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eBooks de Comercio electrónico

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  • El arte del Prompt Engineering: Fundamentos para guiar a la IA con claridad, contexto, prompts estructurados, razonamiento humano y creación de contenido optimizado para SEO

    de Rafe Mason ...
    Series Libro 2 - El plan maestro de riqueza con IA
    Domina el lenguaje de la IA y convierte cada prompt en una poderosa herramienta de creación¿Estás listo para desbloquear el verdadero potencial de la inteligencia artificial?¿Quieres ir más allá del ensayo y error y aprender a comunicarte con la IA de forma clara y efectiva?Estás a punto de descubrir el arte y la ciencia que separan a los usuarios promedio de los verdaderos colaboradores expertos ... Leer más

    $52 MXN o gratis con Kobo Plus

  • Un millón de seguidores

    de Brendan Kane ...
    ¿Cómo puedes causar un gran impacto en el mundo digital y sobresalir frente a todos los demás?Cada día se envían más de sesenta mil millones de mensajes online en plataformas digitales, y sólo una pequeñísima cantidad de ellos alcanza el éxito en la alocada carrera por obtener la atención de los consumidores. Esto significa que la pregunta para cualquiera que desee conseguir una exposición masiva ... Leer más

    $258 MXN

  • Introducción a Amazon Ads para Autores Cómo Crear y Configurar Tu Primera Campaña

    de Manuel M. Villegas ...
    Anunciar tu libro con Amazon Anuncios no es difícil, pero hacerlo con holgura y maestría, sí, y si tú no lo haces, la competencia quizás o haga por ti.¿En qué lado del campo quieres estar?__________________Tu competencia de hoy es mucho mayor que la de hace algunos años, lo que hace de Amazon Ads una herramienta imprescindible para desmarcarte del pelotón y catapultar la visibilidad y las ventas ... Leer más

    Gratis

  • LAS VELAS JAPONESAS DE UNA FORMA SENCILLA. La guía de introducción a las velas japonesas y a las estrategias de análisis técnico más eficaces.

    de Stefano Calicchio ...
    ¿Quieren descubrir una de las técnicas de análisis de precios utilizadas por los operadores profesionales y las grandes instituciones? ¿Quieren aprender a entender con un simple vistazo las herramientas del mercado financiero? Cuando los operadores se dan cuenta del potencial de esta técnica, sus cambios operativos no hacen que mejorar. Son más conscientes de las señales del mercado y adquieren ... Leer más

    $59 MXN o gratis con Kobo Plus

  • Platform Revolution

    How Networked Markets Are Transforming the Economy and How to Make Them Work for You

    de Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary ...
    A practical guide to the new economy that is transforming the way we live, work, and play.Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three ... Leer más

    $222 MXN

  • Vender es fácil, si sabe cómo + Negociar es fácil, si sabe cómo (pack)

    de Alejandro Hernández ...
    Series series MARKETING Y VENTAS
    Vender es fácilNo hay que darle más vueltas: "Todo comienza y termina en el cliente". Y es que en ventas hay que simplificar. Nuestro único objetivo, para tener éxito comercial, debe ser algo tan sencillo y tan difícil como conseguir que los clientes nos elijan. Una vez asumido este principio vender es fácil ya que simplemente se trata de ayudar a comprar.Pensando desde el principio que el cliente ... Leer más

    $189 MXN

  • Ecommerce. Cómo montar una tienda online... ¡y que venda!

    de Antonio Fagundo, Rubén Bastón, Valentín Hernández ...
    Series series SOCIAL MEDIA
    El confinamiento de la primavera de 2020 supuso un antes y un después en la relación de las empresas con internet. El ecommerce explotó hasta datos nunca vistos. Los autores de este libro, junto al CEO de SantaFixie, Txampa Alberca, coincidieron en un seminario web organizado por Marketing4ecommerce para analizar el impacto de esta situación y se encontraron con tal nivel de inquietud por parte de ... Leer más

    $262 MXN

  • The Everything Store

    Jeff Bezos and the Age of Amazon

    de Brad Stone ...
    The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a tech icon came to life."Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection ... Leer más

    $196 MXN

  • 40 Rules for Internet Business

    de Matthew Paulson ...
    Actionable Advice from Someone That's Actually Done ItDid you know that most "how to make money online" and "passive income" books are written by people that have never actually launched a real online business?Stop reading entrepreneurship books that were written by pretenders. Read 40 Rules for Internet Business Success and you'll learn from a multi-millionaire entrepreneur that has created ... Leer más

    Gratis

  • Guía práctica de ChatGPT y Prompt Engineering: Estrategias de IA para generar ingresos pasivos, crear negocios online escalables y dominar ChatGPT en SEO y automatización

    de Rafe Mason ...
    Series Libro 3 - El plan maestro de riqueza con IA
    Descubre los secretos del dominio de la IA y construye un futuro de libertad financieraLa inteligencia artificial no es solo el futuro, es la oportunidad más poderosa de hoy para crear riqueza, libertad y éxito. Pero con tantas herramientas y métodos disponibles, ¿cómo puedes realmente usar la IA para generar ingresos, escalar tu negocio y mantenerte a la vanguardia?Guía práctica de ChatGPT y ... Leer más

    $70 MXN o gratis con Kobo Plus

  • Fulfillment

    Winning and Losing in One-Click America

    de Alec MacGillis ...
    Fulfillment is a gripping exploration of Amazon's far-reaching impact on the American economic divide.In this literary investigation, award-winning journalist Alec MacGillis reveals how Amazon's sprawling network of delivery hubs, data centers, and corporate campuses epitomizes a land where winner and loser cities and regions are drifting steadily apart, the civic fabric is unraveling, and work ... Leer más

