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Acceso ilimitado a eBooks

Acceso ilimitado a audiolibros

Sin compromiso, cancela en cualquier momento en kobo.com/account/subscriptions

Recibe 1 crédito cada mes para el audiolibro de tu elección

Sin compromiso, cancela en cualquier momento en kobo.com/account/subscriptions

Acceso ilimitado a eBooks

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The Interface

IBM and the Transformation of Corporate Design, 1945–1976

de John Harwood ...

Series series A Quadrant Book
"In February 1956 the president of IBM, Thomas Watson Jr., hired the industrial designer and architect Eliot F. Noyes, charging him with reinventing IBM’s corporate image, from stationery and curtains to products such as typewriters and computers and to laboratory and administration buildings. What followed—a story told in full for the first time in John Harwood’s The Interface—remade IBM in a way ... Leer más

$370 MXN

"In February 1956 the president of IBM, Thomas Watson Jr., hired the industrial designer and architect Eliot F. Noyes, charging him with reinventing IBM’s corporate image, from stationery and curtains to products such as typewriters and computers and to laboratory and administration buildings. What followed—a story told in full for the first time in John Harwood’s The Interface—remade IBM in a way
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How to Write About Contemporary Art

de Gilda Williams ...

This is the definitive guide to writing engagingly about the art of our time. Invaluable for students, arts professionals and other writers, it brims with practical tips that range across the full spectrum of art-writing including academic essays; press releases and news articles; texts for auction and exhibition catalogues, gallery guides and wall labels; op-ed journalism and exhibition reviews ... Leer más

$267 MXN

This is the definitive guide to writing engagingly about the art of our time. Invaluable for students, arts professionals and other writers, it brims with practical tips that range across the full spectrum of art-writing including academic essays; press releases and news articles; texts for auction and exhibition catalogues, gallery guides and wall labels; op-ed journalism and exhibition reviews
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Functional Art, The

An introduction to information graphics and visualization

de Alberto Cairo ...

Series series Voices That Matter
Unlike any time before in our lives, we have access to vast amounts of free information. With the right tools, we can start to make sense of all this data to see patterns and trends that would otherwise be invisible to us. By transforming numbers into graphical shapes, we allow readers to understand the stories those numbers hide. In this practical introduction to understanding and using ... Leer más

$593 MXN

Unlike any time before in our lives, we have access to vast amounts of free information. With the right tools, we can start to make sense of all this data to see patterns and trends that would otherwise be invisible to us. By transforming numbers into graphical shapes, we allow readers to understand the stories those numbers hide. In this practical introduction to understanding and using
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Computing

A Concise History

de Paul E. Ceruzzi ...

Series series The MIT Press Essential Knowledge series
Discover the history of computing through 4 major threads of development in this compact, accessible history covering punch cards, Silicon Valley, smartphones, and much more.In an accessible style, computer historian Paul Ceruzzi offers a broad though detailed history of computing, from the first use of the word “digital” in 1942 to the development of punch cards and the first general purpose ... Leer más

$224 MXN

Discover the history of computing through 4 major threads of development in this compact, accessible history covering punch cards, Silicon Valley, smartphones, and much more.In an accessible style, computer historian Paul Ceruzzi offers a broad though detailed history of computing, from the first use of the word “digital” in 1942 to the development of punch cards and the first general purpose
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Thoughts on Design

de Paul Rand ...

One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now available for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and ... Leer más

$211 MXN

One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now available for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and
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Overcomplicated

Technology at the Limits of Comprehension

de Samuel Arbesman ...

Why did the New York Stock Exchange suspend trading without warning on July 8, 2015? Why did certain Toyota vehicles accelerate uncontrollably against the will of their drivers? Why does the programming inside our airplanes occasionally surprise its creators?After a thorough analysis by the top experts, the answers still elude us.You don’t understand the software running your car or your iPhone. ... Leer más

$177 MXN

Why did the New York Stock Exchange suspend trading without warning on July 8, 2015? Why did certain Toyota vehicles accelerate uncontrollably against the will of their drivers? Why does the programming inside our airplanes occasionally surprise its creators?After a thorough analysis by the top experts, the answers still elude us.You don’t understand the software running your car or your iPhone.
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Graphic Design Theory

Readings from the Field

Edición de Helen Armstrong ...

Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens ... Leer más

$247 MXN

Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens
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Exploring Requirements 1: Quality Before Design

The Psychology of Technology, #2

de Gerald M. Weinberg ...

Series Libro 2 - The Psychology of Technology
John von Neumann once said, "There's no sense being exact about something if you don't even know what you're talking about." In a world that is growing increasingly dependent on highly complex, computer-based systems, the importance of defining what you want to make before making it—that is, knowing what you're talking about—cannot be stressed enough.Here's an innovative book that gives you the ... Leer más

$171 MXN o gratis con Kobo Plus

John von Neumann once said, "There's no sense being exact about something if you don't even know what you're talking about." In a world that is growing increasingly dependent on highly complex, computer-based systems, the importance of defining what you want to make before making it—that is, knowing what you're talking about—cannot be stressed enough.Here's an innovative book that gives you the
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Design

A Very Short Introduction

de John Heskett ...

Series series Very Short Introductions
John Heskett wants to transform the way we think about design by showing how integral it is to our daily lives, from the spoon we use to eat our breakfast cereal, and the car we drive to work in, to the medical equipment used to save lives. Design combines 'need' and 'desire' in the form of a practical object that can also reflect the user's identity and aspirations through its form and decoration ... Leer más

$137 MXN

John Heskett wants to transform the way we think about design by showing how integral it is to our daily lives, from the spoon we use to eat our breakfast cereal, and the car we drive to work in, to the medical equipment used to save lives. Design combines 'need' and 'desire' in the form of a practical object that can also reflect the user's identity and aspirations through its form and decoration
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Design of Design, The

Essays from a Computer Scientist

de Frederick Brooks Jr. ...

Making Sense of DesignEffective design is at the heart of everything from software development to engineering to architecture. But what do we really know about the design process? What leads to effective, elegant designs? The Design of Design addresses these questions.These new essays by Fred Brooks contain extraordinary insights for designers in every discipline. Brooks pinpoints constants ... Leer más

$586 MXN

Making Sense of DesignEffective design is at the heart of everything from software development to engineering to architecture. But what do we really know about the design process? What leads to effective, elegant designs? The Design of Design addresses these questions.These new essays by Fred Brooks contain extraordinary insights for designers in every discipline. Brooks pinpoints constants
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Uncharted

Big Data as a Lens on Human Culture

de Erez Aiden, Jean-Baptiste Michel ...

“One of the most exciting developments from the world of ideas in decades, presented with panache by two frighteningly brilliant, endearingly unpretentious, and endlessly creative young scientists.” – Steven Pinker, author of The Better Angels of Our NatureOur society has gone from writing snippets of information by hand to generating a vast flood of 1s and 0s that record almost every aspect of ... Leer más

$97 MXN

“One of the most exciting developments from the world of ideas in decades, presented with panache by two frighteningly brilliant, endearingly unpretentious, and endlessly creative young scientists.” – Steven Pinker, author of The Better Angels of Our NatureOur society has gone from writing snippets of information by hand to generating a vast flood of 1s and 0s that record almost every aspect of
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Digital Art

de Christiane Paul ...

Series series World of Art
This third, updated and expanded edition of Christiane Paul's acclaimed book investigates key areas of digital art practice that have gained in prominence in recent years, including the emergence and impact of location-based media, interactive public installation, augmentive and mixed reality, social networking and file-sharing and tablet technologies.It explores themes raised by digital artworks, ... Leer más

$260 MXN

This third, updated and expanded edition of Christiane Paul's acclaimed book investigates key areas of digital art practice that have gained in prominence in recent years, including the emergence and impact of location-based media, interactive public installation, augmentive and mixed reality, social networking and file-sharing and tablet technologies.It explores themes raised by digital artworks,
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A Quadrant Book Serie de eBooks

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