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eBooks de Gestión

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  • Brand Valuation

    Series series Routledge Studies in Accounting
    In the new economy where value drivers are shifting from tangible to intangibles resources, brands are the most familiar asset. They are well known by consumers, perceived as a critical component of enterprise value and often motivate large mergers and acquisitions. Yet, brands are a complex intangible asset, and their valuation is a difficult task requiring a variety of expertise: legal, economic ... Leer más

    $1,183 MXN

  • Jugar para ganar

    Cómo funciona realmente la estrategia de empresa

    Jugar para ganar, un destacado best seller en The Wall Street Journal y The Washington Post, describe el enfoque estratégico que A. G. Lafley,en colaboración con el asesor estratégico Roger L. Martin, utilizó para duplicar las ventas de P&G, cuadruplicar sus ganancias y aumentar su valor de mercado en más de cien mil millones de dólares siendo el CEO de la compañía entre los años 2000 y 2009. El ... Leer más

    $279 MXN o gratis con Kobo Plus

  • Excel Formulas and Functions 2020

    Excel Academy, #1

    de Adam Ramirez ...
    Series Libro 1 - Excel Academy
    Are you working on a project where you need to perform complex mathematical and financial operations?Did you know you could use Excel to perform such calculations using the predefined functions and formulae?Are you looking for a way to learn these functions better?If you answered yes to any of the questions, you have chosen the right book.Microsoft Excel is an application that helps you save time ... Leer más

    Gratis

  • ANALISIS FINANCIERO

    Análisis Básico Financiero y Estados Financieros

    Series Libro 1 - Las Finanzas Fácil de Entender
    En esta primera parte de ANALISIS FINANCIERO se describieron los conceptos básicos que se deben tener en cuenta antes de comenzar a realizar el diagnóstico financiero de una empresa, como son los conceptos de OBF, diagnóstico financiero, los componentes de los estados y los usuarios financieros, conceptos fundamentales para la interpretación de los estados financieros como herramienta en la toma ... Leer más

    $40 MXN

  • Profit First for Ecommerce Sellers

    Profit First for Ecommerce Sellers focuses on four critical areas that today's ecommerce sellers struggle with in growing their businesses - managing inventory; relying on debt; understanding their financial data; and maintaining focus. While the ecommerce industry presents incredible opportunities, these four areas can also present major pitfalls in the quest for success. Cyndi Thomason has taken ... Leer más

    $171 MXN

  • The Ultimate Guide on Cybersecurity + Data Science: 2 Books in 1 From Big Data to Knowledge Management + Data Analytics with R and the Blockchain for Your Business Success

    It is important to say that innovation influences the market and its operators, especially about competition conditions.One of the most significant technological advances relates to the possibility of capturing a huge amount of information and the rapid processing thereof (two of the main features that make up the phenomenon known as big data). This not only entails the emergence of specialised ... Leer más

    Gratis

  • The Procurement and Supply Manager's Desk Reference

    Every supply manager's essential desktop tool with in-depth, authoritative coverage of each topicLeaving no stone unturned in covering all aspects of the procurement and sourcing functions, The Procurement and Supply Manager's Desk Reference, Second Edition is filled with everything every organization needs to know about the key roles and responsibilities of a procurement professional. Presented ... Leer más

    $1,397 MXN

  • Quick Guide to SAP CO-PA (Profitability Analysis)

    de Stefan Eifler ...
    Get a head start on SAP Profitability Analysis (CO-PA)! This practical guide explains step by step how to implement CO-PA. By concentrating only on the essentials, this book will quickly enable you to set up your own contribution margin analysis. 5 video tutorials included !• Familiarize yourself with basic organizational entities and master data in CO-PA• Define the actual value flow• Set up a ... Leer más

    $229 MXN

  • حلول محاسبية للمديرين

    de Ebdaa Fekry ...
    في هذا الكتابعزيزي المدير.. إذا كنت من الأشخاص الذين تصيبهم المحاسبة بالملل أو الغموض مما يجعلك تبتعد عن الخوض في غمارها ويضاعف احتمالية عدم تحقيق النجاحات والأرباح التي تطمح إليها؛ نعدك بأنك ستجد أن هذا الكتاب مختلف لأنه يساهم في تغيير وجهة نظرك عن المحاسبة، والتي تلعب دورا رئيسا في استمرار العمل الذي تديره من عدمه، حيث إن هذا الكتاب قد ركز على صياغة بعض المشاكل المحاسبية التي حدثت بالفعل في بعض ... Leer más

    $139 MXN

  • Votre argent Chaque décision compte

    Comptabilité pour tous

    Vous n'êtes pas comptable? Ce volume est pour vous.Votre argent : Chaque décision compte place à votre portée les notions fondamentales de la comptabilité en les illustrant par des exemples, des tableaux et des figures. Dans un langage accessible à tous, clair et simple, les explications que ce guide contient favorisent l'éveil d'une gestion financière impliquée. Saisir la logique des fondements ... Leer más

    $302 MXN

  • Meltdown

    Financial Times' best business books of the year, 2018

    Financial Times' best business books of the year, 2018'Endlessly fascinating, brimming with insight, and more fun than a book about failure has any right to be.' - Charles Duhigg, author of The Power of HabitA groundbreaking exploration of how complexity causes failure in business and life - and how to prevent it.An accidental overdose in a state-of-the-art hospital. The Post Offic... ... Leer más