    $179 MXN

  • DeFi and the Future of Finance

    de Campbell R. Harvey, Ashwin Ramachandran, Joey Santoro, Vitalik Buterin ...
    During the Global Financial Crisis in 2008, our financial infrastructure failed.Governments bailed out the very institutions that let the economy down. This episode spurred a serious rethink of our financial system. Does it make any sense that it takes two days to settle a stock transaction? Why do retailers, operating on razor thin margins, have to pay 3% for every customer credit card swipe? Why ... Leer más

    $339 MXN

  • Facebook Social Ads Exposed

    de Thrivelearning Institute Library ...
    Series series How to Master Social Networks
    Ads work. On Facebook, they work even better.Because Facebook wants you to find people who want just what you are offering.What should you know and look out for with Facebook Ads?People like you, and it shows. That's what Facebook is for. And you can make ads to promote your product, but you have to know what not to do as well as tips and trick which make this an easy set of steps which just ... Leer más

    $20 MXN

  • Invent and Wander

    The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson

    de Jeff Bezos ...
    In Jeff Bezos's own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.In this collection of Jeff Bezos's writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you'll gain an insider's view ... Leer más

    $395 MXN o gratis con Kobo Plus

  • Profit First for Ecommerce Sellers

    de Cyndi Thomason ...
    Profit First for Ecommerce Sellers focuses on four critical areas that today's ecommerce sellers struggle with in growing their businesses - managing inventory; relying on debt; understanding their financial data; and maintaining focus. While the ecommerce industry presents incredible opportunities, these four areas can also present major pitfalls in the quest for success. Cyndi Thomason has taken ... Leer más

    $171 MXN

  • Make Money Online with Hard Work

    Create Your Passive Income System

    de Chris Tomasso, Steve Pavlina ...
    Scrolling through countless pictures of palm-trees and laptops, white smiles, and promises of freedom with skepticism, you can’t help but think, “What if?” Look, you want to make money online passively, but you don’t want to spin your wheels. You know it’s hard work, but you want to work smart so you can go on that vacation, do work you enjoy, or take care of the people close to you. But you don’t ... Leer más

    Gratis

  • Content Curation Blueprint

    de Jimmy Cai ...
    Content Curation Blueprint I discovered the amazing Power of CONTENT CURATION! I needed to change the way I looked at content generation. Once I did, it was so much easier! It was fantastic not having to actually write all day. I needed to change the way I looked at the way I generated content. Just 13 Minutes a Day! All you need to do with this system is to organize some research for just 13 ... Leer más

    $49 MXN

  • Traffic Overdrive

    “TOP Traffic Building Strategies That Can Put Your Web Site On The High Traffics Of Internet Highway!”

    de Thrivelearning Institute Library ...
    Series series Thrivelearning Institute Library
    Increasing Your Web Traffic Starting NOWInternet.Business.Profit.To fully integrate all of these words into a successful merging you will need another word. Traffic. Every article and reading material you will find about making your site or company successful would always include the importance of generating traffic.So, we all know that in the core of it all, traffic is the most essential t... ... Leer más

    $20 MXN

  • Selling on Shopify: How to Create an Online Store & Profitable eCommerce Business with Shopify

    de Brian Patrick ...
    How to Create an Online Store & Profitable Ecommerce Business with ShopifyATTENTION Business Owners & Entrepreneurs! Learn how to set up a profitable, online store with Shopify with Step-by-Step Instruction...one that the “professionals” would charge you thousands of dollars for.Whether you already have a retail business, have products ready to sell, or are looking for a business model that you ... Leer más

    Gratis

  • Virtual Competition

    The Promise and Perils of the Algorithm-Driven Economy

    de Ariel Ezrachi, Maurice E. Stucke ...
    “A fascinating book about how platform internet companies (Amazon, Facebook, and so on) are changing the norms of economic competition.”—Fast CompanyShoppers with a bargain-hunting impulse and internet access can find a universe of products at their fingertips. But is there a dark side to internet commerce? This thought-provoking exposé invites us to explore how sophisticated algorithms and data ... Leer más

    $309 MXN

  • Marketing in the Moment

    The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First

    de Michael Tasner ...
    Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. Tasner helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and ... Leer más

    $363 MXN

  • The Business of Platforms

    Strategy in the Age of Digital Competition, Innovation, and Power

    de Michael A. Cusumano, Annabelle Gawer, David B. Yoffie ...
    A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.Managers and entrepreneurs in the digital era must learn to master digital competition and live in two worlds—the conventional economy and the platform economy. Platforms that operate for business ... Leer más

    $370 MXN

  • The Funnyside of DeFi Investing

    Honey I blew-up the Kid's Inheritance, #2

    de Dean Rey ...
    Series Libro 2 - Honey I blew-up the Kid's Inheritance
    Go from a Complete Novice to a DeFi Expert in a matter of hours.Discover why Web3 and Decentralized Finance (DeFi) are taking over the world.This book explains with illustrations and jargon-free sentences how to put the wheels in motion and make a life change that will reap lucrative rewards.Are you tired of being denied financial opportunities by a jobsworth in a suit?Would you like to know how ... Leer más

    $139 MXN

  • Blogging to Drive Business

    Create and Maintain Valuable Customer Connections

    de Eric Butow, Rebecca Bollwitt ...
    Series series Que Biz-Tech
    Use Blogging to Supercharge Sales, Customer Loyalty, Innovation, and Profits   “To connect with today’s buyer, you need to stop pushing your message out and start pulling your customers in. And there is no better tool for this than the blog! Blogging to Drive Business is an essential guide for any business wishing to use a blog to attract a steady... ... Leer más

    $261 MXN