-out and best-planned user experience can get lost when attention to certain details falls short. To raise awareness for those little things that add up to an ideal user experience, we have put together "Designing Better UX". The practical approaches for designing better UX cover mobile apps, adaptive systems, and multi-screen experiences. The eBook is packed with in-depth ... Leer más

    $109 MXN