    $134 MXN

  • Marketing und Werbung für Dachdecker

    Fachbuch: Wie Marketing Deinen Dachdeckerbetrieb weiterbringt - Fachwissen mit Hintergründen, Erfolgsformel und Schritt-für-Schritt-Anleitung

    de Ben Kaiser ...
    Marketing und Werbung für Dachdecker - Wie Marketing Deinen Dachdeckerbetrieb weiterbringt - Fachwissen mit Hintergründen, Erfolgsformel und Schritt-für-Schritt-Anleitung Wir können als Unternehmer ein Leben lang zurechtkommen, ohne uns über die Maßen mit Marketing und Werbung auseinanderzusetzen. Aber ist das auch die erfolgreichste Art, ein Unternehmen zu führen? Wäre es nicht großartig, ein ... Leer más

    $121 MXN

  • Strategic Performance Management

    Accounting for Organizational Control

    One of the most important challenges that people in senior management positions face is the responsibility of ensuring their organizations’ effective practice of performance management. As this book reveals, performance management comprises an interdisciplinary field of study and practice that draws upon a wide set of business disciplines, including strategic management, organizational behaviour, ... Leer más

    $864 MXN

  • Accounting Simplified

    Series series SAGE IIM-Kozhikode Series for New Managers
    Accounting Simplified is a manager’s guide to accounting for making effective corporate decisions. The accountant’s lingo consists of difficult language and financial jargons existing in the mainstream literature of finance. Understanding P&Ls, costing, balance sheet, income and cash flows statements for a fresh graduate or a rookie manager from a non-financial background can be challenging, ... Leer más

    $341 MXN

  • Network Modeling the Quickest Route

    "Northwest Travel Problem The travel times (hours) along various routes in the Pacific Northwest is shown below. Question 1: What is the quickest route from Seattle to Denver? Question 2: What is the quickest route from Portland to Cheyenne? Question 3: What is the quickest route from Seattle to Denver, if you are required to pass through both Butte and Salt Lake City along the way? Question 4: A ... Leer más

    $119 MXN

  • Gestão e Desenvolvimento de Recursos Humanos

    Práticas emergentes

    Em discurso direto, este livro apresenta práticas emergentes de Gestão e Desenvolvimento de Recursos Humanos que produzem resultados efetivos e explicitam como a função de Recursos Humanos está em mudança.Com onze exemplos concretos que expõem a implementação, os resultados, os fatores críticos de sucesso e as lições aprendidas.Trata-se de partilhar experiências práticas e de forma específica, de ... Leer más

    $189 MXN

  • Standard Costing & Variance Analysis

    Standard Costing &Variance Analysis – Summary. it is a books which provides a clear concept regarding standard costing and varience analysis to the readers, specially students and management profesionals ... Leer más

    $199 MXN

  • Leadership Ethics

    de Phill Braun ...
    Most of us will never have seen ourselves as being leaders. For the majority of us, the thought of taking charge of an office will not so long ago have seemed completely absurd. That's a job for high fliers, for people-people… for born leaders!But despite any initial apprehension, leadership roles are something that many of us will have thrust upon us against any protestations. In the vast ... Leer más

    $60 MXN

  • Management Control Systems For Strategic Changes: Applying To Dematurity And Transformation Of Organizations

    Series Libro 17 - Japanese Management And International Studies
    This book clarifies the theory and practice of management control for strategy changes through the study of profit organizations, non-profit organizations, manufacturing and service industries. The relationship between strategy and management control is clearly elucidated in the book, which enables readers to understand how to implement management control systems for strategic changes in their ... Leer más

    $1,252 MXN

  • 1 Page Business Plan

    Discover The 5 Pillars You Need To Build a 7-Figure Online Business That Impacts Millions Of People Even If You’re a Beginner!

    de ARX Reads ...
    Learn How To Create a Personal Roadmap For Building And Scaling Your Online Business To 7-Figures - Even If You’re a Complete Beginner!See How To...Create a 1-Page Business Plan To Build & Scale Your Online Business Up To 7-Figures… Increase The Lifetime Value Of Your Customers By Communicating With Them Effectively… Create a 90-Day Personal Execution Plan To Maximize Your Productivity & Business ... Leer más

    $60 MXN o gratis con Kobo Plus

  • Learning for Innovation in the Global Knowledge Economy

    A European and Southeast Asian Perspective

    This book is a major step forward in understanding the learning behaviour of clustered technology-intensive small and medium-sized enterprises (SMEs). Drawing upon qualitative and quantitative research methods and sampling techniques, it identifies how learning for innovation is stimulated or inhibited. An informative, challenging and comprehensive empirical study and analysis, this book will be ... Leer más

    $488 MXN

  • Lab Rats

    Guardian's Best Non-Fiction, 2019

    de Dan Lyons ...
    Guardian's Best Non-Fiction, 2019The Tablet's Highlights of 2019Personality tests. Team-building exercises. Forced Fun. Desktop surveillance. Open-plan offices. Acronyms. Diminishing job security. Hot desking. Pointless perks. Hackathons.If any of the above sound familiar, welcome to the modern economy. In this hilarious, but deadly serious book, bestselling author Dan Lyons looks at how the world ... Leer más

    $170 MXN

  • Cost Analysis Of Electronic Systems

    Series Libro 1 - Wspc Series In Advanced Integration And Packaging
    Understanding the cost ramifications of design, manufacturing and life-cycle management decisions is of central importance to businesses associated with all types of electronic systems. Cost Analysis of Electronic Systems contains carefully developed models and theory that practicing engineers can directly apply to the modeling of costs for real products and systems. In addition, this book brings ... Leer más

    $966 MXN

  • Chi ha paura del business plan?

    Series series I Prof
    Chi l'ha detto che tenere i conti della propria attività sia una cosa noiosa, complicata e da film dell'orrore? Di certo con "Chi ha paura del business plan?" di Francesca Marano - primo titolo della nostra nuova collana di manuali professionali (ma che non salgono in cattedra!) - i vostri timori verranno cancellati da una nuvola di glitter, adesivi e pennarelli. Sì, perché anche le entrate e le ... Leer más

    $189 MXN